{"id":69582,"date":"2025-02-20T07:00:53","date_gmt":"2025-02-19T22:00:53","guid":{"rendered":"https:\/\/blog.btrax.com\/jp\/?p=69582"},"modified":"2025-02-20T07:34:23","modified_gmt":"2025-02-19T22:34:23","slug":"round1-us-core-fans","status":"publish","type":"post","link":"https:\/\/blog.btrax.com\/jp\/round1-us-core-fans\/","title":{"rendered":"\u3010\u30e9\u30a6\u30f3\u30c9\u30ef\u30f3\u306e\u6210\u529f\u4e8b\u4f8b\u306b\u5b66\u3076\u3011\u5317\u7c73\u5e02\u5834\u306b\u304a\u3051\u308b\u30b3\u30a2\u30d5\u30a1\u30f3\u4f5c\u308a\u306e\u91cd\u8981\u6027"},"content":{"rendered":"<div class='wp_content_tag clearfix'><blockquote><p>\u6210\u9577\u3092\u7d9a\u3051\u308b\u5317\u7c73\u5e02\u5834\u306b\u304a\u3044\u3066\u3072\u3057\u3081\u304f\u7af6\u5408\u3092\u62bc\u3057\u3084\u3063\u3066\u52dd\u5229\u3092\u3064\u304b\u3080\u305f\u3081\u306b\u306f\u3069\u3046\u3057\u305f\u3089\u826f\u3044\u306e\u304b\uff1f<\/p><\/blockquote>\n<p>D2C\u306e\u6d78\u900f\u306b\u3088\u308a\u3001\u65e5\u672c\u304b\u3089\u6d77\u5916\u3078\u624b\u8efd\u306b\u4e8b\u696d\u3092\u5c55\u958b\u3067\u304d\u308b\u6642\u4ee3\u306b\u306a\u3063\u305f\u3002<\/p>\n<p>\u4e00\u65b9\u3067\u3001\u65e5\u672c\u56fd\u5185\u306a\u3089\u5546\u54c1\u306e\u6a5f\u80fd\u7684\u4fa1\u5024\u3092\u5f37\u8abf\u3057\u3001\u30de\u30b9\u5e83\u544a\u306b\u6295\u8cc7\u3059\u308c\u3070\u4e00\u5b9a\u306e\u58f2\u4e0a\u3092\u78ba\u4fdd\u3067\u304d\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u3002\u3057\u304b\u3057\u3001\u5317\u7c73\u3092\u306f\u3058\u3081\u3068\u3059\u308b\u30b0\u30ed\u30fc\u30d0\u30eb\u5e02\u5834\u3067\u6226\u3046\u305f\u3081\u306b\u306f\u3001\u305d\u308c\u3060\u3051\u3067\u306f\u5341\u5206\u3067\u306f\u306a\u3044\u3002<\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"3O1cOZufw7\"><p><a href=\"https:\/\/blog.btrax.com\/jp\/how-to-enter-us-market\/\">\u7c73\u56fd\u306b\u9032\u51fa\u3057\u305f\u3044\u4f01\u696d\u3001\u9032\u51fa\u3057\u305f\u4f01\u696d\u304c\u62b1\u3048\u308b\u60a9\u307f\u3068\u305d\u306e\u89e3\u6c7a\u30a2\u30d7\u30ed\u30fc\u30c1\u3068\u306f<\/a><\/p><\/blockquote>\n<p><div class=\"wrap_iframe ytbe\"><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;\u7c73\u56fd\u306b\u9032\u51fa\u3057\u305f\u3044\u4f01\u696d\u3001\u9032\u51fa\u3057\u305f\u4f01\u696d\u304c\u62b1\u3048\u308b\u60a9\u307f\u3068\u305d\u306e\u89e3\u6c7a\u30a2\u30d7\u30ed\u30fc\u30c1\u3068\u306f&#8221; &#8212; \u30c7\u30b6\u30a4\u30f3\u4f1a\u793e \u30d3\u30fc\u30c8\u30e9\u30c3\u30af\u30b9: \u30d6\u30ed\u30b0 freshtrax\" src=\"https:\/\/blog.btrax.com\/jp\/how-to-enter-us-market\/embed\/#?secret=PAlBBVWrsK#?secret=3O1cOZufw7\" data-secret=\"3O1cOZufw7\" width=\"500\" height=\"282\"  marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p><\/div>\n<h2>\u76ee\u6307\u3059\u3079\u304d\u306f\u300c\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u30d6\u30e9\u30f3\u30c9\u300d\u3068\u3057\u3066\u8a8d\u77e5\u3055\u308c\u308b\u3053\u3068<\/h2>\n<p>\u4ee5\u524d\u4e0b\u8a18\u306e\u8a18\u4e8b\u3067\u63b2\u8f09\u3057\u305f\u3088\u3046\u306b\u3001\u7269\u304c\u58f2\u308c\u306a\u304f\u306a\u3063\u305f\u73fe\u4ee3\u306b\u304a\u3044\u3066\u6d88\u8cbb\u8005\u306e\u8cfc\u8cb7\u610f\u6b32\u3092\u8a34\u6c42\u3057\u3066\u3044\u304f\u305f\u3081\u306b\u306f\u3001\u4ed6\u306e\u30d6\u30e9\u30f3\u30c9\u3092\u5bc4\u305b\u4ed8\u3051\u306a\u3044\u9b45\u529b\u3092\u3082\u3064\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u30d6\u30e9\u30f3\u30c9\u3068\u3057\u3066\u8a8d\u77e5\u3055\u308c\u308b\u3053\u3068\u304c\u91cd\u8981\u3067\u3042\u308b\u3002<\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"VlXMXvhGvS\"><p><a href=\"https:\/\/blog.btrax.com\/jp\/lifestyle-brands\/\">\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u30d6\u30e9\u30f3\u30c9\u3068\u306f &#8211; \u305d\u306e\u4ee3\u8868\u4e8b\u4f8b\u3068\u69cb\u7bc9\u65b9\u6cd5 &#8211;<\/a><\/p><\/blockquote>\n<p><div class=\"wrap_iframe ytbe\"><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u30d6\u30e9\u30f3\u30c9\u3068\u306f &#8211; \u305d\u306e\u4ee3\u8868\u4e8b\u4f8b\u3068\u69cb\u7bc9\u65b9\u6cd5 &#8211;&#8221; &#8212; \u30c7\u30b6\u30a4\u30f3\u4f1a\u793e \u30d3\u30fc\u30c8\u30e9\u30c3\u30af\u30b9: \u30d6\u30ed\u30b0 freshtrax\" src=\"https:\/\/blog.btrax.com\/jp\/lifestyle-brands\/embed\/#?secret=rP3Igm5Baw#?secret=VlXMXvhGvS\" data-secret=\"VlXMXvhGvS\" width=\"500\" height=\"282\"  marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p><\/div>\n<p>\u6539\u3081\u3066\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u30d6\u30e9\u30f3\u30c9\u306e\u5b9a\u7fa9\u3092\u8aac\u660e\u3059\u308b\u3068\u3001<\/p>\n<p>\u300e<strong>\u63d0\u4f9b\u3059\u308b\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u88cf\u306b\u3042\u308b\u4fe1\u5ff5\u3084\u30b9\u30c8\u30fc\u30ea\u30fc\u306b\u5171\u9cf4\u3057\u305f\u6d88\u8cbb\u8005\u304c\u3001\u81ea\u5206\u81ea\u8eab\u306e\u4fa1\u5024\u89b3\u3001\u9858\u671b\u3001\u751f\u304d\u65b9\u3092\u5177\u73fe\u5316\u3057\u3001\u5171\u901a\u306e\u610f\u8b58\u3092\u3082\u3063\u305f\u30b3\u30df\u30e5\u30cb\u30c6\u30a3\u30fc\u306e\u4e00\u90e8\u306b\u306a\u308c\u308b\u3068\u611f\u3058\u3089\u308c\u308b\u30d6\u30e9\u30f3\u30c9\u3002\u300f<\/strong><\/p>\n<p>\u5317\u7c73\u9032\u51fa\u306b\u304a\u3044\u3066\u3082\u30d7\u30ed\u30c0\u30af\u30c8\u30ab\u30c6\u30b4\u30ea\u30fc\u306e\u4ee3\u540d\u8a5e\u3068\u306a\u308a\u3001\u4ed6\u306e\u30d6\u30e9\u30f3\u30c9\u3068\u6bd4\u3079\u3089\u308c\u305a\u3001\u9ad8\u3044\u53ce\u76ca\u6027\u3092\u78ba\u4fdd\u3067\u304d\u308b\u300c\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u30d6\u30e9\u30f3\u30c9\u300d\u3092\u76ee\u6307\u3059\u3053\u3068\u304c\u6700\u91cd\u8981\u8ab2\u984c\u3068\u8003\u3048\u3089\u308c\u308b\u3002<\/p>\n<h2>\u300c\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u30d6\u30e9\u30f3\u30c9\u300d\u3068\u3057\u3066\u8a8d\u77e5\u3055\u308c\u308b\u305f\u3081\u306e1st Step\u306f\uff1f<\/h2>\n<p>\u30b3\u30e2\u30c7\u30a3\u30c6\u30a3\u3067\u306f\u306a\u304f\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u30d6\u30e9\u30f3\u30c9\u3068\u3057\u3066\u78ba\u7acb\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u71b1\u5fc3\u306a\u30d5\u30a1\u30f3\u3092\u7372\u5f97\u3057\u305d\u306e\u30d6\u30e9\u30f3\u30c9\u306e\u4fa1\u5024\u89b3\u3084\u30b9\u30c8\u30fc\u30ea\u30fc\u306b\u5bfe\u3057\u3066\u5171\u9cf4\u3057\u3066\u3082\u3089\u3046\u5fc5\u8981\u304c\u3042\u308b\u304c\u3001\u305f\u3060\u5358\u306b\u30d6\u30e9\u30f3\u30c9\u304b\u3089\u306e\u767a\u4fe1\u3001\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u7279\u5fb4\u3001\u4f5c\u308a\u624b\u304c\u826f\u3044\u3068\u601d\u3046\u4fa1\u5024\u89b3\u3092\u62bc\u3057\u4ed8\u3051\u3066\u3082\u30e6\u30fc\u30b6\u30fc\u306b\u306f\u97ff\u304b\u306a\u3044\u3002<\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"piKRxxBTBh\"><p><a href=\"https:\/\/blog.btrax.com\/jp\/dx-branding\/\">\u65e5\u672c\u4f01\u696d\u306eDX\u304c\u5931\u6557\u3059\u308b3\u3064\u306e\u7406\u7531 -\u771f\u306e\u76ee\u7684\u306f\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u30d6\u30e9\u30f3\u30c9\u69cb\u7bc9-<\/a><\/p><\/blockquote>\n<p><div class=\"wrap_iframe ytbe\"><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;\u65e5\u672c\u4f01\u696d\u306eDX\u304c\u5931\u6557\u3059\u308b3\u3064\u306e\u7406\u7531 -\u771f\u306e\u76ee\u7684\u306f\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u30d6\u30e9\u30f3\u30c9\u69cb\u7bc9-&#8221; &#8212; \u30c7\u30b6\u30a4\u30f3\u4f1a\u793e \u30d3\u30fc\u30c8\u30e9\u30c3\u30af\u30b9: \u30d6\u30ed\u30b0 freshtrax\" src=\"https:\/\/blog.btrax.com\/jp\/dx-branding\/embed\/#?secret=8espwESpsg#?secret=piKRxxBTBh\" data-secret=\"piKRxxBTBh\" width=\"500\" height=\"282\"  marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p><\/div>\n<p>\u305d\u306e\u305f\u3081\u306b\u306f\u3042\u308b\u4e00\u5b9a\u306e\u30cb\u30c3\u30c1\u306a\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u4fa1\u5024\u89b3\u3084\u6df1\u5c64\u5fc3\u7406\u3092\u7406\u89e3\u3057\u3001\u305d\u306e\u4eba\u305f\u3061\u306b\u5411\u3051\u3066\u3053\u308c\u307e\u3067\u4ee5\u4e0a\u306b\u30d6\u30e9\u30f3\u30c9\u306e\u4fa1\u5024\u89b3\u3084\u30b9\u30c8\u30fc\u30ea\u30fc\u3092\u7814\u304e\u6f84\u307e\u3057\u3066\u30af\u30ea\u30a2\u306b\u8868\u73fe\u3057\u3066\u3044\u304f\u3053\u3068\u304c\u5fc5\u8981\u306b\u306a\u3063\u3066\u304f\u308b\u3002<\/p>\n<blockquote><p><strong>\u307e\u305a\u884c\u3046\u3079\u304d\u3053\u3068\u306f\u300cBrand Core Value\u300d\u3092\u660e\u78ba\u5316\u3059\u308b\u3053\u3068\u3002<\/strong><\/p><\/blockquote>\n<p>\u4e0a\u8a18\u306e\u8a18\u4e8b\u306b\u3042\u308b\u3088\u3046\u306b\u3001\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u30d6\u30e9\u30f3\u30c9\u5909\u9769\u3078\u306e1st Step\u306f\u30d6\u30e9\u30f3\u30c9\u5074\u306e\u4fa1\u5024\u89b3\u3068\u30e6\u30fc\u30b6\u30fc\u5074\u306e\u4fa1\u5024\u89b3\u3092\u3046\u307e\u304f\u7e4b\u304e\u5408\u308f\u305b\u3066\u8a00\u8a9e\u5316\u3059\u308b\u3053\u3068\u3067\u30d6\u30e9\u30f3\u30c9\u3068\u3057\u3066\u5c16\u3063\u305f\u30d6\u30e9\u30f3\u30c9\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u767a\u4fe1\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308b\u3002<\/p>\n<div id=\"attachment_69586\" style=\"width: 840px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-69586\" class=\"size-full wp-image-69586\" src=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2024\/11\/Brand-Core-Value.png\" alt=\"Brand Core Value\" width=\"830\" height=\"532\" srcset=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2024\/11\/Brand-Core-Value.png 830w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2024\/11\/Brand-Core-Value-300x192.png 300w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2024\/11\/Brand-Core-Value-768x492.png 768w\" sizes=\"auto, (max-width: 830px) 100vw, 830px\" \/><p id=\"caption-attachment-69586\" class=\"wp-caption-text\">Brand Core Value\u3092\u660e\u78ba\u306b\u3059\u308b\u3053\u3068\u304c\u5927\u5207 (btrax\u304c\u4f5c\u6210\u3057\u305f\u8cc7\u6599\u306e\u4e00\u90e8\u304b\u3089\u629c\u8403)<\/p><\/div>\n<p><strong>\u521d\u671f\u6bb5\u968e\u304b\u3089\u30d6\u30e9\u30f3\u30c9\u30b3\u30a2\u3092\u660e\u78ba\u5316\u3057\u3042\u308b\u4e00\u5b9a\u306e\u30bf\u30fc\u30b2\u30c3\u30c8\u306b\u30a8\u30f3\u30b2\u30fc\u30b8\u3057\u3066\u3082\u3089\u3048\u308b\u3088\u3046\u306b\u53d6\u308a\u7d44\u3093\u3067\u3044\u304f\u3053\u3068\u304c\u3001\u7d50\u679c\u7684\u306b\u9577\u671f\u7684\u306a\u6210\u529f\u306b\u7e4b\u304c\u308b\u3002<\/strong><\/p>\n<p>\u30d6\u30e9\u30f3\u30c9\u30b3\u30a2\u3092\u660e\u78ba\u5316\u3057\u65b0\u305f\u306a\u30b5\u30fc\u30d3\u30b9\u30a2\u30a4\u30c7\u30a3\u30a2\u3092\u5177\u73fe\u5316\u3055\u305b\u305f\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\u3068\u3057\u3066\u30b9\u30d0\u30eb\u306e\u4e8b\u4f8b\u304c\u3042\u308b\u306e\u3067\u305d\u3061\u3089\u3082\u53c2\u8003\u306b\u3057\u3066\u307b\u3057\u3044\u3002<\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"jzOzkOEHiw\"><p><a href=\"https:\/\/blog.btrax.com\/jp\/subaru-case-study\/\">\u3010btrax\u4e8b\u4f8b\u7d39\u4ecb\u3011SUBARU\u3068\u306e\u30d6\u30e9\u30f3\u30c9\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u30fb\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\uff1a\u9867\u5ba2\u3068\u306e\u65b0\u305f\u306a\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\u3092\u5275\u51fa<\/a><\/p><\/blockquote>\n<p><div class=\"wrap_iframe ytbe\"><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;\u3010btrax\u4e8b\u4f8b\u7d39\u4ecb\u3011SUBARU\u3068\u306e\u30d6\u30e9\u30f3\u30c9\u30fb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u30fb\u30d7\u30ed\u30b8\u30a7\u30af\u30c8\uff1a\u9867\u5ba2\u3068\u306e\u65b0\u305f\u306a\u30bf\u30c3\u30c1\u30dd\u30a4\u30f3\u30c8\u3092\u5275\u51fa&#8221; &#8212; \u30c7\u30b6\u30a4\u30f3\u4f1a\u793e \u30d3\u30fc\u30c8\u30e9\u30c3\u30af\u30b9: \u30d6\u30ed\u30b0 freshtrax\" src=\"https:\/\/blog.btrax.com\/jp\/subaru-case-study\/embed\/#?secret=6UJmQ2XCke#?secret=jzOzkOEHiw\" data-secret=\"jzOzkOEHiw\" width=\"500\" height=\"282\"  marginwidth=\"0\" marginheight=\"0\" 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