Btrax Design Company > Freshtrax > Chinese Innovat...
Chinese Innovators: From Shanzhai Copycats to Global Brands Event Wrap-Up
The Chinese Innovators: From Shanzhai Copycats to Global Brands event brought together three leaders from top-tier Chinese companies to discuss factors driving them globally and entering the US market. The event was held in the heart of San Francisco’s financial district on December 8th, 2010.
Co-organized by Asia Society and btrax, this panel, moderated by Hanson Li from the Hina Group, featured leaders from three Chinese companies: Guolin Wang from Huawei,Brad Bao from Tencent andTerry Shidner from VanceInfo. Their insights featured innovative approaches of approaching the US market. The three panelists shared their stories as to the reasons, successes and challenges for Chinese companies in the US market. This event hosted attendees from a variety of industrial backgrounds including web design, app development, banking, legal, retail and media.
Schedule: The event was held on December 8th, 2011
6:00-6:45 Registration, drinks and networking
6:45-7:00 Panelist introductions
7:00-8:30 Moderated discussion and audience Q&A
8:30-9:30 Wrap-up, food and networking
Topics for discussion included
- Factors driving Chinese companies expansion abroad
- How a 1 billion domestic population influences foreign growth strategy
- Challenges facing Chinese companies and successes in the U.S. market
- Comparisons to Japan’s transition from cheap manufacturing base to brand leader
- Evolution of intellectual property protection inside China as companies go global
About the co-organizers
 |
Asia Society is the leading global and pan-Asian organization working to strengthen relationships and promote understanding among the people, leaders, and institutions of the U.S. and Asia. |
 |
btrax is a cross-cultural branding, marketing and web consulting agency focused on the US, Japan and China markets with clients ranging from startups to Fortune 500 companies. |
To see their detailed insights, we will post the video clips from the panel discussion this month. Stay tuned!
For details helping you succeed in the China market, please contact us.
