{"id":63832,"date":"2022-08-23T07:30:28","date_gmt":"2022-08-22T22:30:28","guid":{"rendered":"https:\/\/blog.btrax.com\/jp\/?p=63832"},"modified":"2024-10-01T04:37:32","modified_gmt":"2024-09-30T19:37:32","slug":"genz-inclusive-sustainable-brands","status":"publish","type":"post","link":"https:\/\/blog.btrax.com\/jp\/genz-inclusive-sustainable-brands\/","title":{"rendered":"Z\u4e16\u4ee3\u306e\u5fc3\u3092\u63b4\u3080\u30a4\u30f3\u30af\u30eb\u30fc\u30b7\u30d6&#038;\u30b5\u30b9\u30c6\u30ca\u30d6\u30eb\u30d6\u30e9\u30f3\u30c9 \u4e8b\u4f8b3\u9078"},"content":{"rendered":"<div class='wp_content_tag clearfix'><p>1990\u5e74\u4ee3\u5f8c\u534a\u301c2010\u5e74\u4ee3\u524d\u534a\u306b\u304b\u3051\u3066\u751f\u307e\u308c\u305fZ\u4e16\u4ee3\u3002<\/p>\n<p>\u771f\u306e\u30c7\u30b8\u30bf\u30eb\u30cd\u30a4\u30c6\u30a3\u30d6\u3068\u3082\u3044\u3048\u308b\u3053\u306e\u4e16\u4ee3\u306f\u3001\u65e5\u7c73\u305d\u308c\u305e\u308c\u306e\u56fd\u3067\u3001\u30a2\u30e1\u30ea\u30ab\u5168\u4f53\u306e\u7d0442%\u3001\u65e5\u672c\u5168\u4f53\u306e30%\u306e\u4eba\u53e3\u898f\u6a21\u3092\u5360\u3081\u3066\u304a\u308a\u3001\u4eca\u5f8c\u306e\u6700\u3082\u91cd\u8981\u306a\u6d88\u8cbb\u8005\u30bb\u30b0\u30e1\u30f3\u30c8\u306b\u306a\u3063\u3066\u3044\u304f\u3053\u3068\u304c\u4e88\u60f3\u3055\u308c\u308b\u3002<\/p>\n<h2>Z\u4e16\u4ee3\u306e\u8cfc\u8cb7\u306b\u307e\u3064\u308f\u308b\u7279\u5fb4<\/h2>\n<h3>1. 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src=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/GenZ-money-min.png\" alt=\"GenZ-money\" width=\"830\" height=\"427\" srcset=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/GenZ-money-min.png 830w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/GenZ-money-min-300x154.png 300w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/GenZ-money-min-768x395.png 768w\" sizes=\"auto, (max-width: 830px) 100vw, 830px\" \/><p id=\"caption-attachment-63837\" class=\"wp-caption-text\">Z\u4e16\u4ee3\u304c\u5805\u5b9f\u3067\u3042\u308b\u3053\u3068\u3092\u793a\u3059\u4e00\u3064\u304c\u300125\u6b73\u6642\u70b9\u3067\u6bce\u6708\u8caf\u84c4\u306b\u56de\u3059\u304a\u91d1\u304c\u3069\u308c\u3060\u3051\u3042\u308b\u304b\u3092\u793a\u3057\u305f\u3053\u3061\u3089\u306e\u56f3\u3002\u4e16\u4ee3\u304c\u82e5\u304f\u306a\u308b\u306b\u3064\u308c\u3066\u3001\u81ea\u7531\u306b\u4f7f\u3048\u308b\u304a\u91d1\u306f\u6e1b\u308b\u3082\u306e\u306e\u3001\u8caf\u84c4\u984d\u306f\u5897\u52a0\u3002Z\u4e16\u4ee3\u306f\u30013\u4e16\u4ee3\u3067\u552f\u4e00\u3001\u81ea\u7531\u306b\u4f7f\u3048\u308b\u304a\u91d1\u3092\u8caf\u84c4\u984d\u304c\u4e0a\u56de\u308b\u7d50\u679c\u3068\u306a\u3063\u305f\u3002\uff08<a href=\"https:\/\/prtimes.jp\/main\/html\/rd\/p\/000000143.000019241.html#:~:text=Z%E4%B8%96%E4%BB%A3%E3%81%AF%E3%80%813%E4%B8%96%E4%BB%A3,%E3%81%84%E3%82%8B%E3%81%93%E3%81%A8%E3%81%8C%E3%82%8F%E3%81%8B%E3%81%A3%E3%81%9F%E3%80%82\" target=\"_blank\" rel=\"noopener\">\u53c2\u7167<\/a>\uff09<\/p><\/div>\n<p>Z\u4e16\u4ee3\u304c\u5805\u5b9f\u3067\u3042\u308b\u3053\u3068\u3092\u793a\u3059\u4e00\u3064\u304c\u300125\u6b73\u6642\u70b9\u3067\u6bce\u6708\u8caf\u84c4\u306b\u56de\u3059\u304a\u91d1\u304c\u3069\u308c\u3060\u3051\u3042\u308b\u304b\u3092\u793a\u3057\u305f\u3053\u3061\u3089\u306e\u56f3\u3002<\/p>\n<p>\u4e16\u4ee3\u304c\u82e5\u304f\u306a\u308b\u306b\u3064\u308c\u3066\u3001\u81ea\u7531\u306b\u4f7f\u3048\u308b\u304a\u91d1\u306f\u6e1b\u308b\u3082\u306e\u306e\u3001\u8caf\u84c4\u984d\u306f\u5897\u52a0\u3002Z\u4e16\u4ee3\u306f\u30013\u4e16\u4ee3\u3067\u552f\u4e00\u3001\u81ea\u7531\u306b\u4f7f\u3048\u308b\u304a\u91d1\u3092\u8caf\u84c4\u984d\u304c\u4e0a\u56de\u308b\u7d50\u679c\u3068\u306a\u3063\u305f\u3002<\/p>\n<h3>2. \u6d88\u8cbb\u306b\u5bfe\u3059\u308b\u60c5\u5831\u53ce\u96c6\u304c\u6d3b\u767a<\/h3>\n<p>Z\u4e16\u4ee3\u306f\u3001Instagram\u3001TikTok\u3001YouTube\u3001Twitter\u306a\u3069\u306eSNS\u3092\u542b\u3081\u3001\u3042\u3089\u3086\u308b\u30c7\u30b8\u30bf\u30eb\u30c1\u30e3\u30f3\u30cd\u30eb\u3092\u7528\u3044\u3066\u60c5\u5831\u53ce\u96c6\u3092\u3059\u308b\u3053\u3068\u306b\u6163\u308c\u3066\u3044\u308b\u3002<\/p>\n<p>\u3086\u3048\u306b\u3001\u5546\u54c1\u306e\u8cfc\u5165\u3092\u691c\u8a0e\u3059\u308b\u969b\u306f\u3001\u8907\u6570\u306e\u30c1\u30e3\u30f3\u30cd\u30eb\u304b\u3089\u5546\u54c1\u306e\u60c5\u5831\u3092\u5f97\u3066\u3001\u3042\u3089\u3086\u308b\u89d2\u5ea6\u304b\u3089\u541f\u5473\u3059\u308b\u50be\u5411\u306b\u3042\u308b\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u65e5\u672c\u3067\u306f\u7f8e\u5bb9\u7cfbYoutuber\u306b\u3088\u308b\u300c\u30b3\u30b9\u30e1\u30ec\u30d3\u30e5\u30fc\u300d\u52d5\u753b\u304c\u4eba\u6c17\u3092\u96c6\u3081\u3066\u3044\u308b\u304c\u3001\u305d\u308c\u306f\u30a2\u30e1\u30ea\u30ab\u3067\u3082\u540c\u3058\u3060\u3002<\/p>\n<p><div class=\"wrap_iframe ytbe\"><iframe loading=\"lazy\" title=\"Award-Winning Japanese Beauty Products Review | Cosme Highest Consumer Rated!\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/kQ0GK3cC_gs?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p><\/div>\n<p>\u5b9f\u969b\u306b\u5546\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u3092\u5229\u7528\u3057\u305f\u7b2c\u4e09\u8005\u306b\u3088\u308b\u53e3\u30b3\u30df\u3084\u30ec\u30d3\u30e5\u30fc\u3068\u3044\u3063\u305f\u300c\u751f\u306e\u58f0\u300d\u3092\u3082\u3068\u306b\u3001\u300c\u81ea\u5206\u306b\u5408\u3063\u3066\u3044\u308b\u30b5\u30fc\u30d3\u30b9\u306a\u306e\u304b\u300d\u3001\u300c\u8cb7\u3063\u3066\u5931\u6557\u3057\u306a\u3044\u5546\u54c1\u306a\u306e\u304b\u300d\u3092\u30b7\u30d3\u30a2\u306b\u898b\u6975\u3081\u3066\u3044\u308b\u3068\u3044\u3048\u308b\u3002<\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"n9i4E8QgvO\"><p><a href=\"https:\/\/blog.btrax.com\/jp\/generation-z-characteristics\/\">\u3010\u7dcf\u6d88\u8cbb\u306f\u8105\u5a01\u306e40%\u8d85\uff01\u3011\u30a2\u30e1\u30ea\u30ab\u306eZ\u4e16\u4ee3\u306b\u3064\u3044\u3066\u62bc\u3055\u3048\u308b\u3079\u304d5\u3064\u306e\u7279\u5fb4<\/a><\/p><\/blockquote>\n<p><div class=\"wrap_iframe ytbe\"><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;\u3010\u7dcf\u6d88\u8cbb\u306f\u8105\u5a01\u306e40%\u8d85\uff01\u3011\u30a2\u30e1\u30ea\u30ab\u306eZ\u4e16\u4ee3\u306b\u3064\u3044\u3066\u62bc\u3055\u3048\u308b\u3079\u304d5\u3064\u306e\u7279\u5fb4&#8221; &#8212; \u30c7\u30b6\u30a4\u30f3\u4f1a\u793e \u30d3\u30fc\u30c8\u30e9\u30c3\u30af\u30b9: \u30d6\u30ed\u30b0 freshtrax\" src=\"https:\/\/blog.btrax.com\/jp\/generation-z-characteristics\/embed\/#?secret=Gp8uOuuhN8#?secret=n9i4E8QgvO\" data-secret=\"n9i4E8QgvO\" width=\"500\" height=\"282\"  marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p><\/div>\n<h3>3.\u300c\u30e2\u30ce\u300d\u6d88\u8cbb\uff1c\u300c\u30b3\u30c8\u300d\u6d88\u8cbb<\/h3>\n<p>\u30e2\u30ce\u3092\u6240\u6709\u3059\u308b\u3053\u3068\u306b\u5bfe\u3057\u3066\u306e\u57f7\u7740\u304c\u5c11\u306a\u3044Z\u4e16\u4ee3\u306f\u3001\u300c\u30e2\u30ce\u300d\u306e\u8cfc\u5165\u3067\u306f\u306a\u304f\u300c\u30b3\u30c8\u300d\u3092\u8cfc\u5165\u3059\u308b\u52d5\u304d\u304c\u898b\u3089\u308c\u308b\u3002<\/p>\n<p>\u3053\u3053\u3067\u8a00\u3046\u300c\u30b3\u30c8\u300d\u3068\u306f\u3001\u30b9\u30dd\u30fc\u30c4\u89b3\u6226\u30fb\u6620\u753b\u30fb\u81ea\u5206\u304c\u597d\u304d\u306a\u30a2\u30fc\u30c6\u30a3\u30b9\u30c8\u306e\u30b3\u30f3\u30b5\u30fc\u30c8\u306a\u3069\u306e\u4f53\u9a13\u306b\u5bfe\u3059\u308b\u6d88\u8cbb\u306e\u3053\u3068\u3002\u305d\u308c\u3089\u3078\u306e\u6295\u8cc7\u306b\u306f\u7a4d\u6975\u7684\u306a\u50be\u5411\u304c\u3042\u308b\u3002\uff08<a href=\"https:\/\/sdgs.kodansha.co.jp\/news\/knowledge\/39069\/#section-2-2\" target=\"_blank\" rel=\"noopener\">\u53c2\u8003<\/a>\uff09<\/p>\n<h3>4. \u672c\u8cea\u7684\u306b\u81ea\u5206\u304c\u5171\u611f\u3059\u308b\u3082\u306e\u30fb\u4fa1\u5024\u3092\u611f\u3058\u308b\u3082\u306e\u306b\u6295\u8cc7\u3059\u308b\u300c\u30a4\u30df\u300d\u6d88\u8cbb<\/h3>\n<p>\u30a4\u30df\u6d88\u8cbb\u3068\u306f\u3001\u30db\u30c3\u30c8\u30da\u30c3\u30d1\u30fc\u30b0\u30eb\u30e1\u5916\u98df\u7dcf\u7814\u30a8\u30f4\u30a1\u30f3\u30b8\u30a7\u30ea\u30b9\u30c8\u306e\u7af9\u7530\u30af\u30cb\u6c0f\u304c\u63d0\u5531\u3057\u305f\u6982\u5ff5\u3067\u3001\u3042\u308b\u5546\u54c1\u3092\u6d88\u8cbb\u3059\u308b\u3053\u3068\u306b\u3088\u308a\u751f\u307e\u308c\u308b\u793e\u4f1a\u8ca2\u732e\u7684\u5074\u9762\u3092\u91cd\u8996\u3059\u308b\u6d88\u8cbb\u884c\u52d5\u306e\u3053\u3068\u3002\uff08<a href=\"https:\/\/fin.miraiteiban.jp\/imi-consumption\/\" target=\"_blank\" rel=\"noopener\">\u53c2\u8003<\/a>\uff09<\/p>\n<p>\u30a4\u30df\u6d88\u8cbb\u306e\u4e00\u4f8b\u3068\u3057\u3066\u3001\u30ce\u30f3\u30d7\u30e9\u30b9\u30c1\u30c3\u30af\u306a\u3069\u306e\u5730\u7403\u74b0\u5883\u4fdd\u5168\u306b\u3064\u306a\u304c\u308b\u5546\u54c1\u3001\u7121\u5316\u5b66\u30fb\u7121\u6dfb\u52a0\u306e\u5546\u54c1\u3001\u30a2\u30cb\u30de\u30eb\u30d5\u30a7\u30a2\u30fb\u30d5\u30a7\u30a2\u30c8\u30ec\u30fc\u30c9\u306a\u5546\u54c1\u306e\u8cfc\u5165\u304c\u6319\u3052\u3089\u308c\u308b\u3002<\/p>\n<p>\u7279\u306b\u82e5\u3044\u4e16\u4ee3\u304b\u3089\u652f\u6301\u3092\u96c6\u3081\u3066\u304a\u308a\u3001\u4e0a\u8a18\u306e\u50be\u5411\u306e\u4e00\u3064\u3068\u3057\u3066\u3001\u5730\u7403\u74b0\u5883\u306e\u6301\u7d9a\u53ef\u80fd\u6027\u3092\u91cd\u8996\u3059\u308b\u300c\u30b5\u30b9\u30c6\u30ca\u30d6\u30eb\u300d\u306a\u30d6\u30e9\u30f3\u30c9\u3078\u306e\u95a2\u5fc3\u304c\u4eba\u4e00\u500d\u9ad8\u3044\u3002<\/p>\n<p>\u3053\u306e\u95a2\u5fc3\u306e\u9ad8\u3055\u306e\u7406\u7531\u306f\u3001\u4eca\u4e16\u754c\u3067\u8d77\u304d\u3066\u3044\u308b\u793e\u4f1a\u554f\u984c\u3084\u74b0\u5883\u554f\u984c\u306bSNS\u3092\u901a\u3058\u3066\u624b\u8efd\u306b\u89e6\u308c\u308b\u6a5f\u4f1a\u304c\u591a\u304f\u3001\u300c\u305d\u308c\u3089\u306e\u554f\u984c\u306b\u5bfe\u3059\u308b\u5f53\u4e8b\u8005\u610f\u8b58\u304c\u82bd\u751f\u3048\u3084\u3059\u3044\u300d\u3053\u3068\u304c1\u3064\u3068\u3057\u3066\u6319\u3052\u3089\u308c\u308b\u3002<\/p>\n<p>\u305d\u306e\u305f\u3081\u3001\u500b\u4eba\u3088\u308a\u3082\u5f71\u97ff\u529b\u306e\u5927\u304d\u3044\u4f01\u696d\u306a\u3069\u306e\u7d44\u7e54\u3084\u3001\u30d6\u30e9\u30f3\u30c9\u306b\u3082\u3001\u5f7c\u3089\u306e\u4fa1\u5024\u89b3\u3084\u4fe1\u5ff5\u3092\u5c0a\u91cd\u3057\u3001\u793e\u4f1a\u7684\u554f\u984c\u306b\u5bfe\u3057\u4f55\u304b\u3057\u3089\u306e\u59ff\u52e2\u3092\u3068\u3063\u3066\u307b\u3057\u3044\u3068\u611f\u3058\u3084\u3059\u3044\u3002<\/p>\n<p>\u30d6\u30e9\u30f3\u30c9\u306e\u4e16\u754c\u89b3\u306b\u5171\u611f\u3067\u304d\u308b\u3001\u30d6\u30e9\u30f3\u30c9\u304c\u76ee\u6307\u3057\u3066\u3044\u308b\u4e16\u754c\u306b\u5171\u611f\u3067\u304d\u308b\u3001\u3068\u611f\u3058\u305f\u5546\u54c1\u3092\u3088\u308a\u8cfc\u5165\u3059\u308b\u50be\u5411\u306b\u3042\u308b\u3002<\/p>\n<p>\u4e8b\u5b9f\u3001\u30a2\u30e1\u30ea\u30ab\u306eZ\u4e16\u4ee3\u3092\u5bfe\u8c61\u3068\u3057\u305f\u8abf\u67fb\u3067\u306f\u30b5\u30b9\u30c6\u30ca\u30d6\u30eb\u306a\u88fd\u54c1\u306b\u306f10\uff05\u4ee5\u4e0a\u306e\u51fa\u8cbb\u3092\u3044\u3068\u308f\u306a\u3044\u3068\u3044\u3046<a href=\"https:\/\/www.teamlewis.com\/magazine\/gen-z-and-sustainability-bringing-value-to-their-dollar\/#:~:text=The%20majority%20of%20Gen%20Z,comes%20to%20making%20a%20purchase.\" target=\"_blank\" rel=\"noopener\">\u30c7\u30fc\u30bf<\/a>\u3082\u3042\u308b\u3002<\/p>\n<h3>5. \u591a\u69d8\u6027\u3092\u5c0a\u91cd\u3057\u305f\u9078\u629e\u3092\u3059\u308b<\/h3>\n<p>SNS\u306b\u6163\u308c\u305fZ\u4e16\u4ee3\u306f\u3001\u7269\u5fc3\u3064\u3044\u305f\u6642\u304b\u3089\u591a\u69d8\u306a\u4fa1\u5024\u89b3\u306b\u5bb9\u6613\u306b\u89e6\u308c\u308b\u3053\u3068\u304c\u3067\u304d\u3066\u3044\u305f\u305f\u3081\u3001\u81ea\u7136\u3068\u500b\u6027\u3092\u5c0a\u91cd\u3057\u3001\u591a\u69d8\u6027\u3092\u8a8d\u3081\u308b\u502b\u7406\u89b3\u30fb\u4fa1\u5024\u89b3\u3092\u524d\u63d0\u306b\u751f\u304d\u3066\u3044\u308b\u3002<\/p>\n<p>\u305d\u306e\u305f\u3081\u3001\u591a\u69d8\u6027\u306e\u9700\u8981\u3092\u8868\u660e\u3057\u3066\u3044\u308b\u30d6\u30e9\u30f3\u30c9\u3084\u30e1\u30c3\u30bb\u30fc\u30b8\u30f3\u30b0\u306b\u3069\u306e\u4e16\u4ee3\u3088\u308a\u3082\u654f\u611f\u3067\u3001\u5171\u611f\u3057\u3084\u3059\u3044\u3002<\/p>\n<p>\u4e0a\u8a18\u306e\u50be\u5411\u306e\u4e00\u3064\u3068\u3057\u3066\u3001\u5168\u3066\u306e\u4eba\u3092\u5bfe\u8c61\u306b\u3059\u308b\u3053\u3068\u3092\u8868\u660e\u3059\u308b\u300c\u30a4\u30f3\u30af\u30eb\u30fc\u30b7\u30d6\u300d\u306a\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u767a\u3057\u3066\u3044\u308b\u30d6\u30e9\u30f3\u30c9\u3078\u306e\u95a2\u5fc3\u304c\u3001\u4ed6\u306e\u4e16\u4ee3\u3088\u308a\u3082\u9ad8\u3044\u50be\u5411\u306b\u3042\u308b\u3002<\/p>\n<p>\u305d\u306e\u4e00\u4f8b\u3068\u3057\u3066\u3001Qualtrics\u793e\u306b\u3088\u308b\u8abf\u67fb\u3067\u306f\u3001Z\u4e16\u4ee3\u306eFacebook\u3084Instagram\u30e6\u30fc\u30b6\u30fc\u306e77%\u304c\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u3067\u30b8\u30a7\u30f3\u30c0\u30fc\u5e73\u7b49\u306e\u30c6\u30fc\u30de\u3092\u63a8\u9032\u3059\u308b\u30d6\u30e9\u30f3\u30c9\u3092\u300c\u3088\u308a\u597d\u610f\u7684\u306b\u53d7\u3051\u6b62\u3081\u308b\u300d\u3053\u3068\u304c\u660e\u3089\u304b\u306b\u306a\u3063\u305f\u3002\uff08<a href=\"https:\/\/ecclab.empowershop.co.jp\/archives\/63523\" target=\"_blank\" rel=\"noopener\">\u53c2\u7167<\/a>\uff09<\/p>\n<p>\u4ee5\u4e0a\u3001Z\u4e16\u4ee3\u306e\u6d88\u8cbb\u884c\u52d5\u30925\u3064\u306b\u5206\u3051\u3066\u304a\u4f1d\u3048\u3057\u305f\u3002<\/p>\n<p>\u6539\u3081\u3066\u4e0a\u8a18\u306e\u7279\u5fb4\u3092\u307e\u3068\u3081\u308b\u3068\u3001Z\u4e16\u4ee3\u306e\u6d88\u8cbb\u884c\u52d5\u3068\u3057\u3066\u3001\u5546\u54c1\u3092\u8cfc\u5165\u3059\u308b\u3068\u304d\u306f\u300c\u305f\u304f\u3055\u3093\u306e\u60c5\u5831\u3092\u3082\u3068\u306b\u6bd4\u8f03\u691c\u8a0e\u3057\u3001\u81ea\u5206\u306e\u5171\u611f\u3059\u308b\u4e16\u754c\u89b3\u3092\u767a\u4fe1\u3057\u3066\u3044\u308b\u30e2\u30ce\u3084\u30b3\u30c8\u306b\u5bfe\u3057\u3066\u3001\u5805\u5b9f\u306b\u6295\u8cc7\u3059\u308b\u300d\u50be\u5411\u3092\u6301\u3063\u3066\u3044\u308b\u3068\u3044\u3048\u308b\u3002<\/p>\n<p>\u4eca\u56de\u306f\u305d\u3093\u306aZ\u4e16\u4ee3\u306e\u5fc3\u3092\u63b4\u3093\u3067\u3044\u308b\u3001\u30a2\u30e1\u30ea\u30ab\u767a\u306e\u30a4\u30f3\u30af\u30eb\u30fc\u30b7\u30d6\/\u30b5\u30b9\u30c6\u30ca\u30d6\u30eb\u306a3\u3064\u306e\u30d6\u30e9\u30f3\u30c9\u306e\u3001\u767a\u4fe1\u3057\u3066\u3044\u308b\u30e1\u30c3\u30bb\u30fc\u30b8\u3068\u3001Z\u4e16\u4ee3\u306b\u5411\u3051\u305f\u52b9\u679c\u7684\u306a\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u306e\u4e8b\u4f8b\u3092\u3054\u7d39\u4ecb\u3059\u308b\u3002<\/p>\n<h2>Z\u4e16\u4ee3\u306e\u5fc3\u3092\u63b4\u3080\u30a2\u30e1\u30ea\u30ab\u767a\u306e\u30a4\u30f3\u30af\u30eb\u30fc\u30b7\u30d6\/\u30b5\u30b9\u30c6\u30ca\u30d6\u30eb\u306a\u30d6\u30e9\u30f3\u30c93\u9078<\/h2>\n<h3>aerie<\/h3>\n<div id=\"attachment_63839\" style=\"width: 840px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-63839\" class=\"wp-image-63839 size-full\" src=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Aerie-min.jpg\" alt=\"Aerie\" width=\"830\" height=\"519\" srcset=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Aerie-min.jpg 830w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Aerie-min-300x188.jpg 300w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Aerie-min-768x480.jpg 768w\" sizes=\"auto, (max-width: 830px) 100vw, 830px\" \/><p id=\"caption-attachment-63839\" class=\"wp-caption-text\">\u5973\u6027\u306e\u30a8\u30f3\u30d1\u30ef\u30e1\u30f3\u30c8\u3068\u30a4\u30f3\u30af\u30eb\u30fc\u30b7\u30d3\u30c6\u30a3\u3092\u767a\u4fe1\u3059\u308bAerie<\/p><\/div>\n<p><strong>\u30d6\u30e9\u30f3\u30c9\u306e\u767a\u4fe1\u3057\u3066\u3044\u308b\u30e1\u30c3\u30bb\u30fc\u30b8\uff1a\u5973\u6027\u306e\u30a8\u30f3\u30d1\u30ef\u30e1\u30f3\u30c8\u3068\u30a4\u30f3\u30af\u30eb\u30fc\u30b7\u30d3\u30c6\u30a3<\/strong><\/p>\n<p><a href=\"https:\/\/www.ae.com\/us\/en\/c\/aerie\/cat4840006\" target=\"_blank\" rel=\"noopener\">aerie<\/a>\u306f\u30a2\u30f3\u30c0\u30fc\u30a6\u30a7\u30a2\u3001\u30a2\u30af\u30c6\u30a3\u30d6\u30a6\u30a7\u30a2\u3001\u30b9\u30a4\u30e0\u30a6\u30a7\u30a2\u3092\u4e2d\u5fc3\u306b\u53d6\u308a\u6271\u3046\u30a2\u30d1\u30ec\u30eb\u30d6\u30e9\u30f3\u30c9\u3002<\/p>\n<p>\u30dc\u30c7\u30a3\u30dd\u30b8\u30c6\u30a3\u30d6\u3068\u30a4\u30f3\u30af\u30eb\u30fc\u30b7\u30d3\u30c6\u30a3\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u7a4d\u6975\u7684\u306b\u5b9f\u65bd\u3057\u3066\u3044\u308b\u4f01\u696d\u3060\u3002<\/p>\n<p>\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306b\u8f09\u308b\u30e2\u30c7\u30eb\u306b\u306f\u3001\u3057\u308f\u3092\u30a8\u30a2\u30d6\u30e9\u30b7\u3067\u6d88\u3059\u3053\u3068\u306a\u3069\u3092\u542b\u3081\u3001\u904e\u5ea6\u306a\u30ec\u30bf\u30c3\u30c1\u3092\u5ec3\u6b62\u3002\u3042\u308a\u306e\u307e\u307e\u306e\u59ff\u306e\u30e2\u30c7\u30eb\u3092\u63b2\u8f09\u3057\u3066\u3044\u308b\u3002<\/p>\n<p>\u8eab\u4f53\u306b\u75be\u60a3\u3092\u6301\u3064\u30e2\u30c7\u30eb\u3084\u3001\u8eca\u6905\u5b50\u3001\u30aa\u30b9\u30c8\u30e1\u30a4\u30c8\u30d0\u30c3\u30b0\u3001\u8eca\u6905\u5b50\u3092\u4f7f\u7528\u3059\u308b\u30e2\u30c7\u30eb\u3082\u8d77\u7528\u3057\u3001\u3069\u3093\u306a\u7279\u5fb4\u3092\u6301\u3063\u3066\u3044\u305f\u3068\u3057\u3066\u3082\u7740\u7528\u306e\u5bfe\u8c61\u3068\u306a\u308b\u3053\u3068\u3092\u793a\u3057\u3066\u3044\u308b\u3002<\/p>\n<p>2020\u5e74\u306b\u306f<a href=\"https:\/\/abilitee.com\/\" target=\"_blank\" rel=\"noopener\">Abilitee Adaptive Wear<\/a>\u3068\u306e\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u3092\u63d0\u643a\u3002\u4eca\u3067\u306f\u30a2\u30d1\u30ec\u30eb\u4ee5\u5916\u306b\u3082\u3001\u30d5\u30a1\u30c3\u30b7\u30e7\u30ca\u30d6\u30eb\u3067\u6a5f\u80fd\u7684\u306a\u30a2\u30c0\u30d7\u30c6\u30a3\u30d6\u30a6\u30a7\u30a2\uff08\u969c\u304c\u3044\u3092\u6301\u3063\u305f\u65b9\u304c\u76f4\u9762\u3057\u304c\u3061\u306a\u554f\u984c\u3092\u89e3\u6c7a\u3059\u308b\u305f\u3081\u7279\u5225\u306b\u958b\u767a\u3055\u308c\u305f\u8863\u670d\uff09\u3092\u63d0\u4f9b\u3057\u3066\u3044\u308b\u3002<\/p>\n<p>\u4f8b\u3048\u3070\u3001\u30e9\u30a4\u30c8\u30d6\u30eb\u30fc\u3068\u30d4\u30f3\u30af\u304b\u3089\u9078\u3079\u308b\u30ab\u30c6\u30fc\u30c6\u30eb\u30af\u30ea\u30c3\u30d7\u3001\u30ab\u30e2\u30d5\u30e9\u30fc\u30b8\u30e5\u30b0\u30ea\u30fc\u30f3\u306e\u30aa\u30b9\u30c8\u30df\u30fc\u7528\u30ab\u30d0\u30fc\u304c\u8ca9\u58f2\u3055\u308c\u3066\u3044\u308b\u3002<\/p>\n<div id=\"attachment_65731\" style=\"width: 840px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-65731\" class=\"size-full wp-image-65731\" src=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Aerie-products.jpg\" alt=\"aerie\u3067\u53d6\u308a\u6271\u3063\u3066\u3044\u308b\u533b\u7642\u6a5f\u5668\u7528\u30ab\u30d0\u30fc\uff08&lt;a href=&quot;https:\/\/www.ae.com\/us\/en\/c\/aerie\/accessories-shoes\/adaptive-clothing-accessories\/cat780001&quot; target=&quot;_blank&quot; rel=&quot;noopener&quot;&gt;\u53c2\u7167&lt;\/a&gt;\uff09\" width=\"830\" height=\"507\" srcset=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Aerie-products.jpg 830w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Aerie-products-300x183.jpg 300w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Aerie-products-768x469.jpg 768w\" sizes=\"auto, (max-width: 830px) 100vw, 830px\" \/><p id=\"caption-attachment-65731\" class=\"wp-caption-text\">aerie\u3067\u53d6\u308a\u6271\u3063\u3066\u3044\u308b\u533b\u7642\u6a5f\u5668\u7528\u30ab\u30d0\u30fc\uff08<a href=\"https:\/\/www.ae.com\/us\/en\/c\/aerie\/accessories-shoes\/adaptive-clothing-accessories\/cat780001\" target=\"_blank\" rel=\"noopener\">\u53c2\u7167<\/a>\uff09<\/p><\/div>\n<p>\u30a2\u30d1\u30ec\u30eb\u30d6\u30e9\u30f3\u30c9\u306a\u3089\u3067\u306f\u306e\u7279\u5fb4\u3092\u6d3b\u304b\u3057\u3066\u3001\u3042\u3089\u3086\u308b\u8eab\u4f53\u306e\u7279\u5fb4\u306b\u5bfe\u3057\u3066\u30a4\u30f3\u30af\u30eb\u30fc\u30b7\u30d3\u30c6\u30a3\u3092\u4f53\u73fe\u3057\u3066\u3044\u308b\u597d\u4f8b\u3060\u3002<\/p>\n<p><strong>\u6d88\u8cbb\u8005\u3068\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\uff1a\u793e\u4f1a\u6d3b\u52d5\u5bb6\u3092\u30a4\u30f3\u30d5\u30eb\u30a8\u30f3\u30b5\u30fc\u3068\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/strong><\/p>\n<div id=\"attachment_63842\" style=\"width: 840px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-63842\" class=\"size-full wp-image-63842\" src=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Aerierealmodel-min.jpg\" alt=\"#AerieREAL Role Models\" width=\"830\" height=\"467\" srcset=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Aerierealmodel-min.jpg 830w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Aerierealmodel-min-300x169.jpg 300w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Aerierealmodel-min-768x432.jpg 768w\" sizes=\"auto, (max-width: 830px) 100vw, 830px\" \/><p id=\"caption-attachment-63842\" class=\"wp-caption-text\">#AerieREAL Role Models\u306e\u5199\u771f\uff08<a href=\"https:\/\/www.ae.com\/aerie-real-life\/role-models\/\" target=\"_blank\" rel=\"noopener\">\u53c2\u7167<\/a>\uff09<\/p><\/div>\n<p>2014\u5e74\u3001aerie\u306f#AerieREAL\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u7acb\u3061\u4e0a\u3052\u305f\u3002\u305d\u306e\u30d6\u30e9\u30f3\u30c9\u30a2\u30f3\u30d0\u30b5\u30c0\u30fc\u306f\u3001#AerieREAL Role Models\u3068\u547c\u3070\u308c\u3001\u793e\u4f1a\u306b\u5bfe\u3057\u3066\u58f0\u3092\u4e0a\u3052\u308b\u5973\u6027\u6d3b\u52d5\u5bb6\u304c\u8d77\u7528\u3055\u308c\u3066\u3044\u308b\u3002<\/p>\n<p><a href=\"https:\/\/www.ae.com\/aerie-real-life\/role-models\/\" target=\"_blank\" rel=\"noopener\">#AerieREAL Role Models<\/a>\u3068\u3057\u3066\u6d3b\u52d5\u3057\u3066\u3044\u308b\u306e\u306f\u3001\u30bb\u30eb\u30d5\u30b1\u30a2\u3084\u30bb\u30eb\u30d5\u30a2\u30c9\u30dc\u30ab\u30b7\u30fc\uff08\u793e\u4f1a\u7684\u306b\u7acb\u5834\u306e\u5f31\u3044\u65b9\u306b\u4ee3\u308f\u3063\u3066\u6a29\u5229\u3092\u4e3b\u5f35\u3059\u308b\u3053\u3068\uff09\u3092\u767a\u4fe1\u3059\u308b\u4f53\u64cd\u9078\u624b\u306e<a href=\"https:\/\/www.ae.com\/aerie-real-life\/2021\/03\/25\/aeriereal-shop-talk-aly-raisman-offline-by-aerie-collection\/\" target=\"_blank\" rel=\"noopener\">Aly Raisman<\/a>\u3001\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u6d3b\u52d5\u5bb6\u306e\u200b\u200b<a href=\"https:\/\/www.ae.com\/aerie-real-life\/2020\/01\/23\/manuela-baron-sustainability-activist\/\" target=\"_blank\" rel=\"noopener\">Manuela Bar\u00f3n<\/a>\u3001\u30ce\u30f3\u30db\u30eb\u30e2\u30f3\u306e\u907f\u598a\u7528\u30d4\u30eb\u3092\u63d0\u4f9b\u3059\u308b\u4f01\u696d\u3001<a href=\"https:\/\/www.wearesublima.com\/\" target=\"_blank\" rel=\"noopener\">Sublima<\/a>\u306e\u30d5\u30a1\u30a6\u30f3\u30c0\u30fc\uff06CEO\u3067\u3042\u308a\u3001\u5973\u6027\u306e\u30a8\u30f3\u30d1\u30ef\u30e1\u30f3\u30c8\u3092\u767a\u4fe1\u3059\u308b<a href=\"https:\/\/www.ae.com\/aerie-real-life\/2020\/01\/23\/keiana-cave-scientist-ceo\/\" target=\"_blank\" rel=\"noopener\">Keiana Cav\u00e9<\/a>\u306a\u3069\u3002<\/p>\n<p>\u3053\u306e\u3088\u3046\u306a\u5973\u6027\u305f\u3061\u304c\u30a8\u30f4\u30a1\u30f3\u30b8\u30a7\u30ea\u30b9\u30c8\u3068\u306a\u308a\u3001aerie\u306e\u30a2\u30d1\u30ec\u30eb\u3092\u7740\u7528\u3057\u3066\u516c\u5f0f\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u3084SNS\u3067\u767a\u4fe1\u3092\u884c\u3046\u3053\u3068\u306b\u3088\u3063\u3066\u3001aerie\u304c\u652f\u6301\u3059\u308b\u8003\u3048\u65b9\u3084\u3001\u76ee\u6307\u3059\u4e16\u754c\u3092\u3001\u52b9\u679c\u7684\u306b\u6d88\u8cbb\u8005\u306b\u4f1d\u3048\u3066\u3044\u308b\u3002<\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"rH3di3mPC8\"><p><a href=\"https:\/\/blog.btrax.com\/jp\/branding-desire\/\">\u30e6\u30fc\u30b6\u30fc\u3001\u6d88\u8cbb\u8005\u306e\u300c\u6b32\u671b\u300d\u3092\u5275\u9020\u3059\u308b\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b03\u3064\u306e\u30dd\u30a4\u30f3\u30c8<\/a><\/p><\/blockquote>\n<p><div class=\"wrap_iframe ytbe\"><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;\u30e6\u30fc\u30b6\u30fc\u3001\u6d88\u8cbb\u8005\u306e\u300c\u6b32\u671b\u300d\u3092\u5275\u9020\u3059\u308b\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b03\u3064\u306e\u30dd\u30a4\u30f3\u30c8&#8221; &#8212; \u30c7\u30b6\u30a4\u30f3\u4f1a\u793e \u30d3\u30fc\u30c8\u30e9\u30c3\u30af\u30b9: \u30d6\u30ed\u30b0 freshtrax\" src=\"https:\/\/blog.btrax.com\/jp\/branding-desire\/embed\/#?secret=YGfCaWcS7t#?secret=rH3di3mPC8\" data-secret=\"rH3di3mPC8\" width=\"500\" height=\"282\"  marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p><\/div>\n<h3>Reformation<\/h3>\n<div id=\"attachment_63843\" style=\"width: 840px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-63843\" class=\"wp-image-63843 size-full\" src=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/reformation-min.png\" alt=\"\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u306e\u63a8\u9032\u3068\u88fd\u9020\u904e\u7a0b\u306e\u900f\u660e\u5316\u3092\u76ee\u6307\u3059Reformation\" width=\"830\" height=\"675\" srcset=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/reformation-min.png 830w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/reformation-min-300x244.png 300w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/reformation-min-768x625.png 768w\" sizes=\"auto, (max-width: 830px) 100vw, 830px\" \/><p id=\"caption-attachment-63843\" class=\"wp-caption-text\">\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u306e\u63a8\u9032\u3068\u88fd\u9020\u904e\u7a0b\u306e\u900f\u660e\u5316\u3092\u76ee\u6307\u3059Reformation<\/p><\/div>\n<p><strong>\u30d6\u30e9\u30f3\u30c9\u306e\u767a\u4fe1\u3057\u3066\u3044\u308b\u30e1\u30c3\u30bb\u30fc\u30b8\uff1a\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u306e\u63a8\u9032\u3068\u88fd\u9020\u904e\u7a0b\u306e\u900f\u660e\u5316<\/strong><\/p>\n<p>LA\u767a\u306e\u30d6\u30e9\u30f3\u30c9Reformation\u306f\u3001<strong>&#8220;Being naked is the #1 most sustainable option. We\u2019re #2.&#8221;<\/strong>\u300e\u4f55\u3082\u7740\u306a\u3044\u3053\u3068\u304c1\u756a\u306e\u30b5\u30b9\u30c6\u30ca\u30d6\u30eb\u306a\u9078\u629e\u3060\u3051\u308c\u3069\u30012\u756a\u76ee\u306e\u9078\u629e\u80a2\u306f\u79c1\u305f\u3061\u306e\u30d6\u30e9\u30f3\u30c9\u306e\u670d\u3092\u7740\u308b\u3053\u3068\u3002\u300f\u3092\u30df\u30c3\u30b7\u30e7\u30f3\u306b\u63b2\u3052\u308b\u30a2\u30d1\u30ec\u30eb\u30d6\u30e9\u30f3\u30c9\u3002<\/p>\n<p>\u3053\u306e\u30d8\u30c3\u30c9\u30e9\u30a4\u30f3\u3060\u3051\u3067\u3082\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u3092\u91cd\u8996\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u5341\u5206\u306b\u7aba\u3048\u308b\u3002<\/p>\n<p>\u4e8b\u5b9f\u3001\u540c\u793e\u30672015\u5e74\u4ee5\u964d\u306b\u751f\u7523\u3055\u308c\u3066\u3044\u308b\u6d0b\u670d\u306f\u5168\u3066\u30ab\u30fc\u30dc\u30f3\u30cb\u30e5\u30fc\u30c8\u30e9\u30eb\uff08\u6e29\u5ba4\u52b9\u679c\u30ac\u30b9\u306e\u6392\u51fa\u91cf\u3068\u5438\u53ce\u91cf\u3092\u5747\u8861\u3055\u305b\u3066\u4f5c\u3089\u308c\u305f\u670d\uff09\u3060\u3002<\/p>\n<p>\u30ab\u30fc\u30dc\u30f3\u30aa\u30d5\u30bb\u30c3\u30c8\u3068\u518d\u751f\u53ef\u80fd\u306a\u7e4a\u7dad\u306e\u4f7f\u7528\u306b\u3088\u308a\u3001\u300c2025\u5e74\u307e\u3067\u306bClimate Positive\u3092\u9054\u6210\u3059\u308b\u4f01\u696d\u306b\u306a\u308b\u300d\u3068\u3044\u3046\u30b3\u30df\u30c3\u30c8\u30e1\u30f3\u30c8\u3092\u8868\u660e\u3057\u3001\u30db\u30fc\u30e0\u30da\u30fc\u30b8\u5185\u3067\u30ed\u30fc\u30c9\u30de\u30c3\u30d7\u307e\u3067\u8a73\u7d30\u306b\u516c\u958b\u3057\u3066\u3044\u308b\u3002\uff08<a href=\"https:\/\/www.thereformation.com\/sustainability\/climate-positive-roadmap.html\" target=\"_blank\" rel=\"noopener\">\u53c2\u7167<\/a>\uff09<\/p>\n<p>\u307e\u305f\u3001Climate Positive\u3060\u3051\u3067\u306a\u304f\u3001\u88fd\u9020\u5de5\u7a0b\u306e\u900f\u660e\u5316\u3084\u5f93\u696d\u54e1\u652f\u63f4\u306b\u3082\u7a4d\u6975\u7684\u306b\u53d6\u308a\u7d44\u3093\u3067\u3044\u308b\u3002<\/p>\n<p>\u8863\u6599\u54c1\u30ea\u30b5\u30a4\u30af\u30eb\u4f01\u696d<a href=\"https:\/\/www.thredup.com\/\" target=\"_blank\" rel=\"noopener\">ThredUp<\/a>\u3068\u30aa\u30f3\u30e9\u30a4\u30f3\u30d1\u30fc\u30c8\u30ca\u30fc\u30b7\u30c3\u30d7\u3092\u7de0\u7d50\u3057\u3001\u30d6\u30e9\u30f3\u30c9\u3084\u30ea\u30c6\u30fc\u30e9\u30fc\u304c\u4e0b\u8acb\u3051\u696d\u8005\u306b\u516c\u6b63\u306a\u652f\u6255\u3044\u3092\u3059\u308b\u3053\u3068\u3092\u652f\u6301\u30fb\u78ba\u7d04\u3057\u3066\u3044\u308b*\u3002<\/p>\n<p><em>*\u30ab\u30ea\u30d5\u30a9\u30eb\u30cb\u30a2\u8863\u6599\u54c1\u52b4\u50cd\u8005\u4fdd\u8b77\u6cd5SB62\u3092\u652f\u6301\u3002\u3053\u308c\u306b\u3088\u308a\u8863\u6599\u54c1\u52b4\u50cd\u8005\u306e\u8cc3\u91d1\u76d7\u96e3\u7b49\u3092\u9632\u6b62\u3067\u304d\u308b\u3002<\/em><\/p>\n<p><strong>\u6d88\u8cbb\u8005\u3068\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\uff1a\u300c\u3042\u3048\u3066\u300d\u8a34\u6c42\u306f\u63a7\u3048\u3081\u306b\u3057\u305f\u3001\u81ea\u7136\u4f53\u306e\u30bb\u30ec\u30d6\u305f\u3061\u306b\u3088\u308b\u5ba3\u4f1d<\/strong><\/p>\n<p>Reformation\u306fSNS\u4e0a\u3067\u306e\u6d88\u8cbb\u8005\u3078\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u306f\u5b9f\u306f\u63a7\u3048\u3081\u3002\u300c\u3007\u3007\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u4e2d\uff01\u300d\u300c\u25ef\uff05\u30aa\u30d5\uff01\u300d\u306e\u3088\u3046\u306a\u76f4\u63a5\u7684\u306a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u51fa\u3057\u3066\u3044\u306a\u3044\u306e\u3060\u3002<\/p>\n<p>\u305d\u306e\u4ee3\u308f\u308a\u306bReformation\u304cSNS\u4e0a\u3067\u884c\u3063\u3066\u3044\u308b\u3061\u3087\u3063\u3068\u3057\u305f\u300c\u5de5\u592b\u300d\u3092\u304a\u4f1d\u3048\u3059\u308b\u3002<\/p>\n<p>\u305d\u308c\u306f\u3001\u81ea\u7136\u4f53\u306e\u30bb\u30ec\u30d6\u305f\u3061\u304cReformation\u306e\u670d\u3092\u7740\u3066\u3044\u308b\u5199\u771f\u3092\u30ea\u30dd\u30b9\u30c8\u3057\u3066\u3044\u308b\u3053\u3068\u3060\u3002<\/p>\n<div id=\"attachment_63844\" style=\"width: 840px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-63844\" class=\"size-full wp-image-63844\" src=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Reformation-model-min.jpg\" alt=\"Reformation-model\" width=\"830\" height=\"1038\" srcset=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Reformation-model-min.jpg 830w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Reformation-model-min-240x300.jpg 240w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Reformation-model-min-768x960.jpg 768w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Reformation-model-min-819x1024.jpg 819w\" sizes=\"auto, (max-width: 830px) 100vw, 830px\" \/><p id=\"caption-attachment-63844\" class=\"wp-caption-text\">Reformation\u306e\u516c\u5f0fInstagram\u3088\u308a<\/p><\/div>\n<div id=\"attachment_63845\" style=\"width: 840px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-63845\" class=\"size-full wp-image-63845\" src=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Reformation-model-3-min.jpeg\" alt=\"Reformation-model\" width=\"830\" height=\"895\" srcset=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Reformation-model-3-min.jpeg 830w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Reformation-model-3-min-278x300.jpeg 278w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Reformation-model-3-min-768x828.jpeg 768w\" sizes=\"auto, (max-width: 830px) 100vw, 830px\" \/><p id=\"caption-attachment-63845\" class=\"wp-caption-text\">Reformation\u306e\u516c\u5f0fTwitter\u3088\u308a<\/p><\/div>\n<p>\u5199\u771f\u306f\u3001\u3069\u308c\u3082\u65e5\u5e38\u751f\u6d3b\u306e\u4e2d\u306e\u81ea\u7136\u4f53\u306a\u69d8\u5b50\u3067\u3001\u30b9\u30bf\u30b8\u30aa\u3067\u64ae\u3063\u305f\u3088\u3046\u306a\u5199\u771f\u3067\u306f\u306a\u3044\u3088\u3046\u306b\u898b\u3048\u308b\u3002<\/p>\n<p>\u5b9f\u306f\u3053\u308c\u3082Reformation\u306e\u6226\u7565\u306e\u4e00\u3064\u3002\u30bb\u30ec\u30d6\u305f\u3061\u304c\u65e5\u5e38\u7684\u306b\u30d6\u30e9\u30f3\u30c9\u306e\u670d\u3092\u7740\u7528\u3057\u3066\u3044\u308b\u3088\u3046\u306a\u69d8\u5b50\u3092\u30a2\u30c3\u30d7\u3059\u308b\u3053\u3068\u3067\u3001\u30bb\u30ec\u30d6\u304cReformation\u306e\u8863\u670d\u3092\u300c\u5f53\u305f\u308a\u524d\u306e\u3088\u3046\u306b\u300d\u9078\u3093\u3067\u3044\u308b\u3088\u3046\u306a\u96f0\u56f2\u6c17\u3092\u91b8\u6210\u3057\u3066\u3044\u308b\u3002<\/p>\n<p>\u3053\u306e\u3088\u3046\u306a\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u65b9\u6cd5\u3092\u3068\u308b\u3053\u3068\u3067\u3001\u6d88\u8cbb\u8005\u306f\u300c\u5b89\u304b\u3063\u305f\u304b\u3089\u300d\u300c\u30bb\u30fc\u30eb\u3057\u3066\u3044\u305f\u304b\u3089\u300d\u3053\u306e\u30d6\u30e9\u30f3\u30c9\u306e\u670d\u3092\u9078\u3093\u3060\u3068\u3044\u3046\u611f\u60c5\u3067\u306f\u306a\u304f\u3001\u300c\u81ea\u3089\u3059\u3059\u3093\u3067\u300d\u3053\u306e\u30d6\u30e9\u30f3\u30c9\u306e\u670d\u3092\u9078\u3093\u3060\u3068\u601d\u308f\u305b\u308b\u52b9\u679c\u304c\u3042\u308b\u3002<\/p>\n<p>\u305d\u308c\u304c\u7d50\u679c\u7684\u306b\u306f\u3001\u3053\u306e\u30d6\u30e9\u30f3\u30c9\u81ea\u4f53\u306e\u9b45\u529b\u3092\u9ad8\u3081\u308b\u3053\u3068\u306b\u3082\u3064\u306a\u304c\u3063\u3066\u3044\u308b\u306e\u3060\u308d\u3046\u3002<\/p>\n<p>\u300c\u4f55\u3082\u7740\u306a\u3044\u3053\u3068\u304c1\u756a\u306e\u30b5\u30b9\u30c6\u30ca\u30d6\u30eb\u306a\u9078\u629e\u300d\u3068\u3044\u3046\u30df\u30c3\u30b7\u30e7\u30f3\u3092\u63b2\u3052\u3066\u3044\u308b\u3086\u3048\u3001\u904e\u5270\u306a\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3092\u3057\u306a\u3044\u3053\u3068\u304c\u30d6\u30e9\u30f3\u30c9\u30df\u30c3\u30b7\u30e7\u30f3\u306b\u6e96\u3058\u305f\u884c\u52d5\u3067\u3042\u308b\u3068\u3044\u3046\u5224\u65ad\u306a\u306e\u304b\u3082\u3057\u308c\u306a\u3044\u3002<\/p>\n<p>\u904e\u53bb\u306b\u306f\u3001\u200b\u200b\u30c6\u30a4\u30e9\u30fc\u30fb\u30b9\u30a6\u30a3\u30d5\u30c8\u3084\u30a8\u30df\u30ea\u30fc\u30fb\u30e9\u30bf\u30b8\u30e3\u30b3\u30a6\u30b9\u30ad\u30fc\u304cReformation\u306e\u30c9\u30ec\u30b9\u3092\u7740\u3066\u5916\u51fa\u3057\u3066\u3044\u308b\u5199\u771f\u304c\u30e1\u30c7\u30a3\u30a2\u3067\u53d6\u308a\u4e0a\u3052\u3089\u308c\u305f\u7d50\u679c\u3001\u5e97\u8217\u306b\u306f\u9577\u86c7\u306e\u5217\u3001\u5bfe\u8c61\u306e\u30c9\u30ec\u30b9\u306f\u5373\u5b8c\u58f2\u3068\u3044\u3046\u4e8b\u614b\u3092\u5f15\u304d\u8d77\u3053\u3057\u305f\u3053\u3068\u3082\u3042\u308b\u305d\u3046\u3060\u3002<\/p>\n<p>\u307e\u305f\u3001Reformation\u306eSNS\u3067\u306f\u601d\u308f\u305a\u30af\u30b9\u30c3\u3068\u3057\u3066\u3057\u307e\u3046\u3088\u3046\u306a\u3001\u77ed\u304f\u30a6\u30a3\u30c3\u30c8\u306e\u52b9\u3044\u305f\u30ad\u30e3\u30d7\u30b7\u30e7\u30f3\u3082\u898b\u3069\u3053\u308d\u306e\u4e00\u3064\u3060\u3002<\/p>\n<div id=\"attachment_63846\" style=\"width: 840px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-63846\" class=\"wp-image-63846 size-full\" src=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/reformation-twitter-min.jpeg\" alt=\"reformation-twitter\" width=\"830\" height=\"737\" srcset=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/reformation-twitter-min.jpeg 830w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/reformation-twitter-min-300x266.jpeg 300w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/reformation-twitter-min-768x682.jpeg 768w\" sizes=\"auto, (max-width: 830px) 100vw, 830px\" \/><p id=\"caption-attachment-63846\" class=\"wp-caption-text\">\u300c\u305a\u3063\u3068\u30d3\u30ad\u30cb\u3092\u7740\u3066\u3044\u308b\u308f\u3051\u306b\u306f\u3044\u304b\u306a\u3044\u304b\u3089\u306d\u300d\u3068\u3044\u3046\u30ad\u30e3\u30d7\u30b7\u30e7\u30f3\u306e\u6295\u7a3f\u3002\uff08Reformation\u306e\u516c\u5f0fTwitter\u3088\u308a\uff09<\/p><\/div>\n<h3>Parade<\/h3>\n<div id=\"attachment_63847\" style=\"width: 840px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-63847\" class=\"wp-image-63847 size-full\" src=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/parade-min.jpeg\" alt=\"\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u3068\u30a4\u30f3\u30af\u30eb\u30fc\u30b7\u30d3\u30c6\u30a3\u306eParade\" width=\"830\" height=\"554\" srcset=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/parade-min.jpeg 830w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/parade-min-300x200.jpeg 300w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/parade-min-768x513.jpeg 768w\" sizes=\"auto, (max-width: 830px) 100vw, 830px\" \/><p id=\"caption-attachment-63847\" class=\"wp-caption-text\">\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u3068\u30a4\u30f3\u30af\u30eb\u30fc\u30b7\u30d3\u30c6\u30a3\u306eParade<\/p><\/div>\n<p><strong>\u30d6\u30e9\u30f3\u30c9\u306e\u767a\u4fe1\u3057\u3066\u3044\u308b\u30e1\u30c3\u30bb\u30fc\u30b8\uff1a\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u3068\u30a4\u30f3\u30af\u30eb\u30fc\u30b7\u30d3\u30c6\u30a3<\/strong><\/p>\n<p>\u30a2\u30f3\u30c0\u30fc\u30a6\u30a7\u30a2\u30d6\u30e9\u30f3\u30c9Parade\u306e\u5546\u54c1\u306f\u300180\uff05\uff5e95\uff05\u304c\u30ea\u30b5\u30a4\u30af\u30eb\u7d20\u6750\u3067\u3067\u304d\u3066\u3044\u308b\u30022023\u5e74\u307e\u3067\u306b100\uff05\u306b\u3059\u308b\u3053\u3068\u3092\u76ee\u6a19\u3068\u3057\u3066\u3044\u308b\u305d\u3046\u3060\u3002<\/p>\n<p>\u5546\u54c1\u3092\u898b\u3066\u307f\u308b\u3068\u3001\u4e0a\u7740\u306b\u97ff\u304d\u306b\u304f\u304f\u65e5\u5e38\u4f7f\u3044\u3057\u3084\u3059\u3044\u3001\u30b7\u30fc\u30e0\u30ec\u30b9\u3067\u30e1\u30c3\u30b7\u30e5\u7d20\u6750\u3092\u7528\u3044\u305f\u30a2\u30f3\u30c0\u30fc\u30a6\u30a7\u30a2\u306e\u30e9\u30a4\u30f3\u30ca\u30c3\u30d7\u304c\u591a\u3044\u3068\u611f\u3058\u305f\u3002<br \/>\n\u200b\u200b<br \/>\n\u6bce\u65e5\u808c\u306b\u89e6\u308c\u3066\u6d88\u8017\u3055\u308c\u3066\u3044\u304f\u3082\u306e\u3060\u304b\u3089\u3053\u305d\u3001\u7d20\u6750\u3078\u306e\u3053\u3060\u308f\u308a\u306f\u5fd8\u308c\u305a\u3001\u30ea\u30b5\u30a4\u30af\u30eb\u7d20\u6750\u3092\u57fa\u672c\u3068\u3057\u3066\u3092\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u3092\u3046\u307e\u304f\u53d6\u308a\u5165\u308c\u3066\u3044\u308b\u30d6\u30e9\u30f3\u30c9\u3060\u3002<\/p>\n<p>\u307e\u305f\u3001Parade\u3067\u306f\u30ea\u30b5\u30a4\u30af\u30eb\u30d7\u30ed\u30b0\u30e9\u30e0<a href=\"https:\/\/yourparade.com\/blogs\/parade\/recycle-your-underwear-with-second-life-by-parade\" target=\"_blank\" rel=\"noopener\">Second Life<\/a>\u3092\u884c\u306a\u3063\u3066\u3044\u308b\u3002\u81ea\u793e\u3060\u3051\u3067\u306a\u304f\u3001\u3069\u306e\u30d6\u30e9\u30f3\u30c9\u306e\u4e0b\u7740\u3082\u30ea\u30b5\u30a4\u30af\u30eb\u5bfe\u8c61\u3068\u3057\u3066\u5f15\u304d\u53d6\u3063\u3066\u3044\u308b\u3002<\/p>\n<p>\u4eba\u7a2e\u3001\u4f53\u578b\u3068\u3082\u306b\u69d8\u3005\u306a\u30e2\u30c7\u30eb\u3092\u8d77\u7528\u3057\u3066\u3044\u308b\u3053\u3068\u304b\u3089\u3082\u3001\u30a4\u30f3\u30af\u30eb\u30fc\u30b7\u30d3\u30c6\u30a3\u3092\u5c0a\u91cd\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u7aba\u3048\u308b\u3002<\/p>\n<p><strong>\u6d88\u8cbb\u8005\u3068\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\uff1aSNS\u5e83\u544a\u306e\u52b9\u679c\u6700\u5927\u5316\u3002\u30b7\u30e7\u30fc\u30c8\u52d5\u753b\u3092\u7528\u3044\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/strong><\/p>\n<div id=\"attachment_63848\" style=\"width: 840px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-63848\" class=\"size-full wp-image-63848\" src=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Parade-insta-reel-min.jpeg\" alt=\"Parade-insta-reel\" width=\"830\" height=\"1415\" srcset=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Parade-insta-reel-min.jpeg 830w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Parade-insta-reel-min-176x300.jpeg 176w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Parade-insta-reel-min-768x1309.jpeg 768w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2022\/08\/Parade-insta-reel-min-601x1024.jpeg 601w\" sizes=\"auto, (max-width: 830px) 100vw, 830px\" \/><p id=\"caption-attachment-63848\" class=\"wp-caption-text\">Instagram\u30ea\u30fc\u30eb\u52d5\u753b\u306e\u4e00\u4f8b\uff08Parade\u306e\u516c\u5f0fInstagram\u3088\u308a\uff09<\/p><\/div>\n<p>Parade\u306f\u3044\u304f\u3064\u3082\u306e\u52d5\u753b\u306e\u30b7\u30fc\u30f3\u3092\u64ae\u5f71\u3057\u3001\u7d20\u6750\u306e\u7d44\u307f\u5408\u308f\u305b\u3092\u7d30\u304b\u304f\u5909\u3048\u308b\u3053\u3068\u3067\u52b9\u679c\u691c\u8a3c\u3068\u6539\u5584\u3092\u884c\u306a\u3063\u3066\u3044\u308b\u3002<\/p>\n<p>\u4ee5\u524d\u306eInstagram\u5e83\u544a\u306b\u304a\u3044\u3066\u3001\u64ae\u5f71\u3057\u305f\u30a4\u30f3\u30c8\u30ed\u306f8\u7a2e\u985e\u3002\u30a4\u30f3\u30c8\u30ed\u4ee5\u5916\u306e\u52d5\u753b\u306e\u90e8\u5206\u306f\u540c\u3058\u306b\u3057\u3066\u3001\u52b9\u679c\u691c\u8a3c\u3092\u884c\u3063\u305f\u3002<\/p>\n<p>\u307e\u305f\u3001\u4e00\u3064\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u3057\u305f\u3044\u4e0b\u7740\u306b\u7126\u70b9\u3092\u5f53\u3066\u305fInstagram\u5e83\u544a\u3067\u306f\u3001\u7740\u7528\u3059\u308b\u30e2\u30c7\u30eb\u306e\u5e74\u9f62\u3068\u4eba\u7a2e\u304c\u7570\u306a\u308b\u3060\u3051\u3067\u3001\u4ed6\u306e\u30b3\u30f3\u30c6\u30f3\u30c4\u306f\u540c\u3058\u63c3\u3048\u3066\u516c\u958b\u3057\u3001\u52b9\u679c\u691c\u8a3c\u3092\u884c\u3063\u3066\u3044\u308b\u3002<\/p>\n<p>\u3053\u308c\u306b\u3088\u308a\u3001Parade\u306f\u3001\u591a\u304f\u306e\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u306e\u52d5\u753b\u3092\u8fc5\u901f\u306b\u52b9\u679c\u691c\u8a3c\u3057\u3001\u7279\u5b9a\u306e\u5e74\u9f62\u3001\u5730\u57df\u3001\u9867\u5ba2\u306b\u5408\u308f\u305b\u3066\u51fa\u3057\u308f\u3051\u3066\u3044\u308b\u3002<\/p>\n<p>\u307e\u305f\u3001\u52b9\u679c\u691c\u8a3c\u306f\u52d5\u753b\u3060\u3051\u306b\u6b62\u307e\u3089\u305a\u3001\u6587\u5b57\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u3082\u30c6\u30b9\u30c8\u3057\u3066\u3044\u308b\u3002\u30d6\u30e9\u30f3\u30c9\u306e\u30b5\u30b9\u30c6\u30ca\u30d3\u30ea\u30c6\u30a3\u306e\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u542b\u3080\u52d5\u753b\u5e83\u544a\u306f\u7279\u306b\u52b9\u679c\u7684\u3067\u3001\u5e73\u5747\u3088\u308a7%\u9ad8\u3044\u30b3\u30f3\u30d0\u30fc\u30b8\u30e7\u30f3\u30ec\u30fc\u30c8\u3092\u7372\u5f97\u3057\u305f\u3053\u3068\u306a\u3069\u3001\u691c\u8a3c\u306b\u3088\u3063\u3066\u3088\u308a\u52b9\u679c\u7684\u306b\u8a34\u6c42\u3067\u304d\u308b\u65b9\u6cd5\u3092\u63a2\u3063\u3066\u3044\u308b\u306e\u3060\u3002<\/p>\n<p>\u3053\u306e\u3088\u3046\u306bSNS\u3092\u4e3b\u6d41\u306e\u30d7\u30ed\u30e2\u30fc\u30b7\u30e7\u30f3\u30c1\u30e3\u30f3\u30cd\u30eb\u3068\u4f4d\u7f6e\u4ed8\u3051\u3001\u30b7\u30e7\u30fc\u30c8\u52d5\u753b\u306e\u7cbe\u5ea6\u3092\u3044\u304b\u306b\u4e0a\u3052\u308b\u304b\u306b\u6ce8\u529b\u3057\u3066\u3044\u308b\u3053\u3068\u306f\u3001Z\u4e16\u4ee3\u306e\u4f7f\u7528\u3057\u3066\u3044\u308b\u30c1\u30e3\u30f3\u30cd\u30eb\u3092\u6709\u52b9\u6d3b\u7528\u3057\u3066\u3044\u308b\u597d\u4e8b\u4f8b\u3060\u3002<\/p>\n<p>\u307e\u305f\u3001Z\u4e16\u4ee3\u306e\u7279\u5fb4\u3068\u3057\u3066\u6319\u3052\u305f\u300cSNS\u5f53\u8907\u6570\u306e\u30c1\u30e3\u30cd\u30eb\u3092\u7528\u3044\u3066\u60c5\u5831\u3092\u5165\u624b\u3057\u3001\u541f\u5473\u3057\u3066\u5546\u54c1\u3092\u8cfc\u5165\u3059\u308b\u300d\u3068\u3044\u3046\u7279\u5fb4\u3092\u9451\u307f\u3066\u3082\u3001SNS\u5e83\u544a\u3092\u6226\u7565\u7684\u306b\u7528\u3044\u3066\u3044\u308b\u3053\u3068\u3048\u3001\u52b9\u679c\u7684\u306b\u30ea\u30fc\u30c1\u3067\u304d\u308b\u3053\u3068\u306b\u3064\u306a\u304c\u308b\u3068\u8003\u3048\u3089\u308c\u308b\u3002<\/p>\n<h2>\u307e\u3068\u3081<\/h2>\n<p>\u4eca\u56de\u306fZ\u4e16\u4ee3\u306e\u8cfc\u8cb7\u884c\u52d5\u306e\u7279\u5fb4\u304b\u3089\u3001\u200b\u200bZ\u4e16\u4ee3\u306e\u5fc3\u3092\u63b4\u3080\u30a2\u30e1\u30ea\u30ab\u767a\u306e\u30a4\u30f3\u30af\u30eb\u30fc\u30b7\u30d6\/\u30b5\u30b9\u30c6\u30ca\u30d6\u30eb\u306a\u30d6\u30e9\u30f3\u30c9\u306e\u767a\u4fe1\u3057\u3066\u3044\u308b\u30e1\u30c3\u30bb\u30fc\u30b8\u3068\u3001\u9867\u5ba2\u3068\u306e\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u65b9\u6cd5\u30923\u3064\u3054\u7d39\u4ecb\u3057\u305f\u3002<\/p>\n<p>\u3069\u306e\u30d6\u30e9\u30f3\u30c9\u3082\u3001Z\u4e16\u4ee3\u306e\u300c\u81ea\u5206\u304c\u5171\u611f\u3059\u308b\u3082\u306e\u30fb\u4fa1\u5024\u3092\u611f\u3058\u308b\u3082\u306e\u300d\u306b\u6295\u8cc7\u3059\u308b\u3068\u3044\u3046\u6d88\u8cbb\u884c\u52d5\u306b\u6e96\u3048\u305f\u30e1\u30c3\u30bb\u30fc\u30b8\u3092\u767a\u4fe1\u3057\u3001\u305d\u308c\u3092Z\u4e16\u4ee3\u306b\u52b9\u679c\u7684\u306b\u5c4a\u3051\u308b\u30c1\u30e3\u30f3\u30cd\u30eb\u3092\u9078\u5b9a\u3057\u3066\u3044\u308b\u3053\u3068\u304c\u308f\u304b\u308b\u3002<\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"vyQpIin6QR\"><p><a href=\"https:\/\/blog.btrax.com\/jp\/brand-story-formula\/\">\u6d77\u5916\u306e\u8457\u540d\u30d6\u30e9\u30f3\u30c9\u304b\u3089\u5b66\u3076\u30d6\u30e9\u30f3\u30c9\u30b9\u30c8\u30fc\u30ea\u30fc\u4f5c\u6210\u306e\u30dd\u30a4\u30f3\u30c8<\/a><\/p><\/blockquote>\n<p><div class=\"wrap_iframe ytbe\"><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;\u6d77\u5916\u306e\u8457\u540d\u30d6\u30e9\u30f3\u30c9\u304b\u3089\u5b66\u3076\u30d6\u30e9\u30f3\u30c9\u30b9\u30c8\u30fc\u30ea\u30fc\u4f5c\u6210\u306e\u30dd\u30a4\u30f3\u30c8&#8221; &#8212; \u30c7\u30b6\u30a4\u30f3\u4f1a\u793e \u30d3\u30fc\u30c8\u30e9\u30c3\u30af\u30b9: \u30d6\u30ed\u30b0 freshtrax\" src=\"https:\/\/blog.btrax.com\/jp\/brand-story-formula\/embed\/#?secret=98ojZc9IBr#?secret=vyQpIin6QR\" data-secret=\"vyQpIin6QR\" width=\"500\" height=\"282\"  marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p><\/div>\n<p><strong>\u53c2\u8003\uff1a<\/strong><\/p>\n<ul>\n<li><a href=\"https:\/\/www.indigo9digital.com\/blog\/aerie%20strategy\" target=\"_blank\" rel=\"noopener\">https:\/\/www.indigo9digital.com\/blog\/aerie%20strategy<\/a><\/li>\n<li><a href=\"https:\/\/www.fashionmonitor.com\/blog\/97\/what-brands-can-learn-from-reformation-on-social-media\" target=\"_blank\" rel=\"noopener\">https:\/\/www.fashionmonitor.com\/blog\/97\/what-brands-can-learn-from-reformation-on-social-media<\/a><\/li>\n<li><a href=\"https:\/\/www.glossy.co\/fashion\/how-dtc-underwear-brand-parade-is-using-variable-video-ads-to-acquire-customers\/\" target=\"_blank\" rel=\"noopener\">https:\/\/www.glossy.co\/fashion\/how-dtc-underwear-brand-parade-is-using-variable-video-ads-to-acquire-customers\/<\/a><\/li>\n<\/ul>\n<h2>\u3053\u306e\u5185\u5bb9\u306b\u95a2\u3059\u308b\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8<\/h2>\n<p><div class=\"wrap_iframe ytbe\"><iframe title=\"Spotify Embed: #20 \u65e5\u7c73\u306eZ\u4e16\u4ee3\u306e\u4e16\u4ee3\u89b3\u3068\u30a2\u30d7\u30ed\u30fc\u30c1\u306e\u4ed5\u65b9\u306b\u3064\u3044\u3066\u8003\u5bdf\" style=\"border-radius: 12px\" width=\"100%\" height=\"152\"  allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\" src=\"https:\/\/open.spotify.com\/embed\/episode\/4WyIFEY4BcomWWZDWAcCvl?si=hZ7K6cMWSk-3_PV9239xUw&#038;utm_source=oembed\"><\/iframe><\/p><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>1990\u5e74\u4ee3\u5f8c\u534a\u301c2010\u5e74\u4ee3\u524d\u534a\u306b\u304b\u3051\u3066\u751f\u307e\u308c\u305fZ\u4e16\u4ee3\u3002 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[&hellip;]<\/p>\n","protected":false},"author":140,"featured_media":65728,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[228],"tags":[468,523,216],"class_list":["post-63832","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-branding","tag-468","tag-523","tag-216"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/posts\/63832","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/users\/140"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/comments?post=63832"}],"version-history":[{"count":18,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/posts\/63832\/revisions"}],"predecessor-version":[{"id":69245,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/posts\/63832\/revisions\/69245"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/media\/65728"}],"wp:attachment":[{"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/media?parent=63832"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/categories?post=63832"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/tags?post=63832"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}