Not many things in life get better as they age, but your corporate logo design should be an exception. As the “face” of your company, it should stand out in a crowd, remain consistent across all collateral, and convey a sense of your work and values.From consumer packaged goods to legal documents to a culture of people, these are some of the best little-known logos, according to Designer Shirley Wu. Here’s what she has to say:
If predicting the future of marketing was easy, fortune tellers would quit their day jobs. Even though it’s coming at us fast, we’re never exactly sure where it’s going until we’re chasing after it. Fortunately, Peter Dahlstrom and David Edelman break it down for in this article, where they share some predictions for the next decade. Read More »
Every tool and technology matters when you’re designing global and cross-cultural websites–even the most basic ones. That’s why we love this charmingly minimalistic and upbeat video created by Johannes Bergerhausen and his team at the design college in Mainz. Warning: clicking Play might send you down a 2.5 hour rabbit hole of images and sounds you won’t want to turn off. Read More »
This post was originally published in Japanese by btrax CEO Brandon Hill. On March 21st, the SOY Trip (which stands for “Shop of the Year”) held their annual seminar celebrating the top 100 shops on the Japanese electronics online retailer, Rakuten. In other words, the top 0.3% of the largest e-commerce site in Japan. This is the first part of our coverage on the event. Make sure to check out part two.
The first day of the seminar, held on the morning of March 5th in a downtown hotel, featured George Kellerman, Nathan Blecharczyk and btrax’s own CEO Brandon Hill. In this three part series, we’ll share the insights from these three tech superstars on how to create innovation worthy of the next generation, starting with George Kellerman of 500 Startups.
In Part I of Charging it in China, we explored the slow but steady rise of credit card use in China. Now it’s time to explore the history and psychology behind the population’s credit card usage habits, and how companies can encourage a culture more open to the practice.
Innovation, community, food and a whimsical travelling chair! Check out the great memories from Japan Night V captured by our friends at LinkAsia. Six top Japanese startups competed…see the winners accept their trophy!
The concept sounded crazy at first: get a good or service for free without paying for it, and be trusted to pay it back in a few months from now. The concept of credit cards were first introduced in the 1887 utopian novel Looking Backward by Edward Bellamy.
It might be hard to predict which trends will sweep China in the next decade, but if I had to bet money, it’d involve whatever first lady Peng Liyuan wears outside.
A famous singer and celebrity in her own right, she’s adding diplomat, philanthropist and fashion icon to her long list of achievements, while inspiring consumers to look to their local designers for the latest looks.
Is there a bright future for domestic Chinese designers in a market saturated with imported brands and designer knockoffs? A look at some of her recent fashion statements might hold the answer: Read More »
When I ask people what they think of Chinese web design, “bad” is the first word that comes up, with very little to follow. Here are the top four gripes I’ve heard about Chinese web design, and why I believe they’re invalid. Read More »