{"id":52048,"date":"2020-03-17T07:39:34","date_gmt":"2020-03-16T22:39:34","guid":{"rendered":"https:\/\/blog.btrax.com\/jp\/?p=52048"},"modified":"2021-05-11T10:52:26","modified_gmt":"2021-05-11T01:52:26","slug":"user-trends-2020","status":"publish","type":"post","link":"https:\/\/blog.btrax.com\/jp\/user-trends-2020\/","title":{"rendered":"\u7d4c\u6e08\u8a8c\u306f\u6559\u3048\u3066\u304f\u308c\u306a\u3044\u30a2\u30e1\u30ea\u30ab\u6d88\u8cbb\u8005\u30c8\u30ec\u30f3\u30c9\u8d857\u9078!!"},"content":{"rendered":"<div class='wp_content_tag clearfix'><ul>\n<li>\u30b5\u30f3\u30d5\u30e9\u30f3\u30b7\u30b9\u30b3\u3001\u30b7\u30ea\u30b3\u30f3\u30d0\u30ec\u30fc\u306e\u30e6\u30fc\u30b6\u30fc\u306e\u52d5\u5411\u304b\u3089\u30c8\u30ec\u30f3\u30c9\u3092\u628a\u63e1\u3059\u308b<\/li>\n<li>\u30a2\u30e1\u30ea\u30ab\u30e6\u30fc\u30b6\u30fc\u306f\u30d6\u30e9\u30f3\u30c9\u306e\u653f\u6cbb\u7d61\u307f\u306e\u884c\u52d5\u306b\u654f\u611f\uff08Equinox\u3001SoulCycle\uff09<\/li>\n<li>\u30c7\u30b8\u30bf\u30eb\u30d6\u30e9\u30f3\u30c9\u3053\u305d\u30aa\u30d5\u30e9\u30a4\u30f3\u5e97\u8217\u306e\u5229\u6d3b\u7528\u306b\u4e00\u5de5\u592b\u3092\uff01\uff08Re:store\uff09<\/li>\n<li>\u72ec\u308a\u3088\u304c\u308a\u306fNG\u3002\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u306e\u6a2a\u306e\u52d5\u304d\u306b\u3082\u6ce8\u76ee\u3059\u3079\u3057\uff01\uff08Glossier\u3001BarkBox\u3001Allbirds\u3001JUST Water\uff09<\/li>\n<li>\u898b\u7fd2\u3044\u305f\u3044\u3002\u591a\u69d8\u6027\u306e\u305f\u3081\u306eb8ta\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u3068\u30b3\u30df\u30c3\u30c8\u30e1\u30f3\u30c8\uff08b8ta\uff09<\/li>\n<li>Gen Z\u3092\u8ffd\u6c42\u3057\u3066\u4f5c\u3089\u308c\u305f\u4f53\u9a13\u578b\u30b3\u30f3\u30c6\u30f3\u30c4\uff08Tinder\uff09<\/li>\n<li>\u30a2\u30e1\u30ea\u30ab\u4f01\u696d\u306b\u3088\u308b\u30c0\u30a4\u30d0\u30fc\u30b7\u30c6\u30a3\u3001\u30a4\u30f3\u30af\u30eb\u30fc\u30b8\u30e7\u30f3\u3078\u306e\u53d6\u308a\u7d44\u307f\u30fb\u5bfe\u5fdc\uff08\u30de\u30c6\u30eb\u3001\u30d3\u30af\u30c8\u30ea\u30a2\u30ba\u30fb\u30b7\u30fc\u30af\u30ec\u30c3\u30c8\u3001Peloton\uff09<\/li>\n<\/ul>\n<p>btrax\u306f\u30b5\u30f3\u30d5\u30e9\u30f3\u30b7\u30b9\u30b3\u306b\u672c\u793e\u3092\u3082\u3061\u3001\u30a2\u30e1\u30ea\u30ab\u3084\u30b7\u30ea\u30b3\u30f3\u30d0\u30ec\u30fc\u3067\u5b9f\u969b\u306b\u30b5\u30fc\u30d3\u30b9\u3092\u4f7f\u3063\u305f\u308a\u3001\u30c8\u30ec\u30f3\u30c9\u3092\u76ee\u6483\u3057\u305f\u308a\u3068\u3001\u3088\u308a\u30e6\u30fc\u30b6\u30fc\u306b\u8fd1\u3044\u751f\u60c5\u5831\u3092\u767a\u4fe1\u3057\u3066\u304d\u305f\u3002<\/p>\n<p>\u4e3b\u8981\u30e1\u30c7\u30a3\u30a2\u306a\u3069\u3067\u7d4c\u6e08\u3084\u8cc7\u91d1\u8abf\u9054\u3084M&amp;A\u3001\u4f01\u696d\u8a55\u4fa1\u984d\u306a\u3069\u304a\u91d1\u306e\u6d41\u308c\u3092\u63b4\u3080\u3053\u3068\u306f\u8a00\u3046\u307e\u3067\u3082\u306a\u304f\u91cd\u8981\u3067\u3042\u308b\u3002\u4e00\u65b9\u3067\u3001\u5b9f\u969b\u306b\u30b5\u30fc\u30d3\u30b9\u306b\u89e6\u308c\u308b\u6d88\u8cbb\u8005\u306e\u3053\u3068\u3092\u306a\u3044\u304c\u3057\u308d\u306b\u3059\u308b\u3068\u3001\u305d\u306e\u7406\u89e3\u3084\u6226\u7565\u306f\u673a\u4e0a\u306e\u7a7a\u8ad6\u3001\u6df1\u304f\u523a\u3055\u3089\u306a\u3044\u30b5\u30fc\u30d3\u30b9\u306b\u306a\u3063\u3066\u3057\u307e\u3044\u304b\u306d\u306a\u3044\u3002<\/p>\n<p>\u305d\u3053\u3067\u305c\u3072\u3001\u30b7\u30ea\u30b3\u30f3\u30d0\u30ec\u30fc\u3084\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u3001\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u754c\u9688\u306e\u6d88\u8cbb\u8005\u52d5\u5411\u306b\u307e\u3064\u308f\u308b\u60c5\u5831\u3082\u6291\u3048\u3066\u3044\u305f\u3060\u304d\u305f\u3044\u3002\u30e6\u30fc\u30b6\u30fc\u4e2d\u5fc3\u306e\u30b5\u30fc\u30d3\u30b9\u958b\u767a\u306f\u3001\u30e6\u30fc\u30b6\u30fc\u4e2d\u5fc3\u306e\u30ea\u30b5\u30fc\u30c1\u30fb\u5e02\u5834\u7406\u89e3\u304b\u3089\uff01\u3068\u3044\u3046\u3053\u3068\u3067\u4eca\u56de\u306f\u3001btrax\u304c\u6bce\u6708\u914d\u4fe1\u3057\u3066\u3044\u308b\u300c3\u5206\u3067\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u301c\u3053\u308c1\u672c\u3067\u30b7\u30ea\u30b3\u30f3\u30d0\u30ec\u30fc\u51fa\u5f35\u301c\u300d\u30cb\u30e5\u30fc\u30b9\u30ec\u30bf\u30fc\u3067\u7d39\u4ecb\u3057\u305f\uff08\u203b\uff09\u3001\u7b46\u8005\u306e\u72ec\u81ea\u76ee\u7dda\u3067\u9078\u3093\u3060\u30c8\u30ec\u30f3\u30c9\u3092\u307e\u3068\u3081\u308b\uff082019\u5e748\u6708\u301c2019\u5e7412\u6708\u53f7\u5206\uff09\u3002<\/p>\n<p>\uff08\u203b\uff09\u30b5\u30af\u30c3\u30683\u5206\u3067\u30b7\u30ea\u30b3\u30f3\u30d0\u30ec\u30fc\u3084\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u3001\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u754c\u9688\u306e\u60c5\u5831\u3092\u3064\u304b\u3080\u3053\u3068\u3092\u30b3\u30f3\u30bb\u30d7\u30c8\u306b\u3057\u305fbtrax\u306e\u30cb\u30e5\u30fc\u30b9\u30ec\u30bf\u30fc\u3002\u7d76\u5bfe\u306b\u6291\u3048\u3066\u304a\u304d\u305f\u3044\u4e3b\u8981\u30cb\u30e5\u30fc\u30b9\u306b\u52a0\u3048\u3001\u300ebtrax eyes\u300f\u306e\u30b3\u30fc\u30ca\u30fc\u3067\u306f\u3001\u4e3b\u8981\u30cb\u30e5\u30fc\u30b9\u3067\u306f\u306a\u3044\u304c\u30b7\u30ea\u30b3\u30f3\u30d0\u30ec\u30fc\u3084\u30a2\u30e1\u30ea\u30ab\u306e\u30de\u30fc\u30b1\u30c3\u30c8\u30c8\u30ec\u30f3\u30c9\u3092\u7406\u89e3\u3059\u308b\u969b\u306b\u5f79\u7acb\u3064\u30e6\u30cb\u30fc\u30af\u306a\u30cd\u30bf\u3092\u30ad\u30e5\u30ec\u30fc\u30c8\u3057\u3066\u3044\u308b\u3002\u307e\u305f\u3001\u30cb\u30e5\u30fc\u30b9\u30ec\u30bf\u30fc\u8cfc\u8aad\u8005\u306b\u306f\u30a4\u30d9\u30f3\u30c8\u3078\u306e\u65e9\u671f\u5272\u5f15\u306a\u3069\u306e\u304a\u5f97\u60c5\u5831\u3084\u8aad\u307f\u304d\u308c\u306a\u304b\u3063\u305ffreshtrax\u4eba\u6c17\u8a18\u4e8b\u30e9\u30f3\u30ad\u30f3\u30b0\u3092\u6bce\u6708\u914d\u4fe1\u3057\u3066\u3044\u308b\u3002<a href=\"https:\/\/mailchi.mp\/btrax.com\/jp-newsletter-signup\" target=\"_blank\" rel=\"noopener\">\u8cfc\u8aad\u306f\u3053\u3061\u3089<\/a>\u3088\u308a\u3069\u3046\u305e\uff01<\/p>\n<h2>\u30a2\u30e1\u30ea\u30ab\u30e6\u30fc\u30b6\u30fc\u306f\u30d6\u30e9\u30f3\u30c9\u306e\u653f\u6cbb\u7d61\u307f\u306e\u884c\u52d5\u306b\u654f\u611f\u3002<\/h2>\n<h3>\u4eba\u6c17\u30d5\u30a3\u30c3\u30c8\u30cd\u30b9\u30b8\u30e0\u304b\u3089\u30c8\u30e9\u30f3\u30d7\u4e0d\u652f\u6301\u30e6\u30fc\u30b6\u30fc\u304c\u9000\u4f1a\u3002\u30dc\u30a4\u30b3\u30c3\u30c8\u306b\u307e\u3067\uff082019\u5e748\u6708\uff09<\/h3>\n<p>\u7c73\u56fd\u3067\u4eba\u6c17\u3092\u535a\u3057\u3066\u3044\u308b\u30e9\u30b0\u30b8\u30e5\u30a2\u30ea\u30fc\u30b8\u30e0\u306e<a href=\"https:\/\/www.equinox.com\/\" target=\"_blank\" rel=\"noopener\">Equinox<\/a>\u3068<a href=\"https:\/\/www.soul-cycle.com\/\" target=\"_blank\" rel=\"noopener\">SoulCycle<\/a>\u306e\u89aa\u4f1a\u793e\u306e\u7b46\u982d\u682a\u4e3b\u3067\u3042\u308bStephen Ross\u6c0f\u304c\u3001\u30c8\u30e9\u30f3\u30d7\u5927\u7d71\u9818\u306e\u6b21\u671f\u9078\u6319\u306b\u5411\u3051\u305f\u30d5\u30a1\u30f3\u30c9\u30ec\u30a4\u30b8\u30f3\u30b0\u30a4\u30d9\u30f3\u30c8\u3092\u4e3b\u50ac\u3002\u3053\u308c\u306b\u5bfe\u3057\u3066\u3001Equinox\u3084SoulCycle\u306e\u73fe\u4f1a\u54e1\u304c\u30dc\u30a4\u30b3\u30c3\u30c8\u3084\u9000\u4f1a\u3092\u3059\u308b\u9a12\u304e\u306b\u3002\u3082\u3068\u3082\u3068\u540c\u793e\u306fLGBTQ\u306a\u3069\u30ea\u30d9\u30e9\u30eb\u306a\u5c64\u304b\u3089\u4eba\u6c17\u306e\u3042\u308b\u30d6\u30e9\u30f3\u30c9\u3067\u3001\u30c8\u30e9\u30f3\u30d7\u5927\u7d71\u9818\u3092\u652f\u6301\u3057\u306a\u3044\u5c64\u3082\u3044\u308b\u3002<\/p>\n<p>\u30d6\u30e9\u30f3\u30c9\u3068\u3057\u3066\u306f\u4f55\u3082\u52a0\u62c5\u3057\u3066\u3044\u306a\u3044\u304c\u3001\u4f1a\u793e\u30c8\u30c3\u30d7\u306e\u653f\u6cbb\u7684\u30b9\u30bf\u30f3\u30b9\u304c\u3001\u30c8\u30e9\u30f3\u30d7\u5927\u7d71\u9818\u652f\u6301\u3060\u3063\u305f\u3070\u304b\u308a\u306b\u3001\u30d6\u30e9\u30f3\u30c9\u306b\u5f71\u97ff\u3057\u3066\u304f\u308b\u3068\u3044\u3046\u30cb\u30e5\u30fc\u30b9\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-52056 aligncenter\" src=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2020\/03\/equinox-front-min.png\" alt=\"equinox front\" width=\"750\" height=\"452\" srcset=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2020\/03\/equinox-front-min.png 750w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2020\/03\/equinox-front-min-300x181.png 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><br \/>\n\uff08Equinox\u306f\u30e9\u30b0\u30b8\u30e5\u30a2\u30ea\u30fc\u30b8\u30e0\u3068\u3057\u3066\u4eba\u6c17\u3092\u535a\u3057\u3066\u3044\u308b\u3002<a href=\"https:\/\/www.pinterest.com\/pin\/150589181273137380\/\" target=\"_blank\" rel=\"noopener\">\u753b\u50cf\u30bd\u30fc\u30b9<\/a>\uff09<\/p>\n<p><strong>\u30d4\u30c3\u30af\u30a2\u30c3\u30d7\u3057\u305f\u7406\u7531\uff1a<\/strong><br \/>\n\u30d6\u30e9\u30f3\u30c9\u306b\u653f\u6cbb\u304c\u7d61\u3093\u3067\u304f\u308b\u30a4\u30f3\u30d1\u30af\u30c8\u306f\u65e5\u7c73\u3067\u5927\u304d\u304f\u7570\u306a\u308b\u305f\u3081\u3001\u8a8d\u8b58\u3057\u3066\u304a\u304f\u3068\u5f79\u306b\u7acb\u3064\u305f\u3081\uff01\u30a2\u30e1\u30ea\u30ab\u306f\u3001\u8457\u540d\u4eba\u3084\u6709\u540d\u4eba\u304c\u3069\u306e\u515a\u6d3e\u3092\u652f\u6301\u3059\u308b\u304b\u8868\u660e\u3059\u308b\u3053\u3068\u304c\u5c11\u306a\u304f\u306a\u3044\u3002<\/p>\n<p>\u307e\u305f\u3001\u4e00\u822c\u4eba\u306b\u95a2\u3057\u3066\u3082\u3001\u81ea\u5206\u306e\u652f\u6301\u8005\u3092\u5802\u3005\u3068\u8a00\u3046\u305f\u3081\u3001\u53e3\u8ad6\u3081\u3044\u305f\u8b70\u8ad6\u304c\u8d77\u3053\u308b\u3053\u3068\u3082\u3002\u30d6\u30e9\u30f3\u30c9\u3068\u3057\u3066\u306f\u3001\u7279\u306b\u4e0a\u5c64\u90e8\u3084\u8d77\u7528\u3059\u308b\u6709\u540d\u4eba\u306e\u652f\u6301\u30fb\u6d3b\u52d5\u3092\u628a\u63e1\u3057\u3066\u304a\u304f\u5fc5\u8981\u304c\u3042\u308a\u305d\u3046\u3060\u3002<\/p>\n<p><a href=\"https:\/\/www.marketwatch.com\/story\/equinox-could-experience-lasting-damage-from-the-anti-trump-boycott-while-other-companies-have-escaped-unscathed-2019-08-13\" target=\"_blank\" rel=\"noopener\">\u53c2\u8003\u8a18\u4e8b\uff08\u82f1\u8a9e\uff09<\/a><\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/blog.btrax.com\/jp\/fitness-startup-2019\/\" target=\"_blank\" rel=\"noopener\">\u7c73\u56fd\u6700\u65b0\u30d5\u30a3\u30c3\u30c8\u30cd\u30b9\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d73\u9078\u3002\u30ad\u30fc\u30ef\u30fc\u30c9\u306f\u300c\u81ea\u5b85\u300d<\/a><\/p>\n<h2>\u30c7\u30b8\u30bf\u30eb\u30d6\u30e9\u30f3\u30c9\u3053\u305d\u30aa\u30d5\u30e9\u30a4\u30f3\u5e97\u8217\u306e\u5229\u6d3b\u7528\u306b\u4e00\u5de5\u592b\u3092\uff01<\/h2>\n<h3>\u5c0f\u58f2\u30d6\u30e9\u30f3\u30c9\u306e\u305f\u3081\u306eWeWork\u3001Re:sotre\u304c\u30b5\u30f3\u30d5\u30e9\u30f3\u30b7\u30b9\u30b3\u306b\u30aa\u30fc\u30d7\u30f3\uff01\uff082019\u5e748\u6708\uff09<\/h3>\n<p>\u30aa\u30f3\u30e9\u30a4\u30f3\u30d6\u30e9\u30f3\u30c9\u306e\u305f\u3081\u306b\u3001\u5b9f\u5e97\u8217\u306e\u58f2\u308a\u5834\u30b9\u30da\u30fc\u30b9\u3092\u8cb8\u3057\u51fa\u3059\u3053\u3068\u3092\u30d3\u30b8\u30cd\u30b9\u3068\u3057\u305f\u3001\u5c0f\u58f2\u7248WeWork\u306e\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u304c\u6025\u5897\u3057\u3066\u3044\u308b\u3002\u30b5\u30f3\u30d5\u30e9\u30f3\u30b7\u30b9\u30b3\u306b\u3082\u3001<a href=\"https:\/\/www.visitrestore.com\/\" target=\"_blank\" rel=\"noopener\">Re:store<\/a>\u3068\u3044\u3046\u3001\u30bb\u30b3\u30a4\u30a2\u30fb\u30ad\u30e3\u30d4\u30bf\u30eb\u304b\u3089\u3082\u6295\u8cc7\u3092\u53d7\u3051\u308b\u30b7\u30a7\u30a2\u30ea\u30f3\u30b0\u30fb\u30ad\u30e5\u30ec\u30fc\u30b7\u30e7\u30f3\u30b9\u30c8\u30a2\u304c\u30aa\u30fc\u30d7\u30f3\u3002<\/p>\n<p>btrax\u30b9\u30bf\u30c3\u30d5\u306f\u30aa\u30fc\u30d7\u30f3\u5f53\u65e5\u306b\u8a2a\u554f\u3057\u3001\u4f53\u9a13\u578b\u30b9\u30da\u30fc\u30b9\u3001\u53b3\u9078\u3055\u308c\u305f\u30d6\u30e9\u30f3\u30c9\u3001\u58f2\u308a\u5834\u4f53\u9a13\u306a\u3069\u3092\u65e9\u901f\u30c1\u30a7\u30c3\u30af\u3057\u305f\u3002<\/p>\n<p><a href=\"https:\/\/www.instagram.com\/p\/B1C2IXWn5C7\/\">https:\/\/www.instagram.com\/p\/B1C2IXWn5C7\/<\/a><\/p>\n<p><strong>\u30d4\u30c3\u30af\u30a2\u30c3\u30d7\u3057\u305f\u7406\u7531\uff1a<\/strong><\/p>\n<p>\u30c7\u30b8\u30bf\u30eb\u30d6\u30e9\u30f3\u30c9\u5168\u76db\u671f\u306b\u3001\u30aa\u30d5\u30e9\u30a4\u30f3\u5e97\u8217\u306e\u62e1\u5927\u30fb\u6d3b\u7528\u6cd5\u306f\u6ce8\u76ee\u3059\u3079\u304d\u3060\u304b\u3089\uff01\u65e5\u672c\u3067\u7d76\u8cdb\u30d0\u30ba\u308a\u4e2d\u306eD2C\u30d6\u30e9\u30f3\u30c9\u3002\u30a2\u30e1\u30ea\u30ab\u3067\u306f\u6570\u5e74\u524d\u304b\u3089\u30d6\u30fc\u30e0\u306b\u306a\u3063\u3066\u304a\u308a\u3001D2C\u30d6\u30e9\u30f3\u30c9\u306e\u6570\u3082\u5897\u3048\u3066\u304d\u3066\u3044\u308b\u3002<\/p>\n<p>\u81ea\u529b\u3067\u306f\u307e\u3060\u5e97\u8217\u3092\u51fa\u305b\u306a\u3044\u30d6\u30e9\u30f3\u30c9\u304c\u5897\u3048\u3001\u305d\u306e\u4eba\u305f\u3061\u306e\u305f\u3081\u306bRe:store\u306f\u3042\u308b\u3002\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u306f\u4f5c\u308a\u51fa\u305b\u306a\u3044\u5e97\u8217\u4f53\u9a13\u306b\u3082\u6ce8\u76ee\u3057\u305f\u3044\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/blog.btrax.com\/jp\/retailtech-coretail\/\" target=\"_blank\" rel=\"noopener\">\u30d6\u30e9\u30f3\u30c9\u62e1\u5927\u306b\u5f79\u7acb\u3064\u30b7\u30a7\u30a2\u30ea\u30f3\u30b0\u5c0f\u58f2\u30b9\u30da\u30fc\u30b9\u3068\u3044\u3046\u65b0\u3057\u3044\u9078\u629e\u80a2<\/a><\/p>\n<h2>\u72ec\u308a\u3088\u304c\u308a\u306fNG\u3002\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u306e\u6a2a\u306e\u52d5\u304d\u306b\u3082\u6ce8\u76ee\u3059\u3079\u3057\uff01<\/h2>\n<h3>\u30b3\u30e9\u30dc\u3067\u76f8\u4e57\u52b9\u679c\u3092\u72d9\u3046\u4eba\u6c17\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\uff082019\u5e749\u6708\uff09<\/h3>\n<p>\u52e2\u3044\u306e\u3042\u308b\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u540c\u58eb\u304c\u3001\u7a4d\u6975\u7684\u306b\u30b3\u30e9\u30dc\u30ec\u30fc\u30b7\u30e7\u30f3\u3057\u3001\u305d\u308c\u305e\u308c\u306e\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u3084\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6d3b\u52d5\u306b\u7e4b\u3052\u3066\u3044\u308b\u69d8\u5b50\u304c\u76ee\u7acb\u3064\u3002<\/p>\n<p>\u4eba\u6c17\u30b3\u30b9\u30e1D2C\u306e<a href=\"https:\/\/www.glossier.com\/\" target=\"_blank\" rel=\"noopener\">Glossier<\/a>\u3068\u3001\u30da\u30c3\u30c8\u30b0\u30c3\u30ba\u30b5\u30d6\u30b9\u30af\u30ea\u30d7\u30b7\u30e7\u30f3\u30b5\u30fc\u30d3\u30b9\u306e<a href=\"https:\/\/www.barkbox.com\/\" target=\"_blank\" rel=\"noopener\">BarkBox<\/a>\u306e<a href=\"https:\/\/www.usmagazine.com\/stylish\/news\/glossier-x-barkbox-limited-edition-dog-toy-collaboration-pics\/amp\/?__twitter_impression=true\" target=\"_blank\" rel=\"noopener\">\u30b3\u30e9\u30dc\u306f\u3001Glossier\u306e\u4eba\u6c17\u5546\u54c1\u3092\u6a21\u3057\u305f\u30da\u30c3\u30c8\u7528\u30aa\u30e2\u30c1\u30e3\u306e\u8ca9\u58f2<\/a>\u3067\u3042\u3063\u305f\uff082020\u5e743\u6708\u73fe\u5728\u306f\u58f2\u308a\u5207\u308c\uff09\u3002Glossier\u306e\u30a4\u30f3\u30b9\u30bf\u30b0\u30e9\u30e0\u3067\u306f\u65e9\u901f\u305d\u306e\u30aa\u30e2\u30c1\u30e3\u3067\u904a\u3076\u300c\u30a4\u30f3\u30b9\u30bf\u6620\u3048\u72ac\u300d\u304c\u6295\u7a3f\u3055\u308c\u305f\u3002<\/p>\n<p>\u307e\u305f\u3001\u30a6\u30fc\u30eb\u30b9\u30cb\u30fc\u30ab\u30fc\u3067\u77e5\u3089\u308c\u308b<a href=\"https:\/\/www.allbirds.com\/\" target=\"_blank\" rel=\"noopener\">Allbirds<\/a>\u3068\u3001\u4ff3\u512a\u30a6\u30a3\u30eb\u30fb\u30b9\u30df\u30b9\u306e\u606f\u5b50\u3001\u30b8\u30a7\u30a4\u30c7\u30f3\u304c\u5275\u696d\u3057\u305f\u30a8\u30b3\u30dc\u30c8\u30eb\u5929\u7136\u6c34\u306e<a href=\"https:\/\/justwater.com\/\" target=\"_blank\" rel=\"noopener\">JUST Water<\/a>\u3082\u30b3\u30e9\u30dc\u30b9\u30cb\u30fc\u30ab\u30fc\u3092\u30a6\u30a7\u30d6\u9650\u5b9a\u3067\u8ca9\u58f2\u3002\u4e21\u793e\u3068\u3082\u3001\u30b5\u30b9\u30c6\u30a4\u30ca\u30d3\u30ea\u30c6\u30a3\u3092\u30df\u30c3\u30b7\u30e7\u30f3\u3068\u3057\u3066\u304a\u308a\u3001\u76f8\u6027\u629c\u7fa4\u3060\uff08JUST Water\u306f\u65e5\u672c\u306e\u30bb\u30d6\u30f3\u30a4\u30ec\u30d6\u30f3\u3067\u3082\u8ca9\u58f2\u4e2d\uff09\u3002<\/p>\n<p>\u4eca\u3067\u3053\u305d\u5927\u624b\u3068\u306a\u3063\u305f\u5f7c\u3089\u3060\u304c\u3001\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u8d77\u696d\u306e\u82e6\u52b4\u3092\u77e5\u3063\u3066\u3044\u308b\u304b\u3089\u3053\u305d\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u3068\u306e\u30b3\u30e9\u30dc\u306b\u524d\u5411\u304d\u306a\u306e\u304b\u3082\u3057\u308c\u306a\u3044\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/blog.btrax.com\/jp\/unboxing-experience-design\/\" target=\"_blank\" rel=\"noopener\">D2C\u30d6\u30e9\u30f3\u30c9\u306b\u5b66\u3076\uff01\u30ab\u30b9\u30bf\u30de\u30fc\u3068\u7e4b\u304c\u308b\u958b\u5c01\u4f53\u9a13\u30c7\u30b6\u30a4\u30f3<\/a><\/p>\n<p><strong>\u30d4\u30c3\u30af\u30a2\u30c3\u30d7\u3057\u305f\u7406\u7531\uff1a<\/strong><\/p>\n<p>\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u3084\u632f\u8208\u30d6\u30e9\u30f3\u30c9\u3092\u5206\u6790\u3059\u308b\u3068\u304d\u306b\u3001\u6a2a\u306e\u52d5\u304d\u30fb\u7e4b\u304c\u308a\u3082\u975e\u5e38\u306b\u30dd\u30a4\u30f3\u30c8\u306b\u306a\u3063\u3066\u3044\u308b\u3068\u611f\u3058\u308b\u305f\u3081\u3002\u300c\u4eba\u306f1\u4eba\u3067\u306f\u751f\u304d\u3066\u3044\u3051\u306a\u3044\u300d\u3068\u3044\u3046\u3053\u3068\u304c\u30d6\u30e9\u30f3\u30c9\u306b\u3082\u901a\u305a\u308b\u3088\u3046\u3060\u3002\u3080\u3057\u308d\u4ed6\u3068\u30bf\u30c3\u30b0\u3092\u7d44\u3080\u3053\u3068\u3067\u500b\u6027\u3092\u7bc9\u304d\u3001\u529b\u3092\u5897\u3057\u3066\u3044\u308b\u3088\u3046\u306b\u601d\u3046\u3002<\/p>\n<p>\u305f\u3060\u3057\u3001\u30af\u30fc\u30eb\u306a\u30d6\u30e9\u30f3\u30c9\u3068\u7d44\u3080\u3053\u3068\u3092\u671b\u3080\u306e\u3067\u3042\u308c\u3070\u3001\u81ea\u5206\u305f\u3061\u3082\u30af\u30fc\u30eb\u3067\u306a\u304f\u3066\u306f\u3044\u3051\u306a\u3044\u3002<\/p>\n<h2>\u898b\u7fd2\u3044\u305f\u3044\u3002\u591a\u69d8\u6027\u306e\u305f\u3081\u306eb8ta\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u3068\u30b3\u30df\u30c3\u30c8\u30e1\u30f3\u30c8<\/h2>\n<h3>\u4f53\u9a13\u578b\u30b9\u30c8\u30a2\u306eb8ta\u304c\u3001\u3088\u308a\u5973\u6027\u3092\u5dfb\u304d\u8fbc\u3093\u3060\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u3092\u76ee\u6307\u3059\uff082019\u5e749\u6708\uff09<\/h3>\n<p>\u30b5\u30f3\u30d5\u30e9\u30f3\u30b7\u30b9\u30b3\u3084\u30b7\u30ea\u30b3\u30f3\u30d0\u30ec\u30fc\u306b\u3082\u5e97\u8217\u3092\u69cb\u3048\u308b\u3001IoT\/\u30ac\u30b8\u30a7\u30c3\u30c8\u306e\u30ad\u30e5\u30ec\u30fc\u30b7\u30e7\u30f3\u30b9\u30c8\u30a2\u3067\u3042\u308bb8ta\u306f\u3001\u4eca\u5f8c\u3001\u3088\u308a\u5973\u6027\u3092\u53d6\u308a\u8fbc\u3093\u3060\u30b5\u30fc\u30d3\u30b9\u5c55\u958b\u3092\u3059\u308b\u3068\u3044\u3046\u30df\u30c3\u30b7\u30e7\u30f3\u3092\u63b2\u3052\u305f\u3002\u307e\u305a\u306f\u6271\u3046\u30e9\u30a4\u30f3\u30ca\u30c3\u30d7\u306b\u3001\u5973\u6027\u5411\u3051\u306e\u5546\u54c1\u3092\u7a4d\u6975\u7684\u306b\u63a1\u7528\u3057\u3066\u3044\u308b\u3068\u8a00\u3046\u3002\u4eca\u5f8c\u3082\u3001\u5973\u6027\u30d5\u30a1\u30a6\u30f3\u30c0\u30fc\u306b\u3088\u308b\u30d3\u30b8\u30cd\u30b9\u3092\u3088\u308a\u652f\u63f4\u3057\u3066\u3044\u304f\u305d\u3046\u3002<\/p>\n<p>\u4eba\u53e3\u306e\u534a\u5206\u306f\u5973\u6027\u3067\u3042\u308b\u306b\u3082\u95a2\u308f\u3089\u305a\u3001VC\u306b\u3088\u308b\u6295\u8cc7\u306e\u3046\u3061\u3001\u5973\u6027\u306b\u3088\u308b\u30d3\u30b8\u30cd\u30b9\u3078\u306e\u5272\u5408\u306f\u305f\u3063\u305f\u306e\u7d042.2%\u3002b8ta\u306f\u3053\u306e\u554f\u984c\u3092\u6df1\u304f\u6349\u3048\u3001\u30a2\u30af\u30b7\u30e7\u30f3\u3078\u3068\u7e4b\u3052\u3066\u3044\u308b\u306e\u3060\u3002<\/p>\n<p><a href=\"https:\/\/blog.builtbyb8ta.com\/supportingfemaleinnovation?utm_campaign=Womens%20product%20outreach%20August%202019&amp;utm_content=100077475&amp;utm_medium=social&amp;utm_source=linkedin&amp;hss_channel=lcp-6648258\" target=\"_blank\" rel=\"noopener\">\u53c2\u8003\u8a18\u4e8b(\u82f1\u8a9e)<\/a><\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/blog.btrax.com\/jp\/trend-femtech\/\" target=\"_blank\" rel=\"noopener\">\u300c\u30d5\u30a7\u30e0\u30c6\u30c3\u30af\u300d\u73fe\u4ee3\u5973\u6027\u306e\u5065\u5eb7\u3092\u652f\u3048\u308b\u6d77\u5916\u6ce8\u76ee\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u4e8b\u4f8b<\/a><\/p>\n<p><strong>\u30d4\u30c3\u30af\u30a2\u30c3\u30d7\u3057\u305f\u7406\u7531\uff1a<\/strong><\/p>\n<p>\u30a2\u30e1\u30ea\u30ab\u3067\u306e\u30a4\u30f3\u30af\u30eb\u30fc\u30b7\u30d6\u306b\u95a2\u3059\u308b\u554f\u984c\u610f\u8b58\u306e\u9ad8\u3055\u3084\u5b9f\u969b\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u306f\u6ce8\u76ee\u3059\u3079\u304d\u3068\u601d\u3063\u305f\u305f\u3081\u3002\u4eba\u7a2e\u306e\u308b\u3064\u307c\u3068\u8a00\u308f\u308c\u308b\u30a2\u30e1\u30ea\u30ab\u3067\u3082\u672a\u3060\u3001\u30de\u30b8\u30e7\u30ea\u30c6\u30a3\u30fb\u30de\u30a4\u30ce\u30ea\u30c6\u30a3\u306b\u95a2\u3059\u308b\u8ab2\u984c\u306f\u7d76\u3048\u306a\u3044\u3002<\/p>\n<p>\u3080\u3057\u308d\u591a\u69d8\u3060\u304b\u3089\u3053\u305d\u3001\u554f\u984c\u304c\u767a\u751f\u3057\u3001\u89e3\u6c7a\u304c\u5f37\u304f\u6c42\u3081\u3089\u308c\u308b\u3002\u305d\u3057\u3066\u30b5\u30f3\u30d5\u30e9\u30f3\u30b7\u30b9\u30b3\u3001\u30b7\u30ea\u30b3\u30f3\u30d0\u30ec\u30fc\u754c\u9688\u3082\u4f8b\u5916\u3067\u306f\u306a\u3044\u3002<\/p>\n<p>\u3060\u304c\u3001\u30b5\u30f3\u30d5\u30e9\u30f3\u30b7\u30b9\u30b3\u3001\u30b7\u30ea\u30b3\u30f3\u30d0\u30ec\u30fc\u3067\u306e\u3053\u3046\u3044\u3063\u305f\u30e0\u30fc\u30d6\u30e1\u30f3\u30c8\u304c\u52e2\u3044\u3092\u5897\u3057\u3066\u304d\u3066\u3044\u308b\u3053\u3068\u306f\u7b46\u8005\u3082\u611f\u3058\u308b\u3002\u305d\u306e\u611f\u899a\u3092\u6301\u3063\u3066\u65e5\u672c\u3092\u307f\u308b\u3068\u3001\u6b8b\u5ff5\u306a\u304c\u3089\u9045\u308c\u3092\u3068\u3063\u3066\u3044\u308b\u3068\u611f\u3058\u308b\u3002\u3060\u304b\u3089\u3053\u305d\u3001\u4f38\u3073\u4ee3\u3082\u3042\u308b\u3068\u601d\u3046\u305f\u3081\u3001b8ta\u306e\u3088\u3046\u306a\u5b9f\u969b\u306e\u30a2\u30af\u30b7\u30e7\u30f3\u304b\u3089\u5b66\u3079\u308b\u3053\u3068\u3082\u591a\u3044\u306e\u3067\u306f\u306a\u3044\u3060\u308d\u3046\u304b\u3002<\/p>\n<p>\u3061\u306a\u307f\u306bb8ta\u306f<a href=\"https:\/\/prtimes.jp\/main\/html\/rd\/p\/000000001.000053185.html\" target=\"_blank\" rel=\"noopener\">2020\u5e74\u590f\u306b\u65e5\u672c\u3078\u306e\u9032\u51fa<\/a>\u304c\u6c7a\u307e\u3063\u3066\u3044\u308b\u3002<\/p>\n<h2>Gen Z\u3092\u8ffd\u6c42\u3057\u3066\u4f5c\u3089\u308c\u305f\u4f53\u9a13\u578b\u30b3\u30f3\u30c6\u30f3\u30c4<\/h2>\n<h3>\u30c7\u30fc\u30c6\u30a3\u30f3\u30b0\u30a2\u30d7\u30eaTinder\u306e\u65b0\u4f01\u753b\u3001\u30b9\u30ef\u30a4\u30d7\u30ca\u30a4\u30c8\uff082019\u5e7410\u6708\uff09<\/h3>\n<p>\u3053\u3053\u30b5\u30f3\u30d5\u30e9\u30f3\u30b7\u30b9\u30b3\u30fb\u30b7\u30ea\u30b3\u30f3\u30d0\u30ec\u30fc\u3067\u306f\u51fa\u4f1a\u3044\u306e\u5834\u3068\u3057\u3066\u300c\u30c7\u30fc\u30c6\u30a3\u30f3\u30b0\u30a2\u30d7\u30ea\u300d\u3092\u4f7f\u3046\u3053\u3068\u304c\u6d78\u900f\u3057\u3066\u4e45\u3057\u3044\u3002\u3059\u3067\u306b\u30c7\u30fc\u30c6\u30a3\u30f3\u30b0\u30a2\u30d7\u30ea\u5e02\u5834\u306f\u98fd\u548c\u72b6\u614b\u3067\u3042\u308b\u305f\u3081\u3001\u5404\u793e\u69d8\u3005\u306a\u6a5f\u80fd\u3092\u8ffd\u52a0\u3057\u3066\u306f\u5dee\u5225\u5316\u3092\u56f3\u3063\u3066\u3044\u308b\u3002\u604b\u611b\u3060\u3051\u3067\u306a\u304f\u5171\u540c\u5275\u696d\u8005\u3084\u30e1\u30f3\u30bf\u30fc\u306a\u3069\u3092\u63a2\u3059\u305f\u3081\u306e\u3001\u30ad\u30e3\u30ea\u30a2\u5411\u3051\u306e\u30de\u30c3\u30c1\u30f3\u30b0\u6a5f\u80fd\u3092\u6253\u3061\u51fa\u3057\u3066\u3044\u308b\u3068\u3053\u308d\u3082\u3042\u308b\u304f\u3089\u3044\u3060\u3002<\/p>\n<p>Tinder\u3082\u6709\u540d\u306a\u30a2\u30d7\u30ea\u306e1\u3064\u3002\u6fc0\u6226\u3059\u308b\u5e02\u5834\u3067\u629c\u304d\u3093\u51fa\u308b\u305f\u3081\u304b\u3001\u65b0\u305f\u306a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u6253\u3061\u51fa\u3057\u307e\u305f\u3002\u305d\u306e\u540d\u3082\u300c<a href=\"https:\/\/www.fastcompany.com\/90411663\/why-tinder-really-needs-you-to-swipe-right-on-its-first-original-series-swipe-night\" target=\"_blank\" rel=\"noopener\">\u30b9\u30ef\u30a4\u30d7\u30ca\u30a4\u30c8<\/a>\u300d\u3002\u3053\u306e\u30a4\u30d9\u30f3\u30c8\u671f\u9593\u4e2d\u3001\u30e6\u30fc\u30b6\u30fc\u306f\u30a2\u30d7\u30ea\u304b\u3089\u6bce\u9031\u7d9a\u304d\u7269\u306e\u30c9\u30e9\u30de\u306b\u53c2\u52a0\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u3063\u3066\u3044\u305f\u3002<\/p>\n<p>\u901a\u5e38\u306e\u3088\u3046\u306b\u3001\u7570\u6027\u30fb\u540c\u6027\u306e\u30d7\u30ed\u30d5\u30a3\u30fc\u30eb\u304b\u3089\u304a\u6c17\u306b\u5165\u308a\u3092\u5224\u65ad\u3059\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u30c9\u30e9\u30de\u306e\u3088\u3046\u306a\u3001\u7aae\u5730\u306b\u7acb\u305f\u3055\u308c\u305f\u72b6\u614b\u306e\u3082\u3068\u3001\u4e0e\u3048\u3089\u308c\u305f\u9078\u629e\u80a2\u3092\u9078\u3093\u3067\u3044\u304d\u3001\u30e6\u30fc\u30b6\u30fc\u540c\u58eb\u306e\u76f8\u6027\u3092\u30de\u30c3\u30c1\u30f3\u30b0\u3055\u305b\u308b\u3068\u3044\u3046\u3082\u306e\u3002<\/p>\n<p><div class=\"wrap_iframe ytbe\"><iframe loading=\"lazy\" title=\"Official :45 Trailer | Swipe Night | Tinder\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/BkZkHyt6TZA?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p><\/div>\n<p>\u3053\u306e\u30c9\u30e9\u30de\u3082\u304b\u306a\u308a\u672c\u683c\u7684\u3067\u30011\u672c\u306f5\u5206\u7a0b\u5ea6\u306e\u77ed\u3044\u3082\u306e\u3060\u304c\u3001RPG\u4ed5\u7acb\u3066\u306b\u30b9\u30c8\u30fc\u30ea\u30fc\u304c\u9032\u307f\u3001\u4eca\u307e\u3067\u306e\u30c7\u30fc\u30c6\u30a3\u30f3\u30b0\u30a2\u30d7\u30ea\u306e\u4f7f\u3044\u65b9\u3001\u3042\u308a\u65b9\u3092\u5909\u3048\u305f\u3002\u3082\u3057\u304b\u3059\u308b\u3068\u540a\u308a\u6a4b\u52b9\u679c\u3067\u30de\u30c3\u30c1\u30f3\u30b0\u5ea6\u304c\u4e0a\u304c\u308b\u3001\u306a\u3093\u3066\u3053\u3068\u3082\u3042\u308b\u306e\u304b\u3082\u77e5\u308c\u306a\u3044\u3002<\/p>\n<p><strong>\u30d4\u30c3\u30af\u30a2\u30c3\u30d7\u3057\u305f\u7406\u7531\uff1a<\/strong><\/p>\n<p>\u30b5\u30fc\u30d3\u30b9\u958b\u767a\u304c\u3088\u308a\u30e6\u30fc\u30b6\u30fc\u4e2d\u5fc3\u3067\u3001\u4f53\u9a13\u30d5\u30a9\u30fc\u30ab\u30b9\u3068\u611f\u3058\u305f\u305f\u3081\u3002Tinger\u306e\u30e6\u30fc\u30b6\u30fc\u306e\u591a\u304f\u306f\u30b8\u30a7\u30cd\u30ec\u30fc\u30b7\u30e7\u30f3Z\u3068\u8a00\u308f\u308c\u308b24\u6b73\u4ee5\u4e0b\u306e\u82e5\u8005\u3060\u3002\u3053\u306e\u5c64\u306b\u97ff\u304f\u30b5\u30fc\u30d3\u30b9\u3092\u4f5c\u308b\u305f\u3081\u3001Tinder\u306fZ\u30c1\u30fc\u30e0\u3068\u3044\u3046\u793e\u5185\u30c1\u30fc\u30e0\u3092\u7d50\u6210\u3057\u3001\u5f7c\u3089\uff08\u81ea\u5206\u305f\u3061\uff09\u306e\u597d\u3080\u4f53\u9a13\u3084\u30a8\u30f3\u30bf\u30fc\u30c6\u30a4\u30e1\u30f3\u30c8\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f5c\u3063\u3066\u3044\u308b\u3068\u3044\u3046\u3002<\/p>\n<p>\u3053\u306e\u30b9\u30ef\u30a4\u30d7\u30ca\u30a4\u30c8\u3082\u3001\u82e5\u8005\u306e\u9593\u3067\u30d0\u30ba\u3063\u305f\u3001\u30c9\u30ec\u30a4\u30af\u306eIn My Feeling\u306a\u3069\u3092\u76e3\u7763\u3057\u305f\u3001Karena Evans\u304c\u62c5\u5f53\u3057\u305f\u3002\u305f\u3060\u306e\u30c7\u30fc\u30c6\u30a3\u30f3\u30b0\u30a2\u30d7\u30ea\u3092\u8d85\u3048\u305f\u3001\u304b\u306a\u308a\u30a4\u30f3\u30bf\u30e9\u30af\u30c6\u30a3\u30d6\u306a\u3082\u306e\u306b\u4ed5\u4e0a\u304c\u3063\u305f\u306e\u3067\u3042\u308b\u3002<\/p>\n<p>\u3061\u306a\u307f\u306b\u3053\u306e\u30b9\u30ef\u30a4\u30d7\u30ca\u30a4\u30c8\u3067\u3001<a href=\"https:\/\/www.theverge.com\/2020\/2\/27\/21156306\/tinder-swipe-night-choose-your-own-adventure-series-second-season\" target=\"_blank\" rel=\"noopener\">\u4f55\u767e\u4eba\u3082\u306e\u30e6\u30fc\u30b6\u30fc\u304c\u96c6\u307e\u308a\u3001\u30de\u30c3\u30c1\u30f3\u30b0\u7387\u308226\uff05\u4e0a\u6607\u3057\u305f<\/a>\u305d\u3046\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/blog.btrax.com\/jp\/ux-marketing\/\" target=\"_blank\" rel=\"noopener\">\u30df\u30ec\u30cb\u30a2\u30eb\u306b\u306f\u30d6\u30e9\u30f3\u30c9\u30cd\u30fc\u30e0\u3067\u306f\u306a\u304f\u4f53\u9a13\u3092\u58f2\u308c\uff01\u30fc \u70ad\u9178\u98f2\u6599\u5927\u624b\u4f01\u696d\u306e\u6311\u6226<\/a><\/p>\n<h2>\u30a2\u30e1\u30ea\u30ab\u4f01\u696d\u306b\u3088\u308b\u30c0\u30a4\u30d0\u30fc\u30b7\u30c6\u30a3\u3001\u30a4\u30f3\u30af\u30eb\u30fc\u30b8\u30e7\u30f3\u3078\u306e\u53d6\u308a\u7d44\u307f\u30fb\u5bfe\u5fdc<\/h2>\n<h3>\u5927\u624b\u4f01\u696d\u306b\u3088\u308b\u300c\u30b8\u30a7\u30f3\u30c0\u30fc\u30fb\u30cb\u30e5\u30fc\u30c8\u30e9\u30eb\u300d\u300c\u30c0\u30a4\u30d0\u30fc\u30b7\u30c6\u30a3\u300d\u306a\u5546\u54c1\u5c55\u958b\uff082019\u5e7410\u6708\uff09<\/h3>\n<p>\u30d0\u30fc\u30d3\u30fc\u4eba\u5f62\u3067\u77e5\u3089\u308c\u308b\u73a9\u5177\u30e1\u30fc\u30ab\u30fc\u306e\u30de\u30c6\u30eb\u793e\u304c\u3001\u7537\u6027\u3089\u3057\u3044\u30fb\u5973\u6027\u3089\u3057\u3044\u3068\u3044\u3063\u305f\u6027\u306e\u533a\u5225\u3092\u3064\u3051\u306a\u3044\u3001\u300c\u30b8\u30a7\u30f3\u30c0\u30fc\u30fb\u30cb\u30e5\u30fc\u30c8\u30e9\u30eb\u300d\u306a<a href=\"https:\/\/www.elle.com\/culture\/a29224719\/mattel-gender-neutral-doll-collection\/\" target=\"_blank\" rel=\"noopener\">\u65b0\u5546\u54c1\u3092\u767a\u58f2\u3057\u305f<\/a>\u3002\u4eba\u5f62\u306e\u898b\u305f\u76ee\u3001\u9aea\u306e\u6bdb\u3001\u6d0b\u670d\u306b\u7537\u5973\u306e\u57a3\u6839\u304c\u306a\u304f\u3001\u975e\u5e38\u306b\u591a\u69d8\u3060\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-52061\" src=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2020\/03\/mattel-min.png\" alt=\"mattel\" width=\"750\" height=\"470\" srcset=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2020\/03\/mattel-min.png 750w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2020\/03\/mattel-min-300x188.png 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><br \/>\n\uff08\u65b0\u5546\u54c1\u3001\u30b8\u30a7\u30f3\u30c0\u30fc\u30cb\u30e5\u30fc\u30c8\u30e9\u30eb\u30b7\u30ea\u30fc\u30ba\u3002<a href=\"https:\/\/www.elle.com\/culture\/a29224719\/mattel-gender-neutral-doll-collection\/\" target=\"_blank\" rel=\"noopener\">\u753b\u50cf\u30bd\u30fc\u30b9<\/a>\uff09<\/p>\n<p>\u307e\u305f\u3001\u7c73\u56fd\u4e0b\u7740\u5927\u624b\u306e\u30f4\u30a3\u30af\u30c8\u30ea\u30a2\u30ba\u30fb\u30b7\u30fc\u30af\u30ec\u30c3\u30c8\u3082\u3001\u30c8\u30e9\u30f3\u30b9\u30b8\u30a7\u30f3\u30c0\u30fc\u306e\u30e2\u30c7\u30eb\u3084\u30d7\u30e9\u30b9\u30b5\u30a4\u30ba\u306e\u30e2\u30c7\u30eb\u8d77\u7528\u3001\u30d7\u30e9\u30b9\u30b5\u30a4\u30ba\u5546\u54c1\u306e<a href=\"https:\/\/www.elle.com\/fashion\/shopping\/a29438333\/victorias-secrets-bluebella-campaign-inclusivity\/\" target=\"_blank\" rel=\"noopener\">\u5c55\u958b\u3092\u958b\u59cb<\/a>\uff08\u3061\u306a\u307f\u306b2020\u5e743\u6708\u3001\u30f4\u30a3\u30af\u30c8\u30ea\u30a2\u30ba\u30fb\u30b7\u30fc\u30af\u30ec\u30c3\u30c8\u306e\u89aa\u4f1a\u793e\u3067\u3042\u3063\u305fL Brand\u306f\u305d\u306e\u904e\u534a\u6570\u682a\u3092\u6295\u8cc7\u4f1a\u793e\u30b7\u30ab\u30e2\u30a2\u30d1\u30fc\u30c8\u30ca\u30fc\u30ba\u306b\u58f2\u5374\u3057\u305f\uff09\u3002<\/p>\n<p>\u30c0\u30a4\u30d0\u30fc\u30b7\u30c6\u30a3\u3084\u30a4\u30f3\u30af\u30eb\u30fc\u30b8\u30e7\u30f3\u306a\u3069\u306e\u554f\u984c\u306b\u53d6\u308a\u7d44\u3080\u305f\u3081\u306b\u751f\u307e\u308c\u3066\u3044\u308b\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u7cfb\u30b5\u30fc\u30d3\u30b9\u304c\u3001\u82e5\u8005\u3092\u4e2d\u5fc3\u306b\u53d7\u3051\u5165\u308c\u3089\u308c\u3066\u3044\u308b\u4e2d\u3001\u65e2\u5b58\u5927\u624b\u4f01\u696d\u3082\u53d6\u308a\u5165\u308c\u308b\u52d5\u304d\u304c\u898b\u3089\u308c\u308b\u3002<\/p>\n<p><strong>\u30d4\u30c3\u30af\u30a2\u30c3\u30d7\u3057\u305f\u7406\u7531\uff1a<\/strong><\/p>\n<p>\u30c0\u30a4\u30d0\u30fc\u30b7\u30c6\u30a3\u3084\u30a4\u30f3\u30af\u30eb\u30fc\u30b7\u30d6\u304c\u3001\u3069\u3093\u306a\u696d\u614b\u3001\u898f\u6a21\u306e\u4f01\u696d\u3067\u3082\u3082\u3046\u898b\u904e\u3054\u305b\u306a\u3044\u6d41\u308c\u3068\u306a\u3063\u3066\u3044\u308b\u3068\u611f\u3058\u305f\u305f\u3081\u3002\u793e\u4f1a\u306e\u554f\u984c\u306b\u5bfe\u3057\u3066\u3001\u30d3\u30b8\u30cd\u30b9\u304c\u59cb\u307e\u3063\u3066\u3044\u308b\u306e\u3067\u3001\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u306f\u3053\u306e\u8fba\u306e\u53d6\u308a\u8fbc\u307f\u65b9\u3084\u52d5\u304d\u304c\u65e9\u3044\u3002\u4e00\u65b9\u3067\u3001\u5927\u4f01\u696d\u5074\u3082\u696d\u754c\u306e\u30ea\u30fc\u30c0\u30fc\u3068\u3057\u3066\u81ea\u5206\u305f\u3061\u3082\u5909\u308f\u308a\u306a\u304c\u3089\u767a\u4fe1\u3092\u3057\u3066\u3044\u308b\u70b9\u306f\u3069\u3061\u3089\u304b\u3089\u3082\u5b66\u3073\u304c\u591a\u3044\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/blog.btrax.com\/jp\/inclusive-marketing\/\" target=\"_blank\" rel=\"noopener\">\u4ee4\u548c\u306b\u7d76\u5bfe\u62bc\u3055\u3048\u308b\u3079\u304d\u30a4\u30f3\u30af\u30eb\u30fc\u30b7\u30d6\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u3068\u306f\u3002\u4e8b\u4f8b6\u9078<\/a><\/p>\n<h3>\u30d5\u30a3\u30c3\u30c8\u30cd\u30b9\u30de\u30b7\u30f3\u306ePeloton\u306eCM\u304c\u708e\u4e0a\uff082019\u5e7412\u6708\uff09<\/h3>\n<p>freshtrax\u3067\u3082\u5ea6\u3005\u767b\u5834\u3059\u308b\u3001\u81ea\u5b85\u30d5\u30a3\u30c3\u30c8\u30cd\u30b9\u30de\u30b7\u30f3\u306e\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7Peloton\u30022019\u5e748\u6708\u306b\u306fIPO\u3092\u679c\u305f\u3057\u3001\u9806\u98a8\u6e80\u5e06\u304b\u3068\u601d\u308f\u308c\u305f\u304c\u30012019\u5e74\u30db\u30ea\u30c7\u30fc\u30b7\u30fc\u30ba\u30f3\u5411\u3051\u306b\u516c\u958b\u3057\u305f\u52d5\u753b\u5e83\u544a\uff08\u753b\u50cf\u306b\u30ea\u30f3\u30af\u3042\u308a\uff09\u304c\u682a\u4fa1\u3092\u4e0b\u3052\u308b\u307e\u3067\u306e\u5927\u708e\u4e0a\u3092\u5dfb\u304d\u8d77\u3053\u3057\u3066\u3057\u307e\u3063\u305f\u3002<\/p>\n<p>\u305d\u306e\u52d5\u753b\u306f\u3001\u30af\u30ea\u30b9\u30de\u30b9\u30d7\u30ec\u30bc\u30f3\u30c8\u306b\u592b\u304c\u59bb\u306bPeloton\u3092\u30d7\u30ec\u30bc\u30f3\u30c8\u3059\u308b\u30b7\u30fc\u30f3\u304b\u3089\u59cb\u307e\u308b\u3002\u59bb\u5f79\u3092\u6f14\u3058\u308b\u5973\u512a\u306e\u8868\u60c5\u3082\u7d76\u5999\u3067\u3001\u4e0d\u5b89\u3068\u5b09\u3057\u3055\u306e\u3088\u3046\u306a\u3082\u306e\u304c\u6df7\u3058\u3063\u305f\u8868\u60c5\u3067\u521d\u3081\u3066\u306e\u30a8\u30af\u30b5\u30b5\u30a4\u30ba\u3092\u958b\u59cb\u3002\u305d\u306e\u5f8c\u3082\u3057\u3093\u3069\u3044\u30c8\u30ec\u30fc\u30cb\u30f3\u30b0\u3092\u7d9a\u3051\u30011\u5e74\u5f8c\u306b\u30c9\u30ad\u30e5\u30e1\u30f3\u30bf\u30ea\u30fc\u98a8\u306b\u81ea\u5206\u306e\u59ff\u3092\u307e\u3068\u3081\u3001\u300c\u3042\u308a\u304c\u3068\u3046\u300d\u3068\u592b\u306b\u305d\u306e\u52d5\u753b\u3092\u898b\u305b\u3066\u3044\u308b\u3002<\/p>\n<p><div class=\"wrap_iframe ytbe\"><iframe loading=\"lazy\" title=\"What\u2019s Up With That Peloton Commercial?\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/F72RvkJuLsU?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p><\/div>\n<p>\u305d\u306e\u5f8c\u3001\u30e1\u30c7\u30a3\u30a2\u3084\u30bd\u30fc\u30b7\u30e3\u30eb\u30e1\u30c7\u30a3\u30a2\u3067\u306f\u3001\u300c\u592b\u304c\u59bb\u306b\uff08\u5fc5\u8981\u306a\u3044\u306e\u306b\uff09\u30c0\u30a4\u30a8\u30c3\u30c8\u3092\u3059\u308b\u3088\u3046\u306b\u3057\u3066\u3044\u308b\u300d\u300c\u5f7c\u5973\u306e\u9811\u5f35\u3063\u3066\u3044\u308b\u59ff\u304c\u865a\u3057\u304f\u898b\u3048\u308b\u300d\u3068\u3044\u3046\u3088\u3046\u306a\u30b3\u30e1\u30f3\u30c8\u304c\u4e0a\u304c\u308a\u708e\u4e0a\u3002\u30d7\u30ec\u30bc\u30f3\u30c8\u3068\u79f0\u3057\u3066\u3001\u7537\u6027\u304c\u5973\u6027\u306b\u300c\u75e9\u305b\u308d\u300d\u3068\u81ea\u5206\u306e\u7f8e\u610f\u8b58\u3092\u76f8\u624b\u306b\u62bc\u3057\u4ed8\u3051\u308b\u3068\u3044\u3063\u305f\u3088\u3046\u306a\u5370\u8c61\u3092\u4e0e\u3048\u3066\u3057\u307e\u3063\u305f\u3088\u3046\u3060\u3002<\/p>\n<p>\u3061\u306a\u307f\u306b\u4ff3\u512a\u306eRyan Reynolds\u306f\u3001\u81ea\u8eab\u304c\u30aa\u30fc\u30ca\u30fc\u3092\u52d9\u3081\u308b\u9152\u30d6\u30e9\u30f3\u30c9\u306e\u5e83\u544a\u3068\u3057\u3066\u3001Peloton\u3068\u540c\u3058\u5973\u512a\u3092\u8d77\u7528\u3057\u3001\u300cPeloton\u592b\u5a66\u300d\u306e\u96e2\u5a5a\u5f8c\u3068\u601d\u3057\u304d\u30b7\u30fc\u30f3\u3092\u52d5\u753b\u3092\u516c\u958b\u3057\u3001\u3055\u3089\u306b\u8a71\u984c\u3068\u306a\u3063\u305f\u3002<\/p>\n<p><div class=\"wrap_iframe ytbe\"><iframe loading=\"lazy\" title=\"The Gift That Doesn&#039;t Give Back\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/H2t7lknrK28?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p><\/div>\n<p><a href=\"https:\/\/www.thecut.com\/2019\/12\/peloton-stock-drops-9-percent-following-widely-criticized-ad.html\" target=\"_blank\" rel=\"noopener\">\u53c2\u8003\u8a18\u4e8b\uff08\u82f1\u8a9e)<\/a><\/p>\n<p>\u95a2\u9023\u8a18\u4e8b\uff1a<a href=\"https:\/\/blog.btrax.com\/jp\/sports-tech\/\" target=\"_blank\" rel=\"noopener\">\u6ce8\u76ee\u306e\u30b9\u30dd\u30fc\u30c4\u30c6\u30c3\u30af5\u9078\u3002\u30c7\u30b6\u30a4\u30f3\u4e2d\u5fc3\u304b\u3089\u751f\u307e\u308c\u308b\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3<\/a><\/p>\n<p><strong>\u30d4\u30c3\u30af\u30a2\u30c3\u30d7\u3057\u305f\u7406\u7531\uff1a<\/strong><\/p>\n<p>\u65e5\u672c\u3067\u3082\u3088\u304f\u3001\u3053\u308c\u306f\u30c1\u30a7\u30c3\u30af\u3092\u901a\u3057\u3066\u4e16\u306b\u516c\u958b\u3059\u308b\u3068\u5224\u65ad\u3057\u305f\u306e\u304b\uff1f\u3068\u601d\u3046\u3088\u3046\u306a\u30b3\u30f3\u30c6\u30f3\u30c4\u304c\u305f\u307e\u306b\u8a71\u984c\u306b\u306a\u308b\u3068\u601d\u3046\u304c\u3001\u30a2\u30e1\u30ea\u30ab\u3067\u3082\u3053\u306e\u70b9\u306b\u95a2\u3057\u3066\u306f\u30d6\u30e9\u30f3\u30c9\u5074\u3082\u307e\u3060\u5b66\u3076\u3068\u3053\u308d\u304c\u3042\u308b\u306e\u3060\u306a\u3068\u601d\u3063\u305f\u305f\u3081\u3002<\/p>\n<p>\u591a\u304f\u306e\u5834\u5408\u306f\u610f\u56f3\u305b\u305a\u3001\u7121\u81ea\u899a\u3060\u308d\u3046\u3002\u81ea\u5206\u305f\u3061\u306b\u305d\u3046\u3044\u3063\u305f\u610f\u8b58\u304c\u306a\u3044\u3053\u3068\u3092\u81ea\u899a\u3057\u3001\u30b3\u30f3\u30c6\u30f3\u30c4\u306e\u69cb\u6210\u3092\u3059\u308b\u30c1\u30fc\u30e0\u306b\u3001\u591a\u69d8\u6027\u304c\u305d\u3082\u305d\u3082\u3042\u308b\u306e\u304b\u3001\u3068\u3044\u3046\u306e\u3092\u898b\u76f4\u3059\u5fc5\u8981\u304c\u3042\u308b\u304b\u3082\u3057\u308c\u306a\u3044\u3002<\/p>\n<h2>\u307e\u3068\u3081<\/h2>\n<p>\u3055\u3066\u3001\u304a\u4f1d\u3048\u3057\u305f\u901a\u308a\u3001\u3053\u308c\u3089\u306e\u30cb\u30e5\u30fc\u30b9\u306f\u7b46\u8005\u304c2019\u5e748\u6708\u304b\u308912\u6708\u307e\u3067\u3001\u305d\u308c\u305e\u308c\u306e\u6708\u3092\u632f\u308a\u8fd4\u3063\u3066\u3001\u8a71\u984c\u3068\u306a\u3063\u3066\u3044\u305for\u8208\u5473\u6df1\u304b\u3063\u305f\u3082\u306e\u3067\u3042\u308b\u3002\u30cb\u30e5\u30fc\u30b9\u30ec\u30bf\u30fc\u306b\u63b2\u8f09\u3057\u3066\u304b\u3089\u72b6\u6cc1\u304c\u5909\u308f\u3063\u3066\u3044\u308b\u3082\u306e\u3082\u3042\u308a\u3001\u8ffd\u8de1\u3057\u7532\u6590\u3082\u3042\u308b\u3002<\/p>\n<p>\u624b\u524d\u5473\u564c\u3067\u306f\u3042\u308b\u304c\u3001\u65e5\u672c\u306e\u4e3b\u8981\u30e1\u30c7\u30a3\u30a2\u3067\u306f\u306a\u304b\u306a\u304b\u53d6\u308a\u4e0a\u3052\u3089\u308c\u306a\u3044\u304c\u3001\u3053\u3061\u3089\u3067\u306f\u306a\u304b\u306a\u304b\u8a71\u984c\u306b\u306a\u3063\u3066\u3044\u308b\u751f\u60c5\u5831\u3092\u30d4\u30c3\u30af\u30a2\u30c3\u30d7\u3057\u3066\u304d\u305f\u3002\u3053\u3046\u3044\u3063\u305f\u6d88\u8cbb\u8005\u306e\u30ea\u30a2\u30eb\u306a\u30c8\u30ec\u30f3\u30c9\u3053\u305d\u3001\u30b5\u30fc\u30d3\u30b9\u3084\u30d6\u30e9\u30f3\u30c9\u958b\u767a\u306b\u53cd\u6620\u3055\u308c\u308b\u3079\u304d\u3067\u3042\u308b\u3002<\/p>\n<p>btrax\u3067\u306f\u30e6\u30fc\u30b6\u30fc\u3092\u4e2d\u5fc3\u3068\u3057\u305f\u30ea\u30b5\u30fc\u30c1\u3084\u30b5\u30fc\u30d3\u30b9\u958b\u767a\u3092\u884c\u3063\u3066\u304d\u305f\u3002\u30b5\u30f3\u30d5\u30e9\u30f3\u30b7\u30b9\u30b3\u306b\u5b9f\u969b\u306b\u8eab\u3092\u7f6e\u304d\u3001\u65e5\u672c\u3068\u30a2\u30e1\u30ea\u30ab\u306e\u6587\u5316\u3092\u7406\u89e3\u3057\u305f\u30b9\u30bf\u30c3\u30d5\u304c\u3001\u3053\u3046\u3044\u3063\u305f\u30c8\u30ec\u30f3\u30c9\u3092\u30ad\u30e3\u30c3\u30c1\u3057\u3001\u30e6\u30fc\u30b6\u30fc\u3068\u8a71\u3057\u306a\u304c\u3089\u672c\u5f53\u306b\u523a\u3055\u308b\u30b5\u30fc\u30d3\u30b9\u4f5c\u308a\u3078\u5c0e\u3044\u3066\u3044\u304f\u3002btrax\u306e\u30b5\u30fc\u30d3\u30b9\u306b\u3054\u8208\u5473\u3042\u308b\u65b9\u306f<a href=\"https:\/\/btrax.com\/jp\/contact-us\/\" target=\"_blank\" rel=\"noopener\">\u305c\u3072\u304a\u554f\u3044\u5408\u308f\u305b<\/a>\u3092\u3002<\/p>\n<p>\u307e\u305f\u3001\u4eca\u5f8c\u3082\u6bce\u6708\u30cb\u30e5\u30fc\u30b9\u3092\u307e\u3068\u3081\u3066\u304a\u5c4a\u3051\u3059\u308b\u306e\u3067\u305c\u3072\u3001<a href=\"https:\/\/mailchi.mp\/btrax.com\/jp-newsletter-signup\" target=\"_blank\" rel=\"noopener\">btrax\u30cb\u30e5\u30fc\u30b9\u30ec\u30bf\u30fc\u3092\u8cfc\u8aad<\/a>\u3044\u305f\u3060\u304d\u305f\u3044\u3002<\/p>\n<p>Main Photo by Victor Lozano on Unsplash<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>\u30b5\u30f3\u30d5\u30e9\u30f3\u30b7\u30b9\u30b3\u3001\u30b7\u30ea\u30b3\u30f3\u30d0\u30ec\u30fc\u306e\u30e6\u30fc\u30b6\u30fc\u306e\u52d5\u5411\u304b\u3089\u30c8\u30ec\u30f3\u30c9\u3092\u628a\u63e1\u3059\u308b \u30a2\u30e1\u30ea\u30ab\u30e6\u30fc\u30b6\u30fc\u306f\u30d6\u30e9\u30f3\u30c9\u306e\u653f\u6cbb\u7d61\u307f\u306e\u884c\u52d5\u306b\u654f\u611f\uff08Equinox\u3001SoulCycle\uff09 \u30c7\u30b8\u30bf\u30eb\u30d6\u30e9\u30f3\u30c9\u3053\u305d\u30aa\u30d5\u30e9\u30a4\u30f3\u5e97\u8217\u306e\u5229\u6d3b\u7528\u306b\u4e00\u5de5\u592b\u3092\uff01\uff08Re [&hellip;]<\/p>\n","protected":false},"author":96,"featured_media":52065,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[229],"tags":[208,223,224],"class_list":["post-52048","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-innovation","tag-208","tag-223","tag-224"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/posts\/52048","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/users\/96"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/comments?post=52048"}],"version-history":[{"count":14,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/posts\/52048\/revisions"}],"predecessor-version":[{"id":58192,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/posts\/52048\/revisions\/58192"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/media\/52065"}],"wp:attachment":[{"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/media?parent=52048"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/categories?post=52048"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/tags?post=52048"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}