{"id":48643,"date":"2019-02-28T08:00:48","date_gmt":"2019-02-27T23:00:48","guid":{"rendered":"https:\/\/blog.btrax.com\/jp\/?p=48643"},"modified":"2022-06-26T04:04:24","modified_gmt":"2022-06-25T19:04:24","slug":"d2s-anti-sale","status":"publish","type":"post","link":"https:\/\/blog.btrax.com\/jp\/d2s-anti-sale\/","title":{"rendered":"\u30df\u30c3\u30b7\u30e7\u30f3\u3092\u58f2\u308c! \u8584\u5229\u591a\u58f2\u304b\u3089\u629c\u3051\u51fa\u3059\u305f\u3081\u306eD2C\u6226\u7565\u3068\u306f"},"content":{"rendered":"<div class='wp_content_tag clearfix'><p>D2C\uff08Direct to 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class=\"wp-embedded-content\" data-secret=\"um2levwbbS\"><p><a href=\"https:\/\/blog.btrax.com\/jp\/d2candbigcompany\/\">D2C\u8e8d\u9032\u306e\u7406\u7531\u3068\u5927\u4f01\u696d\u306e\u30b8\u30ec\u30f3\u30de<\/a><\/p><\/blockquote>\n<p><div class=\"wrap_iframe ytbe\"><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;D2C\u8e8d\u9032\u306e\u7406\u7531\u3068\u5927\u4f01\u696d\u306e\u30b8\u30ec\u30f3\u30de&#8221; &#8212; \u30c7\u30b6\u30a4\u30f3\u4f1a\u793e \u30d3\u30fc\u30c8\u30e9\u30c3\u30af\u30b9: \u30d6\u30ed\u30b0 freshtrax\" src=\"https:\/\/blog.btrax.com\/jp\/d2candbigcompany\/embed\/#?secret=TkgrQ3AfGA#?secret=um2levwbbS\" data-secret=\"um2levwbbS\" width=\"500\" height=\"282\"  marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p><\/div>\n<h2>\u3059\u3067\u306b\u6b63\u5f53\u306a\u4fa1\u683c\u3092\u3064\u3051\u3066\u3044\u308b\u306e\u3067\u5024\u5f15\u304d\u306f\u6700\u9069\u89e3\u3067\u306f\u306a\u3044<\/h2>\n<p>D2C\u304c\u53d7\u3051\u5165\u308c\u3089\u308c\u3066\u3044\u308b\u7406\u7531\u306e1\u3064\u304c\u3001\u30d6\u30e9\u30f3\u30c9\u306e\u30b5\u30b9\u30c6\u30a4\u30ca\u30d6\u30eb\u3067\u30a4\u30b7\u30e5\u30fc\u30c9\u30ea\u30d6\u30f3\u3067\u3042\u308b\u3053\u3068\u3042\u3052\u3089\u308c\u308b\u3002\u3053\u308c\u304c\u7279\u306b\u30df\u30ec\u30cb\u30a2\u30eb\u4e16\u4ee3\u3068\u3044\u3063\u305f\u30bf\u30fc\u30b2\u30c3\u30c8\u5c64\u306e\u751f\u614b\u3084\u55dc\u597d\u3068\u5408\u81f4\u3057\u3066\u3044\u305f\u3002<\/p>\n<p>\u591a\u304f\u306eD2C\u30d6\u30e9\u30f3\u30c9\u306e\u30df\u30c3\u30b7\u30e7\u30f3\u306f\u65e2\u5b58\u696d\u754c\u306e\u52b4\u50cd\u554f\u984c\u3092\u89e3\u6c7a\u3067\u304d\u308b\u4ed5\u7d44\u307f\u3092\u4f5c\u3063\u305f\u308a\u3001\u8ab0\u306b\u3067\u3082\u5e73\u7b49\u306b\u5546\u54c1\u304c\u884c\u304d\u6e21\u308b\u53d6\u308a\u7d44\u307f\u4f5c\u308a\u3092\u3057\u3066\u3044\u305f\u308a\u3001\u74b0\u5883\u3092\u7834\u58ca\u3057\u306a\u3044\u88fd\u6cd5\u3067\u3088\u308a\u826f\u3044\u3082\u306e\u3092\u4f5c\u3063\u305f\u308a\u3068\u3001\u554f\u984c\u89e3\u6c7a\u3092\u8d77\u70b9\u306b\u3057\u305f\u3082\u306e\u3070\u304b\u308a\u3060\u3002\u6c7a\u3057\u3066\u4f1a\u793e\u306eCSR\u7684\u306a\u53d6\u308a\u7d44\u307f\u3068\u3057\u3066\u884c\u3063\u3066\u3044\u308b\u306e\u3067\u306f\u306a\u3044\u3002<\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"dOFbIRbZta\"><p><a href=\"https:\/\/blog.btrax.com\/jp\/d2c-campaign\/\">D2C\u30d6\u30e9\u30f3\u30c9\u306b\u5b66\u3076\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5411\u4e0a\u306b\u52b9\u679c\u7684\u306a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u4e8b\u4f8b4\u9078<\/a><\/p><\/blockquote>\n<p><div class=\"wrap_iframe ytbe\"><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;D2C\u30d6\u30e9\u30f3\u30c9\u306b\u5b66\u3076\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u5411\u4e0a\u306b\u52b9\u679c\u7684\u306a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u4e8b\u4f8b4\u9078&#8221; &#8212; \u30c7\u30b6\u30a4\u30f3\u4f1a\u793e \u30d3\u30fc\u30c8\u30e9\u30c3\u30af\u30b9: \u30d6\u30ed\u30b0 freshtrax\" src=\"https:\/\/blog.btrax.com\/jp\/d2c-campaign\/embed\/#?secret=ep2XLpLu6K#?secret=dOFbIRbZta\" data-secret=\"dOFbIRbZta\" width=\"500\" height=\"282\"  marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p><\/div>\n<p>\u305d\u3057\u3066D2C\u30d6\u30e9\u30f3\u30c9\u306f\u3053\u306e\u554f\u984c\u89e3\u6c7a\u306e\u305f\u3081\u3001\u9ad8\u54c1\u8cea\u306e\u5546\u54c1\u3092\u9069\u6b63\u306a\u4fa1\u683c\u3067\u58f2\u308b\u3053\u3068\u3092\u91cd\u8996\u3057\u3066\u3044\u308b\u5834\u5408\u304c\u591a\u3044\u3002\u4f8b\u3048\u3070\u30a2\u30d1\u30ec\u30ebD2C\u306eEverlane\u306f\u9ad8\u54c1\u8cea\u304b\u3064\u30a8\u30b7\u30ab\u30eb\u306a\u88fd\u6cd5\u3092\u4fdd\u8a3c\u3057\u3064\u3064\u3001\u305d\u308c\u3092\u5b9f\u73fe\u3059\u308b\u70ba\u306e\u30b3\u30b9\u30c8\u3068\u81ea\u5206\u305f\u3061\u306e\u5229\u76ca\u306a\u3069\u3092\u958b\u793a\u3057\u3066\u3044\u308b\u3002<\/p>\n<p>\u4fa1\u683c\u306e\u30ed\u30b8\u30c3\u30af\u306f\u3082\u3046\u5341\u5206\u306b\u8003\u3048\u629c\u304b\u308c\u3001\u3053\u308c\u4ee5\u4e0a\u4e0b\u3052\u3066\u3057\u307e\u3046\u3068\u30d6\u30e9\u30f3\u30c9\u306e\u30df\u30c3\u30b7\u30e7\u30f3\u306b\u53cd\u3059\u308b\u3053\u3068\u306b\u3082\u306a\u308a\u304b\u306d\u306a\u3044\u306e\u3060\u3002\u8a00\u3044\u63db\u3048\u308c\u3070\u3001\u4e00\u822c\u7684\u306a\u30d6\u30e9\u30f3\u30c9\u306e\u3088\u3046\u306b\u300c\u5024\u5f15\u304d=\u8ca9\u58f2\u4fc3\u9032\u306e\u7279\u52b9\u85ac\u300d\u3068\u3044\u3046\u8003\u3048\u65b9\u304c\u305d\u308c\u307b\u3069\u306a\u304f\u3001\u3080\u3057\u308d\u305f\u3060\u5024\u5f15\u304d\u3060\u3051\u3059\u308b\u3053\u3068\u304c\u30d6\u30e9\u30f3\u30c9\u306b\u3068\u3063\u3066\u6700\u9069\u89e3\u306b\u306f\u306a\u3089\u306a\u3044\u306e\u3060\u3002<\/p>\n<h3>\u30df\u30c3\u30b7\u30e7\u30f3\u306e\u70ba\u306b\u5f93\u6765\u306e\u3088\u3046\u306a\u5024\u5f15\u304d\u3092\u9078\u629e\u3057\u306a\u3044D2C\u306e\u65bd\u7b56\u3068\u306f<\/h3>\n<p>\u3067\u306f\u5358\u306a\u308b\u5024\u5f15\u304d\u3092\u3057\u306a\u3044D2C\u306f\u3001\u7279\u306b\u5e74\u672b\u306a\u3069\u306e\u30bb\u30fc\u30eb\u30b7\u30fc\u30ba\u30f3\u3092\u3069\u306e\u3088\u3046\u306b\u6226\u3046\u306e\u304b\u3002\u5f7c\u3089\u304c\u5b9f\u969b\u306b\u884c\u3063\u305f\u65bd\u7b56\u306f\u4ee5\u4e0b\u306e\u901a\u308a\u3067\u3042\u308b\u3002\u305d\u3053\u306b\u306f\u3042\u304f\u307e\u3067\u30df\u30c3\u30b7\u30e7\u30f3\u3092\u4e2d\u5fc3\u306b\u8003\u3048\u305f\u3001\u4e00\u8cab\u3057\u305f\u53d6\u308a\u7d44\u307f\u304c\u898b\u3089\u308c\u305f\u3002<\/p>\n<h3>\u4e8b\u4f8b1\uff1aAllbirds \u9650\u5b9a\u306e\u65b0\u5546\u54c1\u3092\u30bb\u30fc\u30eb\u671f\u306b\u30ea\u30ea\u30fc\u30b9\u3059\u308b<\/h3>\n<p>Allbirds\u306f\u30cb\u30e5\u30fc\u30b8\u30fc\u30e9\u30f3\u30c9\u306e\u7f8a\u306e\u6bdb\u304b\u3089\u4f5c\u3089\u308c\u305f\u9ad8\u54c1\u8cea\u30a6\u30fc\u30eb\u3092\u4f7f\u3063\u305f\u30b7\u30e5\u30fc\u30ba\u30d6\u30e9\u30f3\u30c9\u3060\u3002\u8cea\u3084\u5c65\u304d\u5fc3\u5730\u3060\u3051\u3067\u306a\u304f\u3001\u30b7\u30f3\u30d7\u30eb\u306a\u30c7\u30b6\u30a4\u30f3\u3001\u30b5\u30b9\u30c6\u30a4\u30ca\u30d6\u30eb\u306a\u7d20\u6750\u3092\u81ea\u3089\u7814\u7a76\u958b\u767a\u3057\u3066\u3044\u308b\u3002\u5f7c\u3089\u306e<a href=\"https:\/\/www.wsj.com\/articles\/trendy-sneaker-startup-allbirds-laces-up-1-4-billion-valuation-1539281112\" target=\"_blank\" rel=\"noopener\">\u4f01\u696d\u8a55\u4fa1\u984d\u306f10\u5104\u30c9\u30eb\u3092\u8d85\u3048\u308b<\/a>\u3068\u8a00\u308f\u308c\u3066\u3044\u308b\u3002<\/p>\n<p>\u5f7c\u3089\u306f\u30ed\u30fc\u30f3\u30c1\u5f53\u521d\u304b\u3089\u5024\u4e0b\u3052\u3092\u884c\u308f\u306a\u3044\u3068\u3044\u3046\u3053\u3068\u3092\u8a00\u3063\u3066\u304d\u305f\u3002\u3059\u3067\u306b\u9ad8\u54c1\u8cea\u306a\u4fa1\u683c\u3092\u9069\u5207\u306a\u5024\u6bb5\u3067\u63d0\u4f9b\u3057\u3066\u3044\u308b\u304b\u3089\u3060\u3002<\/p>\n<p>\u6628\u5e74\u306e\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u30fb\u30b5\u30a4\u30d0\u30fc\u3067\u306f\u7b46\u8005\u3082Allbirds\u304c\u3069\u306e\u3088\u3046\u306a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u6253\u3064\u306e\u304b\u6ce8\u76ee\u3057\u3066\u3044\u305f\u3068\u3053\u308d\u3001\u30bb\u30fc\u30eb\u3067\u306f\u306a\u304f\u3001\u30b5\u30a4\u30d0\u30fc\u30de\u30f3\u30c7\u30fc\u306e\u65e5\u306b\u9650\u5b9a\u306e\u65b0\u8272\u3092\u30ea\u30ea\u30fc\u30b9\u3057\u305f\u3002<\/p>\n<p>Allbirds\u306e\u58f2\u308c\u7b4b\u5546\u54c1\u3067\u3042\u308bWool Runner\uff08\u30a6\u30fc\u30eb\u306e\u30b9\u30cb\u30fc\u30ab\u30fc\uff09\u306e\u3001\u30b5\u30f3\u30d5\u30e9\u30f3\u30b7\u30b9\u30b3\u306e\u5404\u30a8\u30ea\u30a2\u306b\u3061\u306a\u3093\u30605\u8272\u3067\u3001\u30bd\u30fc\u30b7\u30e3\u30eb\u3084\u30cb\u30e5\u30fc\u30b9\u30ec\u30bf\u30fc\u3067\u767a\u8868\u3092\u3057\u3066\u3044\u305f\u3002<\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"rKCwZv7Y49\"><p><a href=\"https:\/\/blog.btrax.com\/jp\/d2c\/\">D2C\u30d6\u30e9\u30f3\u30c9\u6210\u529f\u4e8b\u4f8b7\u9078 &#8211; \u30a2\u30d1\u30ec\u30eb\u696d\u754c\u3092\u5e2d\u5dfb\u3059\u308b\u65b0\u52e2\u529b \u2013<\/a><\/p><\/blockquote>\n<p><div class=\"wrap_iframe ytbe\"><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;D2C\u30d6\u30e9\u30f3\u30c9\u6210\u529f\u4e8b\u4f8b7\u9078 &#8211; \u30a2\u30d1\u30ec\u30eb\u696d\u754c\u3092\u5e2d\u5dfb\u3059\u308b\u65b0\u52e2\u529b \u2013&#8221; &#8212; \u30c7\u30b6\u30a4\u30f3\u4f1a\u793e \u30d3\u30fc\u30c8\u30e9\u30c3\u30af\u30b9: \u30d6\u30ed\u30b0 freshtrax\" src=\"https:\/\/blog.btrax.com\/jp\/d2c\/embed\/#?secret=h4FbQJyQmn#?secret=rKCwZv7Y49\" data-secret=\"rKCwZv7Y49\" width=\"500\" height=\"282\"  marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p><\/div>\n<p>\u30b5\u30a4\u30d0\u30fc\u30de\u30f3\u30c7\u30fc\u306fE\u30b3\u30de\u30fc\u30b9\u306b\u3068\u3063\u3066\u30bb\u30fc\u30eb\u306e\u6b63\u5ff5\u5834\u306b\u306a\u308b\u65e5\u3060\u3002\u591a\u304f\u306e\u6d88\u8cbb\u8005\u304c\u30aa\u30f3\u30e9\u30a4\u30f3\u4e0a\u306e\u304a\u5f97\u60c5\u5831\u3092\u63a2\u3057\u3066\u3044\u308b\u4e2d\u3001\u9650\u5b9a\u54c1\u3068\u3044\u3046\u30c8\u30ea\u30ac\u30fc\u3067Allbirds\u306e\u5546\u54c1\u304c\u6c17\u306b\u306a\u3063\u3066\u3044\u305f\u4eba\u3092\u72d9\u3063\u305f\u3068\u8003\u3048\u3089\u308c\u308b\u3002<\/p>\n<p>\u307e\u305f\u3001\u3059\u3067\u306bAllbirds\u3092\u6301\u3063\u3066\u3044\u308b\u65e2\u5b58\u30d5\u30a1\u30f3\u306b\u3082\u9650\u5b9a\u5546\u54c1\u306f\u8ca9\u58f2\u610f\u6b32\u4fc3\u9032\u306e\u8d77\u7206\u5264\u3068\u306a\u308b\u3002\u30b3\u30ec\u30af\u30bf\u30fc\u306e\u3088\u3046\u306a\u30d5\u30a1\u30f3\u306b\u306f\u3055\u3089\u306b\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u3092\u9ad8\u3081\u308b\u3088\u3046\u306a\u8981\u7d20\u306b\u306a\u3063\u305f\u306e\u3067\u306f\u306a\u3044\u3060\u308d\u3046\u304b\u3002<\/p>\n<p>\u8a73\u3057\u3044\u58f2\u4e0a\u306a\u3069\u306f\u308f\u304b\u3063\u3066\u3044\u306a\u3044\u304c\u30012018\u5e7411\u670826\u65e5\uff08\u30b5\u30a4\u30d0\u30fc\u30de\u30f3\u30c7\u30fc\uff09\u306b\u767a\u58f2\u3055\u308c\u3066\u304b\u3089\u3001\u5e74\u660e\u3051\u306b\u306f\u307b\u3068\u3093\u3069\u58f2\u308a\u5207\u308c\u3066\u3044\u305f\uff082019\u5e742\u6708\u73fe\u5728\u3001\u58f2\u308a\u5207\u308c\uff09\u3002<\/p>\n<div id=\"attachment_48644\" style=\"width: 760px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-48644\" class=\"wp-image-48644 size-full\" src=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2019\/02\/Allbirds-cyber-monday.gif\" alt=\"Allbirds cyber monday\" width=\"750\" height=\"714\" \/><p id=\"caption-attachment-48644\" class=\"wp-caption-text\">Allbirds\u30b5\u30a4\u30d0\u30fc\u30de\u30f3\u30c7\u30fc\u306e\u30cb\u30e5\u30fc\u30b9\u30ec\u30bf\u30fc<\/p><\/div>\n<h3>\u4e8b\u4f8b2\uff1aThirdLove \u58f2\u4e0a\u306e\u4e00\u90e8\u3092\u5bc4\u4ed8\u3059\u308b<\/h3>\n<p>\u5973\u6027\u4e0b\u7740D2C\u306eThirdLove\u306f\u30011\u4eba1\u4eba\u30d1\u30fc\u30bd\u30ca\u30e9\u30a4\u30ba\u3055\u308c\u305f\u4e0b\u7740\u3092\u8ca9\u58f2\u3057\u3066\u3044\u308b\u3002\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u306e\u6642\u671f\u306b\u306f\u5024\u5f15\u304d\u3057\u3066\u3044\u308b\u5546\u54c1\u3082\u4e00\u90e8\u3042\u3063\u305f\u3082\u306e\u306e\u3001\u4e00\u756a\u5927\u3005\u7684\u306b\u62bc\u3057\u51fa\u3057\u3066\u3044\u305f\u306e\u306fBuy One, Give One\uff08Buy One, Get One\uff1d1\u70b9\u8cfc\u5165\u306b\u3064\u304d1\u70b9\u7121\u6599\u304c\u901a\u5e38\u3060\u304c\u30011\u70b9\u8cfc\u5165\u306b\u3064\u304d1\u70b9\u5bc4\u4ed8\u3059\u308b\u3068\u3044\u3046\u3053\u3068\uff09\u3068\u3044\u3046\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3067\u3042\u308b\u3002<\/p>\n<div id=\"attachment_48645\" style=\"width: 760px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-48645\" class=\"wp-image-48645 size-full\" src=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2019\/02\/thirdlove-campfire-donation-min.png\" alt=\"thirdlove campfire donation-min\" width=\"750\" height=\"417\" srcset=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2019\/02\/thirdlove-campfire-donation-min.png 750w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2019\/02\/thirdlove-campfire-donation-min-300x167.png 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><p id=\"caption-attachment-48645\" class=\"wp-caption-text\">\u88ab\u5bb3\u306b\u3042\u3063\u305f\u4eba\u305f\u3061\u3078\u5bc4\u4ed8\u3055\u308c\u308b\u30d6\u30e9\u30b8\u30e3\u30fc<\/p><\/div>\n<p>\u3061\u3087\u3046\u30692018\u5e74\u306e\u30d6\u30e9\u30c3\u30af\u30d5\u30e9\u30a4\u30c7\u30fc\u306e\u6642\u671f\u306b\u3001\u30ab\u30ea\u30d5\u30a9\u30eb\u30cb\u30a2\u5dde\u3067\u306f\u30ad\u30e3\u30f3\u30d7\u30d5\u30a1\u30a4\u30e4\u30fc\u3068\u547c\u3070\u308c\u308b\u5c71\u706b\u4e8b\u304c\u8d77\u3053\u3063\u3066\u3044\u305f\u300214\u4e07\u30a8\u30fc\u30ab\u30fc(\u7d04566\u5e73\u65b9\u30ad\u30ed\u30e1\u30fc\u30c8\u30eb\uff09\u304c\u713c\u3051\u3001\u591a\u304f\u306e\u5bb6\u3084\u5efa\u7269\u304c\u5931\u308f\u308c\u305f\u3002<\/p>\n<p>ThridLove\u306f\u3053\u306e\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3092\u884c\u3046\u524d\u304b\u3089\u5bc4\u4ed8\u3092\u884c\u3063\u3066\u304a\u308a\u3001\u5bb6\u3092\u5931\u3063\u3066\u907f\u96e3\u3092\u4f59\u5100\u306a\u304f\u3055\u308c\u305f\u4eba\u305f\u3061\u306b\u30012,500\u306eThirdLove\u306e\u30d6\u30e9\u30b8\u30e3\u30fc\u3092\u9001\u308a\u5c4a\u3051\u305f\u3002<\/p>\n<p>\u3055\u3089\u306b\u5fa9\u8208\u306e\u624b\u52a9\u3051\u3092\u3059\u308b\u70ba\u3001\u307e\u305fThirdLove\u304c\u5168\u3066\u306e\u5973\u6027\u306b\u5411\u3051\u305f\u4e0b\u7740\u3092\u63d0\u4f9b\u3059\u308b\u3068\u3044\u3046\u30df\u30c3\u30b7\u30e7\u30f3\u3092\u9054\u6210\u3059\u308b\u70ba\u306b\u3001\u3053\u306e\u3088\u3046\u306a\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u5b9f\u65bd\u306b\u81f3\u3063\u305f\u3002<\/p>\n<p>\u6d88\u8cbb\u8005\u306b\u3068\u3063\u3066\u4f55\u3082\u898b\u8fd4\u308a\u306f\u306a\u3044\u3068\u3044\u3046\u53d7\u3051\u53d6\u308a\u65b9\u3082\u3067\u304d\u308b\u3002\u307e\u305f\u300cThirdLove\u3092\u901a\u3057\u3066\u5bc4\u4ed8\u3067\u304d\u308b\u306e\u3067\u8cfc\u5165\u3057\u3088\u3046\u300d\u3068\u8a00\u3063\u305f\u8cfc\u8cb7\u610f\u6b32\u306e\u63bb\u304d\u7acb\u3066\u65b9\u304c\u898b\u3089\u308c\u308b\u8a33\u3067\u3082\u306a\u304f\u3001\u305d\u308c\u3088\u308a\u306f\u3001ThirdLove\u306e\u7406\u5ff5\u3092\u518d\u8a8d\u8b58\u3055\u305b\u3001\u3055\u3089\u306b\u306b\u5171\u611f\u3057\u3066\u304f\u308c\u308b\u4eba\u305f\u3061\u3092\u5897\u3084\u3059\u3088\u3046\u306a\u65bd\u7b56\u3068\u898b\u53d7\u3051\u3089\u308c\u308b\u3002<\/p>\n<h3>\u4e8b\u4f8b3\uff1aEverlane \u6d88\u8cbb\u8005\u306b\u4fa1\u683c\u8a2d\u5b9a\u3092\u59d4\u306d\u308b<\/h3>\n<p>\u3053\u3053\u30b5\u30f3\u30d5\u30e9\u30f3\u30b7\u30b9\u30b3\u306b\u3082\u5e97\u8217\u3092\u69cb\u3048\u308b\u30b5\u30b9\u30c6\u30a4\u30ca\u30d6\u30eb\u30a2\u30d1\u30ec\u30ebD2C\u30d6\u30e9\u30f3\u30c9\u306eEverlane\u306f\u3001\u6d88\u8cbb\u8005\u306b\u8cfc\u5165\u91d1\u984d\u3092\u9078\u3070\u305b\u308b\u3068\u3044\u3046\u65bd\u7b56\u3092\u6253\u3063\u3066\u3044\u308b\u3002<\/p>\n<p>Everlane\u66f0\u304f\u3001\u3053\u308c\u306f\u30bb\u30fc\u30eb\u3067\u306f\u306a\u3044\u3068\u3044\u3046\u3002Everlane\u304c\u904e\u5270\u751f\u7523\u3057\u3066\u3057\u307e\u3063\u305f\u4e00\u90e8\u5546\u54c1\u3092\u9078\u3073\u3001\u6d88\u8cbb\u8005\u306f3\u3064\u306e\u4fa1\u683c\u5e2f\u304b\u3089\u8cfc\u5165\u91d1\u984d\u3092\u9078\u3076\u3002<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-48646 aligncenter\" src=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2019\/02\/everlane-choose-what-you-pay-min.png\" alt=\"everlane choose what you pay-min\" width=\"750\" height=\"560\" srcset=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2019\/02\/everlane-choose-what-you-pay-min.png 750w, https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2019\/02\/everlane-choose-what-you-pay-min-300x224.png 300w\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" \/><\/p>\n<p>\u901a\u5e38\u8ca9\u58f2\u3057\u3066\u3044\u308b\u5168\u3066\u5546\u54c1\u306e\u4fa1\u683c\u5185\u8a33\u3092\u5168\u3066\u958b\u793a\u3057\u3066\u3044\u308b\u304c\u3001\u3053\u306eChoose What You Pay\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u3082\u6700\u4f4e\u9650\u306e\u88fd\u9020\u30b3\u30b9\u30c8\u306f\u6291\u3048\u3089\u308c\u308b\u91d1\u984d\u306b\u306a\u3063\u3066\u3044\u308b\u3068\u3044\u3046\u8aac\u660e\u66f8\u304d\u304c\u4ed8\u3044\u3066\u3044\u308b\u30023\u3064\u306e\u91d1\u984d\u306e\u9055\u3044\u306fEverlane\u306b\u5165\u308b\u5229\u3056\u306e\u307f\u3002<\/p>\n<p>\u3064\u307e\u308a\u30011\u756a\u9ad8\u3044\u4fa1\u683c\u3092\u9078\u3093\u3060\u969b\u306f\u305d\u306e\u5206Everlane\u3078\u6295\u8cc7\u304c\u3067\u304d\u308b\u3068\u3044\u3046\u3053\u3068\u306b\u306a\u308b\u3002<\/p>\n<p>\u900f\u660e\u6027\u306e\u3042\u308b\u30b5\u30b9\u30c6\u30a4\u30ca\u30d6\u30eb\u306a\u30a2\u30d1\u30ec\u30eb\u30d6\u30e9\u30f3\u30c9\u3092\u8ffd\u6c42\u3059\u308bEverlane\u306a\u3089\u3067\u306f\u306e\u8ca9\u58f2\u65bd\u7b56\u3067\u306f\u306a\u3044\u3060\u308d\u3046\u304b\u3002<\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"emOAqS4ZCW\"><p><a href=\"https:\/\/blog.btrax.com\/jp\/d2c-website-ux\/\">D2C\u30d6\u30e9\u30f3\u30c9\u306b\u5b66\u3076 Web\u30b5\u30a4\u30c8\u306b\u5fc5\u8981\u306a3\u3064\u306eUX\u8981\u7d20\u3068\u306f<\/a><\/p><\/blockquote>\n<p><div class=\"wrap_iframe ytbe\"><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;D2C\u30d6\u30e9\u30f3\u30c9\u306b\u5b66\u3076 Web\u30b5\u30a4\u30c8\u306b\u5fc5\u8981\u306a3\u3064\u306eUX\u8981\u7d20\u3068\u306f&#8221; &#8212; \u30c7\u30b6\u30a4\u30f3\u4f1a\u793e \u30d3\u30fc\u30c8\u30e9\u30c3\u30af\u30b9: \u30d6\u30ed\u30b0 freshtrax\" src=\"https:\/\/blog.btrax.com\/jp\/d2c-website-ux\/embed\/#?secret=FodL8nc5Tl#?secret=emOAqS4ZCW\" data-secret=\"emOAqS4ZCW\" width=\"500\" height=\"282\"  marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p><\/div>\n<h3>\u307e\u3068\u3081\uff1a\u30df\u30c3\u30b7\u30e7\u30f3\u8d77\u70b9\u306e\u58f2\u4e0a\u5411\u4e0a\u65bd\u7b56\u3092<\/h3>\n<p>\u305f\u3060\u58f2\u5024\u3092\u4e0b\u3052\u308b\u3068\u3044\u3046\u5024\u5f15\u304d\u3060\u3051\u304c\u58f2\u4e0a\u5411\u4e0a\u306e\u6226\u7565\u3067\u306f\u306a\u3044\u3002\u3080\u3057\u308d\u4e00\u6642\u7684\u306b\u58f2\u4e0a\u304c\u4f38\u3073\u305f\u3068\u3057\u3066\u3082\u30d6\u30e9\u30f3\u30c9\u306e\u30d5\u30a1\u30f3\u304c\u5897\u3048\u306a\u304b\u3063\u305f\u308a\u3001\u30ed\u30a4\u30e4\u30ea\u30c6\u30a3\u304c\u4e0b\u304c\u3063\u3066\u3057\u307e\u3063\u3066\u306f\u610f\u5473\u304c\u306a\u3044\u3002\u305d\u306e\u70b9\u3001D2C\u30d6\u30e9\u30f3\u30c9\u306f\u30df\u30c3\u30b7\u30e7\u30f3\u8d77\u70b9\u306e\u58f2\u4e0a\u65bd\u7b56\u306b\u975e\u5e38\u306b\u512a\u308c\u3066\u3044\u308b\u3002<\/p>\n<p>\u58f2\u4e0a\u7372\u5f97\u306e\u70ba\u306e\u65bd\u7b56\u3092\u305f\u3060\u58f2\u4e0a\u3068\u3044\u3046\u6570\u5b57\u3092\u7acb\u3066\u308b\u3060\u3051\u306b\u884c\u3046\u306e\u3067\u306f\u306a\u304f\u3001\u81ea\u5206\u305f\u3061\u306e\u30df\u30c3\u30b7\u30e7\u30f3\u306f\u4f55\u304b\u3068\u3044\u3046\u3053\u3068\u306b\u7acb\u3061\u623b\u308a\u3001\u305d\u308c\u305e\u308c\u306b\u5408\u3063\u305f\u65bd\u7b56\u3092\u6253\u3063\u3066\u3044\u308b\u3002<\/p>\n<p>\u8a00\u3044\u63db\u3048\u308b\u306e\u3067\u3042\u308c\u3070\u3001\u5546\u6226\u671f\u306b\u884c\u3046\u30ad\u30e3\u30f3\u30da\u30fc\u30f3\u304c\u305d\u306e\u30d6\u30e9\u30f3\u30c9\u3089\u3057\u3044\u884c\u52d5\u306b\u306a\u3063\u3066\u3044\u308b\u304b\u304c\u91cd\u8981\u3060\u3002<\/p>\n<p>\u305d\u308c\u3053\u305d\u304c\u3001\u30d6\u30e9\u30f3\u30c9\u3068\u3057\u3066\u6210\u9577\u3057\u3001\u9577\u304f\u652f\u6301\u3055\u308c\u308b\u6226\u7565\u306a\u306e\u3067\u306f\u306a\u3044\u3060\u308d\u3046\u304b\u3002<\/p>\n<p>btrax\u3067\u306f\u30e6\u30fc\u30b6\u30fc\u306e\u30a4\u30f3\u30b5\u30a4\u30c8\u306b\u57fa\u3065\u3044\u305fD2C\u30d6\u30e9\u30f3\u30c9\u306e\u30b0\u30ed\u30fc\u30d0\u30eb\u9032\u51fa\u3092\u30b5\u30dd\u30fc\u30c8\u3057\u3066\u3044\u308b\u3002\u30b5\u30f3\u30d5\u30e9\u30f3\u30b7\u30b9\u30b3\u306e\u30a2\u30fc\u30ea\u30fc\u30a2\u30c0\u30d7\u30bf\u30fc\u3092\u4e2d\u5fc3\u3068\u3057\u305f\u30d7\u30ed\u30c0\u30af\u30c8\u30de\u30fc\u30b1\u30c3\u30c8\u30d5\u30a3\u30c3\u30c8\u306e\u4eee\u8aac\u30fb\u691c\u8a3c\u304b\u3089\u30a6\u30a7\u30d6\u30b5\u30a4\u30c8\u306e\u30c7\u30b6\u30a4\u30f3\u3068\u69cb\u7bc9\u3001\u65b0\u898f\u9867\u5ba2\u7372\u5f97\u306a\u3069\u4e00\u8cab\u3057\u305f\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u6226\u7565\u7acb\u6848\u3092\u884c\u3063\u3066\u3044\u308b\u306e\u3067\u3001\u3054\u8208\u5473\u306e\u3042\u308b\u65b9\u306f\u305c\u3072\u304a\u6c17\u8efd\u306b<a href=\"https:\/\/btrax.com\/jp\/contact-us\/\" target=\"_blank\" rel=\"noopener\">\u304a\u554f\u3044\u5408\u308f\u305b<\/a>\u3092\u3002<\/p>\n<p>\u53c2\u8003\uff1a<br \/>\n\u30fb<a href=\"https:\/\/www.businessinsider.com\/allbirds-drops-limited-edition-wool-runners-for-cyber-monday-2018-11\" target=\"_blank\" rel=\"noopener\">Allbirds has dropped a limited-edition sneaker for Cyber Week \u2014 and it&#8217;s selling out quickly<\/a><br \/>\n\u30fb<a href=\"https:\/\/www.thirdlove.com\/blogs\/unhooked\/buy-one-give-one-2018\" target=\"_blank\" rel=\"noopener\">Buy One, Give One: How ThirdLove Is Doing Black Friday<\/a><\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>D2C\uff08Direct to Consumer\u3002\u76f4\u8ca9\u578b\uff09\u30d6\u30e9\u30f3\u30c9\u306f\u5c0f\u58f2\u696d\u754c\u304b\u3089\u3060\u3051\u3067\u306a\u304f\u3001\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u754c\u9688\u304b\u3089\u3082\u6ce8\u76ee\u3092\u96c6\u3081\u7d9a\u3051\u3066\u304d\u305f\u3002\u5f7c\u3089\u306f\u72ec\u81ea\u306e\u30d3\u30b8\u30cd\u30b9\u30e2\u30c7\u30eb\u3092\u63a1\u7528\u3057\u3066\u3044\u308b\u3068\u3044\u3046\u70b9\u3060\u3051\u3067\u306a\u304f\u3001\u305d\u306e\u5546\u54c1\u3084\u30d6\u30e9\u30f3\u30c7\u30a3\u30f3\u30b0\u306b [&hellip;]<\/p>\n","protected":false},"author":96,"featured_media":63367,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[227],"tags":[353,333,210,216,218,311],"class_list":["post-48643","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-startups","tag-d2c","tag-e","tag-210","tag-216","tag-218","tag-311"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/posts\/48643","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/users\/96"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/comments?post=48643"}],"version-history":[{"count":10,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/posts\/48643\/revisions"}],"predecessor-version":[{"id":63370,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/posts\/48643\/revisions\/63370"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/media\/63367"}],"wp:attachment":[{"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/media?parent=48643"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/categories?post=48643"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/tags?post=48643"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}