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Riley Predum

Riley Predum

Marketing Assistant

Contributor to freshtrax, and marketing assistant at btrax in San Francisco. Riley brings cross-cultural understanding and observations, pulling from his background in Anthropology, upbringing in the SF Bay Area, and study abroad as well as work experience in Tokyo. He is passionate about communication, language, culture, and understanding/bridging differences.
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  • AppLovin: Why Understanding the Japanese Culture is Crucial for Localization

    Startups

    AppLovin: Why Understanding the Japanese Culture is Crucial for Localization

    The adoption rate of smartphones has grown tremendously over the years, and mobile first apps have proliferated along with it.・・・

    By Riley Predum

  • A How-to on Understanding Design Sprints

    Design

    A How-to on Understanding Design Sprints

    Have you ever heard of a design sprint? If you have, then you’re in the loop on an innovative way of ideating and establishing・・・

    By Riley Predum

  • Design Sprints to Boost Innovation [btrax Voice #2 - Jensen Barnes]

    Design

    Design Sprints to Boost Innovation [btrax Voice #2 - Jensen Barnes]

    btrax voice is our blog series highlighting different employees at our company. For the second installment on our SF office・・・

    By Riley Predum

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(6 Articles)
12
(6 Articles)