{"id":32627,"date":"2015-12-09T14:03:21","date_gmt":"2015-12-09T22:03:21","guid":{"rendered":"https:\/\/blog.btrax.com\/jp\/?p=32627"},"modified":"2025-07-20T21:55:21","modified_gmt":"2025-07-20T12:55:21","slug":"design-thinking4","status":"publish","type":"post","link":"https:\/\/blog.btrax.com\/jp\/design-thinking4\/","title":{"rendered":"\u30c7\u30b6\u30a4\u30f3\u601d\u8003\u306b\u304a\u3051\u308b\u30a2\u30a4\u30c7\u30a3\u30a2\u767a\u60f3\u65b9\u6cd5\u3068\u306f\uff1f &#8211; \u30c7\u30b6\u30a4\u30f3\u601d\u8003\u3092\u5b66\u3076 Part 4"},"content":{"rendered":"<div class='wp_content_tag clearfix'><p>\u73fe\u5728\u3001\u201c<a href=\"https:\/\/blog.btrax.com\/jp\/d-thinking\/\" target=\"_blank\" rel=\"noopener\">\u30c7\u30b6\u30a4\u30f3\u601d\u8003<\/a>\u201d\u306e\u6ce8\u76ee\u5ea6\u306f\u9ad8\u307e\u308a\u7d9a\u3051\u3066\u3044\u308b\u3002\u3057\u304b\u3057\u3001\u305d\u306e\u6ce8\u76ee\u5ea6\u306f\u9ad8\u307e\u308b\u4e00\u65b9\u3001\u5177\u4f53\u7684\u306a\u30d7\u30ed\u30bb\u30b9\u3084\u30d3\u30b8\u30cd\u30b9\u3078\u306e\u6d3b\u7528\u65b9\u6cd5\u3092\u6b63\u3057\u304f\u7406\u89e3\u3057\u3066\u3044\u308b\u4eba\u304c\u5897\u3048\u3066\u3044\u308b\u308f\u3051\u3067\u306f\u306a\u3055\u305d\u3046\u3060\u3002\u30c7\u30b6\u30a4\u30f3\u601d\u8003\u306f\u30de\u30fc\u30b1\u30bf\u30fc\u3060\u3051\u3067\u306a\u304f\u3001\u55b6\u696d\u30fb\u4f01\u753b\u30fb\u6226\u7565\u30fb\u6280\u8853\u90e8\u9580\u306e\u65b9\u307e\u3067\u5e45\u5e83\u304f\u4f7f\u7528\u3067\u304d\u308b\u3002<\/p>\n<p>\u4eca\u56de\u306f\u300c\u30c7\u30b6\u30a4\u30f3\u601d\u8003\u3092\u5b66\u3076 Part 4\u300d\u3068\u3057\u3066\u3001<strong>\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u3092\u8d77\u3053\u3059\u30a2\u30a4\u30c7\u30a3\u30a2\u306e\u51fa\u3057\u65b9<\/strong>\u306b\u3064\u3044\u3066\u8a18\u8f09\u3057\u3066\u3044\u304f\u3002<\/p>\n<p>\u307e\u305a\u306f\u3058\u3081\u306b\u3001\u30c7\u30b6\u30a4\u30f3\u601d\u8003\u306e\u5168\u4f53\u306e\u30d7\u30ed\u30bb\u30b9\u3092\u78ba\u8a8d\u3057\u3088\u3046\u3002<\/p>\n<h2>\u25a0 \u30c7\u30b6\u30a4\u30f3\u601d\u8003\u306e\u30d7\u30ed\u30bb\u30b9<\/h2>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-32622\" src=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2015\/12\/Design-Process.gif\" alt=\"Design-Process\" width=\"715\" height=\"338\" \/><\/p>\n<ol>\n<li>Empathize : \u30bf\u30fc\u30b2\u30c3\u30c8\u3001\u30e6\u30fc\u30b6\u30fc\u3092\u8a2d\u5b9a\u3057\u3001\u7406\u89e3\u3059\u308b<\/li>\n<li>Define : \u30e6\u30fc\u30b6\u30fc\u8996\u70b9\u3067\u5177\u4f53\u7684\u306a\u30cb\u30fc\u30ba\u3092\u9078\u5b9a\u3059\u308b<\/li>\n<li><b>Ideate : \u30cb\u30fc\u30ba\u89e3\u6c7a\u306e\u305f\u3081\u306e\u30a2\u30a4\u30c7\u30a3\u30a2\u3092\u6ca2\u5c71\u3060\u3059<\/b><\/li>\n<li>Prototype : \u9078\u3093\u3060\u30a2\u30a4\u30c7\u30a3\u30a2\u3092\u5143\u306b\u30d7\u30ed\u30c8\u30bf\u30a4\u30d7\u3092\u65e9\u3044\u30b9\u30d4\u30fc\u30c9\u3067\u3064\u304f\u308b<\/li>\n<li>Test : \u30d7\u30ed\u30c8\u30bf\u30a4\u30d7\u3092\u5143\u306b\u30e6\u30fc\u30b6\u30fc\u306b\u5bfe\u3057\u3066\u30c6\u30b9\u30c8<\/li>\n<\/ol>\n<p>&nbsp;<\/p>\n<p>\u4eca\u56de\u306f3\u3064\u76ee\u306e\u30d7\u30ed\u30bb\u30b9\u3067\u3042\u308b\u3001\u201d<strong>Ideate\u201d<\/strong>\u306b\u7126\u70b9\u3092\u3042\u3066\u3001<strong>\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u3092\u8d77\u3053\u3059\u30a2\u30a4\u30c7\u30a3\u30a2\u306e\u5c0e\u304d\u3060\u3057\u65b9<\/strong>\u306b\u3064\u3044\u3066\u8a73\u3057\u304f\u8a18\u8ff0\u3057\u3066\u3044\u304f\u3002Ideate\u306e\u6bb5\u968e\u3067\u306f\u3001\u51fa\u6765\u308b\u3060\u3051\u6ca2\u5c71\u306e\u30a2\u30a4\u30c7\u30a3\u30a2\u3092\u51fa\u3059\u3053\u3068\u304c\u6700\u3082\u91cd\u8981\u306b\u306a\u3063\u3066\u304f\u308b\u306e\u3060\u304c\u3001\u305d\u306e\u524d\u306b\u4e00\u3064\u3060\u3051\u6700\u7d42\u7684\u306a\u76ee\u7684\u3067\u3042\u308b\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u306b\u3064\u3044\u3066\u306e\u7406\u89e3\u3092\u6df1\u3081\u3066\u304a\u3053\u3046\u3002<\/p>\n<h2>\u25a0\u00a0\u30c7\u30b6\u30a4\u30f3\u601d\u8003\u304b\u3089\u751f\u307e\u308c\u308b\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3<\/h2>\n<p><a href=\"https:\/\/www.ogilvy.co.jp\/jp\/\" target=\"_blank\" rel=\"noopener\">\u30aa\u30b0\u30eb\u30f4\u30a3\u30fb\u30a2\u30f3\u30c9\u30fb\u30e1\u30a4\u30b6\u30fc<\/a>\u306e\u30d5\u30a1\u30a6\u30f3\u30c0\u30fc\u3067\u3042\u308bDavid Ogilvy\u306f\u3001\u300cLeader\u3068Follower\u3068\u3092\u5206\u3051\u3046\u308b\u3053\u3068\u3053\u305d\u304c\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u3067\u3042\u308b\u3002\u300d\u3068\u8ff0\u3079\u305f\u3002\u78ba\u304b\u306b\u3001\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u306e\u5b9a\u7fa9\u306f\u201d\u65b0\u3057\u3044\u30a2\u30a4\u30c7\u30a3\u30a2\u304b\u3089\u65b0\u305f\u306a\u4fa1\u5024\u3092\u5275\u9020\u3057\u3001\u5927\u304d\u306a\u4fa1\u5024\u3092\u3082\u305f\u3089\u3059\u81ea\u767a\u7684\u306a\u4eba\u30fb\u7d44\u7e54\u30fb\u793e\u4f1a\u306e\u5e45\u5e83\u3044\u5909\u9769\u201d\u3067\u3042\u308b\u3053\u3068\u3092\u307f\u3066\u3082\u9593\u9055\u3063\u3066\u3044\u306a\u3044\u3002\u3057\u304b\u3057\u3001\u3053\u308c\u3060\u3051\u805e\u304f\u3068\u591a\u304f\u306e\u4eba\u306f\u81ea\u5206\u306b\u306f\u7121\u7406\u304b\u3082\u3057\u308c\u306a\u3044\u3068\u5c3b\u8fbc\u307f\u3057\u3066\u3057\u307e\u3046\u306e\u3067\u306f\u306a\u3044\u3060\u308d\u3046\u304b\u3002<\/p>\n<p>\u3057\u304b\u3057\u3001\u5fc3\u914d\u3059\u308b\u5fc5\u8981\u306f\u306a\u3044\u3002\u5b9f\u969b\u3001\u88fd\u54c1\u3001\u30b5\u30fc\u30d3\u30b9\u3001\u74b0\u5883\u305d\u3057\u3066\u30c7\u30b8\u30bf\u30eb\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u306e\u30c7\u30b6\u30a4\u30f3\u3078\u306e\u652f\u63f4\u3067\u4e16\u754c\u3092\u727d\u5f15\u3059\u308bIDEO\u306f\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u3092\u3082\u3063\u3068\u8eab\u8fd1\u306a\u65b9\u6cd5\u3067\u5b9a\u7fa9\u3065\u3051\u305f\u3002<\/p>\n<h3>\u30fb<a href=\"https:\/\/www.ideo.com\/jp\/\" target=\"_blank\" rel=\"noopener\">IDEO<\/a>\u304c\u5531\u3048\u308b\u30c7\u30b6\u30a4\u30f3\u601d\u8003\u304b\u3089\u306e\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-32621\" src=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2015\/12\/freshtrax-DT-Ideation-Ideo.gif\" alt=\"freshtrax--DT-Ideation--Ideo\" width=\"715\" height=\"340\" \/><br \/>\n\u4e0a\u306e\u56f3\u304cIDEO\u304c\u5b9a\u7fa9\u3065\u3051\u308b\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u3067\u3042\u308b\u3002\u8a00\u8449\u3067\u8aac\u660e\u3059\u308b\u3068\u3001<strong>\u300c\u6709\u7528\u6027\u300d\u3001\u300c\u30d3\u30b8\u30cd\u30b9\u306e\u59a5\u5f53\u6027\u300d\u3001\u300c\u6280\u8853\u7684\u5b9f\u73fe\u6027\u300d\u306e\uff13\u3064\u304c\u91cd\u306a\u308b\u3068\u3053\u308d\u306b\u751f\u307e\u308c\u308b\u3082\u306e\u304c\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u3067\u3042\u308b<\/strong>\u3068\u3044\u3046\u306e\u3060\u3002\u305f\u3060\u3057\u3001\u6c7a\u3057\u3066\u5bb9\u6613\u3060\u3068\u3044\u3063\u3066\u3044\u308b\u308f\u3051\u3067\u306f\u306a\u3044\u3002<\/p>\n<p>\u3067\u306f\u5177\u4f53\u7684\u306b\u3053\u308c\u30893\u3064\u3092\u6e80\u305f\u3059\u30a2\u30a4\u30c7\u30a3\u30a2\u306f\u3069\u306e\u3088\u3046\u306b\u3057\u3066\u751f\u307f\u51fa\u3059\u306e\u3060\u308d\u3046\u304b\u3002<\/p>\n<h2>\u25a0 4\u3064\u306e\u5207\u308a\u53e3\u3067\u30a2\u30a4\u30c7\u30a3\u30a2\u306f\u6b21\u3005\u3068\u6d6e\u304b\u3076<\/h2>\n<p><a href=\"https:\/\/www.ycombinator.com\/\" target=\"_blank\" rel=\"noopener\">Y Combinator<\/a>\u306ePaul Graham\u306f\u3001\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u3092\u8d77\u3053\u3059\u30a2\u30a4\u30c7\u30a3\u30a2\u3092\u751f\u307f\u51fa\u3059\u305f\u3081\u300c\u672a\u6765\u3092\u5275\u9020\u3057\u3001\u305d\u306e\u4e16\u754c\u306b\u8db3\u308a\u306a\u3044\u3082\u306e\u3092\u5275\u308b\u3053\u3068\u300d\u3092\u5ff5\u982d\u306b\u7f6e\u3044\u3066\u3044\u308b\u3002\u78ba\u304b\u306b\u7684\u3092\u5f97\u3066\u3044\u308b\u306e\u3060\u304c\u5177\u4f53\u7684\u306b\u4f55\u3092\u3059\u308c\u3070\u3044\u3044\u306e\u304b\u5206\u304b\u308a\u306b\u304f\u3044\u3002\u305d\u3053\u3067\u3001\u30a2\u30a4\u30c7\u30a3\u30a2\u3092\u51fa\u3057\u3084\u3059\u304f\u3059\u308b\u30a2\u30d7\u30ed\u30fc\u30c1\u65b9\u6cd5\u3092\u4ee5\u4e0b\u306b\u307e\u3068\u3081\u3088\u3046\u3068\u601d\u3046\u3002<\/p>\n<h3>\u30fb\u57fa\u672c3\u8981\u7d20<\/h3>\n<ol>\n<li>\u00a0\u00a0\u00a0User Needs :\u30bf\u30fc\u30b2\u30c3\u30c8\u306e\u30cb\u30fc\u30ba\u3092\u30d9\u30fc\u30b9\u306b (<a href=\"https:\/\/blog.btrax.com\/jpdesign-thinking2\/\" target=\"_blank\" rel=\"noopener\">\u30bf\u30fc\u30b2\u30c3\u30c8\u9078\u5b9a\u306e\u4ed5\u65b9<\/a>\uff09<\/li>\n<li>\u00a0\u00a0\u00a0Trending Service Model : \u6d41\u884c\u306e\u30b5\u30fc\u30d3\u30b9\u3092\u30d9\u30fc\u30b9\u306b<\/li>\n<li>\u00a0\u00a0\u00a0Market Size : \u5e02\u5834\u898f\u6a21\u306e\u5927\u304d\u3055\u3092\u30d9\u30fc\u30b9\u306b<\/li>\n<\/ol>\n<p>\u5207\u308a\u53e3\u3092\u3053\u308c\u30893\u3064\u306e\u3069\u308c\u304b\u306b\u3059\u308b\u3060\u3051\u3067\u9a5a\u304f\u307b\u3069\u30a2\u30a4\u30c7\u30a3\u30a2\u306f\u51fa\u3057\u3084\u3059\u304f\u306a\u308b\u3002\u826f\u3044\u304b\u60aa\u3044\u304b\u3001\u5b9f\u73fe\u53ef\u80fd\u304b\u3069\u3046\u304b\u306f\u304a\u3044\u3068\u3044\u3066\u3001\u307e\u305a\u306f\u6d6e\u304b\u3073\u4e0a\u304c\u3063\u305f\u3082\u306e\u3092\u5168\u3066\u66f8\u304d\u7559\u3081\u3066\u304a\u3053\u3046\u3002<\/p>\n<p>\u30a2\u30a4\u30c7\u30a3\u30a2\u51fa\u3057\u306e\u30a2\u30d7\u30ed\u30fc\u30c1\u306f\u3053\u308c\u3060\u3051\u3067\u306f\u306a\u3044\u3002\u4eca\u3001\u30b5\u30f3\u30d5\u30e9\u30f3\u30b7\u30b9\u30b3\u3092\u9a12\u304c\u3057\u3066\u3044\u308b\u6700\u65b0\u3067\u52b9\u679c\u7684\u306a\u30a2\u30a4\u30c7\u30a3\u30a8\u30fc\u30b7\u30e7\u30f3\u65b9\u6cd5\u3092\u7d39\u4ecb\u3057\u3088\u3046\u3002<\/p>\n<h3>\u30fb<a href=\"https:\/\/www.buzzfeed.com\/michellerial\/is-your-startup-idea-already-taken#.awzgNLaNm\" target=\"_blank\" rel=\"noopener\">Business Idea Cheat Sheet<\/a> \u3092\u4f7f\u3046<\/h3>\n<p><a href=\"https:\/\/www.buzzfeed.com\/michellerial\/is-your-startup-idea-already-taken#.awzgNLaNm\" target=\"_blank\" rel=\"noopener\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-32619\" src=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2015\/12\/Business-Idea-CheatSheet.gif\" alt=\"Business-Idea-CheatSheet\" width=\"715\" height=\"835\" \/><\/a><\/p>\n<p>\u4e0a\u306e\u56f3\u306f\u3001\u65b0\u898f\u4e8b\u696d\u30a2\u30a4\u30c7\u30a3\u30a2\u3092\u51fa\u3059\u30a2\u30d7\u30ed\u30fc\u30c1\u3068\u3057\u3066\u30b5\u30f3\u30d5\u30e9\u30f3\u30b7\u30b9\u30b3\u3067\u4eca\u6700\u3082\u6ce8\u76ee\u3055\u308c\u3066\u3044\u308b\u30b7\u30fc\u30c8\u3060\u3002\u9ec4\u8272\u3067\u56f2\u3093\u3060\u6a2a\u8ef8\u306b\u306f\u3001\u4e16\u754c\u7684\u77e5\u540d\u5ea6\u3092\u8a87\u308b\u30b5\u30f3\u30d5\u30e9\u30f3\u30b7\u30b9\u30b3\u767a\u306e\u5de8\u5927\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\uff08Uber, Tinder, Birchbox, Airbnb)\u304c\u4e26\u3073\u3001\u9752\u3067\u56f2\u3093\u3060\u7e26\u8ef8\u306b\u306f\u3001<\/p>\n<p>\u751f\u6d3b\u306b\u8eab\u8fd1\u306a\u5358\u8a9e\u304c\u4e26\u3079\u3089\u308c\u3066\u3044\u308b\u3002\uff08\u7e26\u8ef8\u306f\u3042\u307e\u308a\u306b\u3082\u9577\u3044\u305f\u3081\u5272\u611b\u3057\u3066\u3044\u308b\u304c\u3001\u753b\u50cf\u3092\u30af\u30ea\u30c3\u30af\u3059\u308c\u3070\u539f\u753b\u3092\u307f\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u3067\u3054\u5fc3\u914d\u306a\u304f\u3002\uff09<\/p>\n<p>\u3053\u306e\u56f3\u306e\u4f7f\u3044\u65b9\u3092\u3056\u3063\u304f\u308a\u3068\u8aac\u660e\u3059\u308b\u3068\u3059\u308c\u3070\u3001\u30bf\u30af\u30b7\u30fc\u914d\u8eca\u30a2\u30d7\u30ea\u3068\u3057\u3066\u6709\u540d\u306aUber\u306bFood\u3092\u304b\u3051\u5408\u308f\u305b\u305f\u3088\u3046\u306a\u30b5\u30fc\u30d3\u30b9\u3092\u751f\u307f\u51fa\u305d\u3046\u3068\u3044\u3046\u30a2\u30a4\u30c7\u30a3\u30a2\u3092\u8003\u3048\u308b\u524d\u306b\u3001<a href=\"https:\/\/techable.jp\/archives\/6147\" target=\"_blank\" rel=\"noopener\">Postmates<\/a>\u3068\u3044\u3046\u30b5\u30fc\u30d3\u30b9\u304c\u65e2\u306b\u5b58\u5728\u3059\u308b\u3068\u3044\u3046\u3053\u3068\u3092\u4e00\u76ee\u3067\u898b\u3066\u53d6\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002<\/p>\n<p>\u9006\u306b\u3001Airbnb\u3068Message\u3092\u304b\u3051\u5408\u308f\u305b\u305f\u3088\u3046\u306a\u30b5\u30fc\u30d3\u30b9\u6848\u3092\u3042\u306a\u305f\u304c\u601d\u3044\u3064\u3044\u305f\u3068\u3059\u308c\u3070\u3001\u305d\u3053\u306b\u306f\u7af6\u5408\u304c\u3044\u306a\u3044\u305f\u3081\u52dd\u6a5f\u306f\u3042\u308a\u3046\u308b\u3001\u3068\u3044\u3063\u305f\u5177\u5408\u306b\u4f7f\u3048\u308b\u3002<\/p>\n<p>\u6a2a\u8ef8\u306e\u4f01\u696d\u3092\u5909\u3048\u305f\u308a\u3001\u7e26\u306e\u5358\u8a9e\u3092\u8ffd\u52a0\u3057\u305f\u308a\u3059\u308b\u3053\u3068\u3067\u3001\u81ea\u5206\u306a\u308a\u306e\u30ea\u30b9\u30c8\u3092\u3064\u304f\u308b\u3053\u3068\u3082\u3067\u304d\u308b\u306e\u3067\u3001\u30a2\u30a4\u30c7\u30a3\u30a2\u3092\u51fa\u3059\u3068\u304d\u306e\u4e00\u3064\u306e\u5207\u308a\u53e3\u3068\u3057\u3066\u899a\u3048\u3066\u3044\u3066\u640d\u306f\u306a\u3044\u3060\u308d\u3046\u3002\u7c21\u5358\u3067\u306f\u3042\u308b\u304c\u3053\u308c\u3089\u65b9\u6cd5\u3067\u8003\u3048\u59cb\u3081\u308b\u3060\u3051\u3067\u3082\u6b21\u3005\u3068\u30a2\u30a4\u30c7\u30a3\u30a2\u306f\u51fa\u3066\u304f\u308b\u3002\u3053\u3053\u307e\u3067\u51fa\u6765\u305f\u3089\u3001\u4eca\u5ea6\u306f\u6d6e\u304b\u3073\u4e0a\u304c\u3063\u305f\u6ca2\u5c71\u306e\u30a2\u30a4\u30c7\u30a3\u30a2\u3092\u3075\u308b\u3044\u306b\u304b\u3051\u308b\u4f5c\u696d\u306b\u5165\u308b\u3002<\/p>\n<h2>\u25a0 \u30a2\u30a4\u30c7\u30a3\u30a2\u3092\u78e8\u304f8\u3064\u306e\u8cea\u554f<\/h2>\n<p>\u5148\u307b\u3069\u306e\u30a2\u30a4\u30c7\u30a3\u30a2\u51fa\u3057\u306e\u4f5c\u696d\u3068\u306f\u9055\u3044\u3001\u3053\u3053\u304b\u3089\u306e\u4f5c\u696d\u306f\u304b\u306a\u308a\u30b7\u30d3\u30a2\u3060\u3002\u305b\u3063\u304b\u304f\u51fa\u3057\u305f\u30a2\u30a4\u30c7\u30a3\u30a2\u3092\u524a\u308b\u5fc5\u8981\u304c\u3042\u308b\u3002\u3053\u306e\u884c\u7a0b\u306f\u8f9b\u3044\u304c\u3001\u6ca2\u5c71\u306e\u30a2\u30a4\u30c7\u30a3\u30a2\u3092\u524a\u308a\u3001\u78e8\u3044\u304f\u3053\u3068\u3067\u3053\u305d\u3001\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u3092\u8d77\u3053\u3059\u30a2\u30a4\u30c7\u30a3\u30a2\u306f\u751f\u307e\u308c\u308b\u3002\u3067\u306f\u3001\u5b9f\u969b\u306b\u3069\u306e\u3088\u3046\u306a\u89b3\u70b9\u304b\u3089\u30a2\u30a4\u30c7\u30a3\u30a2\u3092\u898b\u3064\u3081\u76f4\u3059\u3053\u3068\u304c\u5fc5\u8981\u306a\u306e\u3060\u308d\u3046\u304b\u3002\u4ee5\u4e0b\u306e8\u3064\u3092\u8cea\u554f\u9805\u76ee\u3092\u6e80\u305f\u3059\u3053\u3068\u304c\u51fa\u6765\u308c\u3070\u8cea\u306e\u9ad8\u3044\u30a2\u30a4\u30c7\u30a3\u30a2\u3068\u5224\u65ad\u3067\u304d\u308b\u3060\u308d\u3046\u3002<\/p>\n<ol>\n<li>\u00a0<b>\u6280\u8853\u7684\u306b\u73fe\u5b9f\u6027\u3092\u5e2f\u3073\u3066\u3044\u308b\u306e\u304b\uff1f\uff08<\/b>Technical viability\uff09<br \/>\n\u201d\u30bf\u30a4\u30e0\u30de\u30b7\u30f3\u201d\u3084\u201d\u3069\u3053\u3067\u3082\u30c9\u30a2\u201d\u3092\u5b9f\u73fe\u3059\u308b\u3053\u3068\u304c\u51fa\u6765\u308c\u3070\u9593\u9055\u3044\u306a\u304f\u30a4\u30ce\u30d9\u30fc\u30b7\u30e7\u30f3\u3060\u3002\u3057\u304b\u3057\u3001\u4eca\u306e\u6280\u8853\u3067\u306f\u5b9f\u73fe\u53ef\u80fd\u6027\u306f\u9650\u308a\u306a\u304f\u4f4e\u3044\u3002\u3042\u306a\u305f\u306e\u30a2\u30a4\u30c7\u30a3\u30a2\u306f\u305d\u3046\u306a\u3063\u3066\u306a\u3044\u3060\u308d\u3046\u304b\uff1f<\/li>\n<\/ol>\n<ol start=\"2\">\n<li>\u00a0<b>\u9055\u6cd5\u6027\u306f\u306a\u3044\u306e\u304b\uff1f\uff08<\/b>Legal viability\uff09<br \/>\n\u305d\u306e\u30b5\u30fc\u30d3\u30b9\u304c\u9055\u6cd5\u3067\u3042\u308c\u3070\u3001\u5207\u308a\u6368\u3066\u3088\u3046\u3002\u5408\u6cd5\u306a\u3089\u554f\u984c\u7121\u3057\u3002\u30b0\u30ec\u30fc\u306a\u3089\u898b\u5f53\u306e\u4f59\u5730\u3042\u308a\u3002\u3061\u306a\u307f\u306b\u3001\u30b5\u30f3\u30d5\u30e9\u30f3\u30b7\u30b9\u30b3\u767a\u306e\u30b9\u30bf\u30fc\u30c8\u30a2\u30c3\u30d7\u3067\u3042\u308bUber\u306a\u3069\u306f\u6cd5\u5f8b\u7684\u306b\u306f\u30b0\u30ec\u30fc\u3068\u8a00\u308f\u308c\u3066\u3044\u305f\u304c\u3001\u5927\u6210\u529f\u3092\u53ce\u3081\u3066\u3044\u308b\u3002\u307e\u305f\u3001\u5730\u57df\u306b\u3088\u3063\u3066\u5408\u6cd5\u304b\u5426\u304b\u306f\u5909\u308f\u3063\u3066\u304f\u308b\u3002\u305f\u3068\u3048\u3070\u30b5\u30f3\u30d5\u30e9\u30f3\u30b7\u30b9\u30b3\u3067\u306f\u30de\u30ea\u30d5\u30a1\u30ca\u306e\u30c7\u30ea\u30d0\u30ea\u30fc\u30b5\u30fc\u30d3\u30b9\u306f\u6709\u540d\u306a\u6295\u8cc7\u5bb6\u304b\u3089\u51fa\u8cc7\u3055\u308c\u3066\u3044\u308b\u3002\u3053\u306e\u3088\u3046\u306b\u3001\u65e5\u672c\u3067\u306f\u7121\u7406\u3067\u3082\u6d77\u5916\u3067\u306f\u53ef\u80fd\u306a\u3053\u3068\u3082\u3042\u308b\u3002<\/li>\n<\/ol>\n<ol start=\"3\">\n<li>\u00a0<b>\u8cbb\u7528\u7684\u5b9f\u73fe\u6027\u306f\u3042\u308b\u304b\uff1f\uff08<\/b>Financial viability\uff09<br \/>\n\u5b87\u5b99\u4e8b\u696d\u3092\u4f8b\u306b\u3059\u308c\u3070\u3001\u30c6\u30b9\u30e9\u306eCEO\u3067\u3042\u308b\u30a4\u30fc\u30ed\u30f3\u30fb\u30de\u30b9\u30af\u306f\u83ab\u5927\u306a\u8cbb\u7528\u304c\u304b\u304b\u308b\u5b87\u5b99\u4e8b\u696d\u3082\u624b\u304c\u3051\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u3002\u3057\u304b\u3057\u3001\u3042\u306a\u305f\u306b\u305d\u308c\u307b\u3069\u306e\u8ca1\u7523\u304c\u3042\u308b\u3001\u307e\u305f\u306f\u51fa\u8cc7\u3092\u78ba\u4fdd\u3059\u308b\u3053\u3068\u304c\u3067\u304d\u308b\u306e\u3060\u308d\u3046\u304b\uff1f<\/li>\n<\/ol>\n<ol start=\"4\">\n<li>\u00a0<b>\u30bf\u30fc\u30b2\u30c3\u30c8\u5e02\u5834\u306e\u30cb\u30fc\u30ba\u306b\u5408\u3063\u3066\u3044\u308b\u306e\u304b?<\/b>\uff08Market viability\uff09<br \/>\n\u201d<em>\u5317\u6975\u3067\u6c37\u3092\u58f2\u3063\u3066\u3082\u58f2\u308c\u306a\u3044&#8221;<\/em>\u3068\u3044\u3046\u8a00\u8449\u304c\u3042\u308b\u3088\u3046\u306b\u3001\u305d\u306e\u5e02\u5834\u306e\u30cb\u30fc\u30ba\u3092\u6e80\u305f\u3057\u3066\u3044\u308b\u306e\u304b\u3069\u3046\u306a\u306e\u304b\u518d\u5ea6\u78ba\u8a8d\u3057\u3088\u3046\u3002<\/li>\n<\/ol>\n<ol start=\"5\">\n<li>\u00a0<b>\u30e6\u30fc\u30b6\u30fc\u306b\u3069\u3046\u63d0\u4f9b\u3059\u308b\u306e\u304b\uff1f\uff08<\/b>Logistic viability\uff09<br \/>\nWeb\u30b5\u30fc\u30d3\u30b9\u3084\u30a2\u30d7\u30ea\u3067\u3042\u308c\u3070\u30aa\u30f3\u30e9\u30a4\u30f3\u3067\u30c0\u30a6\u30f3\u30ed\u30fc\u30c9\u304c\u53ef\u80fd\u3060\u304c\u3001\u30cf\u30fc\u30c9\u30d7\u30ed\u30c0\u30af\u30c8\u3067\u3042\u308b\u5834\u5408\u306f\u3001\u914d\u9001\u65b9\u6cd5\u3001\u95a2\u7a0e\u306a\u3069\u306a\u3069\u8abf\u3079\u3066\u304a\u304f\u5fc5\u8981\u304c\u3042\u308b\u3002<\/li>\n<\/ol>\n<ol start=\"6\">\n<li>\u00a0<b>\u904e\u53bb\u306b\u305d\u306e\u30a2\u30a4\u30c7\u30a3\u30a2\u3067\u5931\u6557\u3057\u305f\u4eba\u304c\u3044\u308b\u306e\u304b\uff1f<br \/>\n<\/b>\u904e\u53bb\u306b\u5931\u6557\u3057\u305f\u4eba\u304c\u3044\u308c\u3070\u907f\u3051\u308b\u306e\u304c\u30bb\u30aa\u30ea\u30fc\u3060\u3063\u305f\u304c\u3001\u307e\u3060\u5927\u4e08\u592b\u3002\u6642\u4ee3\u304c\u9055\u3048\u3070\u53d7\u3051\u5165\u308c\u3089\u308c\u308b\u3053\u3068\u3082\u3042\u308b\u3002\u4f8b\u3048\u3070\u300115\u5e74\u524d\u306b\u5931\u6557\u306b\u7d42\u308f\u3063\u305f\u30d5\u30fc\u30c9\u30c7\u30ea\u30d0\u30ea\u30fc\u30b5\u30fc\u30d3\u30b9\u3082\u4eca\u3067\u306f\u30bf\u30af\u30b7\u30fc\u914d\u8eca\u30b5\u30fc\u30d3\u30b9\u3067\u6709\u540d\u306aUber\u304cUber for Food \u3068\u3057\u3066\u6210\u529f\u3055\u305b\u3066\u3044\u308b\u3088\u3046\u306b\u3001\u4f55\u6545\u5931\u6557\u3057\u305f\u306e\u304b\u3001\u4eca\u306e\u6280\u8853\u3001\u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3067\u306f\u6210\u529f\u3055\u305b\u3089\u308c\u306a\u3044\u304b\u3082\u8003\u3048\u308b\u4f59\u5730\u306f\u3042\u308b\u3002<\/li>\n<\/ol>\n<ol start=\"7\">\n<li>\u00a0<b>\u3042\u308b\u4f01\u696d\u306e\u72ec\u5360\u5e02\u5834\u3067\u306f\u306a\u3044\u304b\uff1f<br \/>\n<\/b>\u30bf\u30fc\u30b2\u30c3\u30c8\u5e02\u5834\u3092\u72ec\u5360\u3057\u3066\u3044\u308b\u5de8\u5927\u4f01\u696d\u304c\u3042\u308c\u3070\u7af6\u4e89\u306f\u96e3\u3057\u3044\u3002\u307e\u305f\u3001\u4eca\u306f\u305d\u306e\u5e02\u5834\u306b\u3044\u306a\u304f\u3066\u3082Facebook\u3084Google\u304c\u59cb\u3081\u305f\u77ac\u9593\u306b\u3064\u3076\u3055\u308c\u3066\u3057\u307e\u3044\u3046\u308b\u9818\u57df\u306f\u907f\u3051\u308b\u306e\u304c\u7121\u96e3\u3060\u308d\u3046\u3002<\/li>\n<\/ol>\n<ol start=\"8\">\n<li>\u00a0<b>\u5e02\u5834\u3084\u696d\u754c\u304c\u5909\u308f\u3063\u305f\u3068\u304d\u306b\u305d\u306e\u30a2\u30a4\u30c7\u30a3\u30a2\u306f\u751f\u5b58\u3057\u3046\u308b\u306e\u304b\uff1f<br \/>\n<\/b>\u6cd5\u5f8b\u304c\u5909\u308f\u3063\u305f\u308a\u3001\u65b0\u3057\u3044\u30c6\u30af\u30ce\u30ed\u30b8\u30fc\u304c\u51fa\u73fe\u3057\u305f\u308a\u3059\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3051\u308c\u3070\u3001\u305d\u306e\u30a2\u30a4\u30c7\u30a3\u30a2\u304c\u5b9f\u73fe\u3057\u3066\u3082\u9577\u7d9a\u304d\u3057\u306b\u304f\u3044\u3060\u308d\u3046\u3002\u30ef\u30fc\u30d7\u30ed\u3092\u3064\u304f\u3063\u3066\u3082\u30d1\u30bd\u30b3\u30f3\u306e\u53f0\u982d\u306b\u3088\u3063\u3066\u3001\u5fc5\u8981\u306a\u304f\u306a\u308b\u3068\u3044\u3063\u305f\u3053\u3068\u3092\u4f8b\u306b\u3068\u308c\u3070\u308f\u304b\u308a\u3084\u3059\u3044\u306e\u3067\u306f\u306a\u3044\u3060\u308d\u3046\u304b\u3002<\/li>\n<\/ol>\n<h2>\u25a0 \u30a2\u30a4\u30c7\u30a3\u30a2\u3092\u6574\u7406\u3059\u308b\u30ad\u30e3\u30f3\u30d0\u30b9<\/h2>\n<p>\u3042\u306a\u305f\u304cIdeate\u3057\u305f\u30a2\u30a4\u30c7\u30a3\u30a2\u3092\u6df1\u5800\u308a\u3055\u305b\u305f\u3044\u3068\u304d\u306f\u4ee5\u4e0b\u306e\u3088\u3046\u306a\u30ad\u30e3\u30f3\u30d0\u30b9\uff08\u67a0\u7d44\u307f\uff09\u3092\u5229\u7528\u3059\u308b\u3068\u9032\u3081\u3084\u3059\u304f\u3001\u4eca\u5f8c\u306e\u30d7\u30ec\u30bc\u30f3\u3084\u8cc7\u6599\u3065\u304f\u308a\u306b\u3082\u5f79\u7acb\u3063\u3066\u304f\u308b\u306e\u3067\u6d3b\u7528\u3057\u3066\u306f\u3044\u304b\u304c\u3060\u308d\u3046\u304b\u3002<\/p>\n<h3>\u2460 Value Proposition Canvas (ex.EVERNOTE)<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-32624\" src=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2015\/12\/freshtrax-DT-ideation-cambus.gif\" alt=\"freshtrax--DT-ideation--cambus\" width=\"715\" height=\"430\" \/><br \/>\n\u4e0a\u306e\u56f3\u306fEVERNOTE\u3092\u4f8b\u306b\u3053\u306e\u30ad\u30e3\u30f3\u30d0\u30b9\u3092\u57cb\u3081\u305f\u3082\u306e\u306a\u306e\u3067\u3001\u53c2\u8003\u306b\u3057\u3066\u6b32\u3057\u3044\u3002<\/p>\n<p>Product\u3068\u66f8\u304b\u308c\u305f\u56db\u89d2\u306e\u67a0\u306e\u4e2d\u306b\u306f\u3001\u30d7\u30ed\u30c0\u30af\u30c8\u307e\u305f\u306f\u30b5\u30fc\u30d3\u30b9\u3067\u3042\u308bEVERNOTE\u306e\u5229\u70b9\u3068\u3001\u7279\u5fb4\u3001\u307e\u305f\u751f\u307f\u51fa\u3055\u308c\u308b\u30a8\u30af\u30b9\u30da\u30ea\u30a8\u30f3\u30b9\u3092\u3002Customer\u3068\u66f8\u304b\u308c\u308b\u5186\u306e\u67a0\u5185\u306b\u306fEVERNOTE\u304c\u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u3057\u305f\u9867\u5ba2\u306e\u30cb\u30fc\u30ba\u3001\u6c42\u3081\u308b\u3053\u3068\u3001\u307e\u305f\u6050\u308c\u3068\u306a\u308a\u3046\u308b\u8981\u7d20\u3002Substitude\u306e\u4e2d\u306b\u306f\u3001\u4ee3\u66ff\u3068\u306a\u308a\u3046\u308b\u65e2\u5b58\u88fd\u54c1\u3084\u30b5\u30fc\u30d3\u30b9\u306e\u6d3b\u7528\u65b9\u3092\u307e\u3068\u3081\u305f\u3002<\/p>\n<blockquote class=\"wp-embedded-content\" data-secret=\"b6OBgpWAHO\"><p><a href=\"https:\/\/blog.btrax.com\/jp\/value-proposition\/\">\u30d0\u30ea\u30e5\u30fc\u30d7\u30ed\u30dd\u30b8\u30b7\u30e7\u30f3\u3068\u306f\uff1f\u5b9a\u7fa9\u3068\u30ad\u30e3\u30f3\u30d0\u30b9\u306e\u4f7f\u3044\u65b9<\/a><\/p><\/blockquote>\n<p><div class=\"wrap_iframe ytbe\"><iframe loading=\"lazy\" class=\"wp-embedded-content\" sandbox=\"allow-scripts\" security=\"restricted\" style=\"position: absolute; visibility: hidden;\" title=\"&#8220;\u30d0\u30ea\u30e5\u30fc\u30d7\u30ed\u30dd\u30b8\u30b7\u30e7\u30f3\u3068\u306f\uff1f\u5b9a\u7fa9\u3068\u30ad\u30e3\u30f3\u30d0\u30b9\u306e\u4f7f\u3044\u65b9&#8221; &#8212; \u30c7\u30b6\u30a4\u30f3\u4f1a\u793e \u30d3\u30fc\u30c8\u30e9\u30c3\u30af\u30b9: \u30d6\u30ed\u30b0 freshtrax\" src=\"https:\/\/blog.btrax.com\/jp\/value-proposition\/embed\/#?secret=HFTZiDogAI#?secret=b6OBgpWAHO\" data-secret=\"b6OBgpWAHO\" width=\"500\" height=\"282\"  marginwidth=\"0\" marginheight=\"0\" scrolling=\"no\"><\/iframe><\/p><\/div>\n<h3>\u2461 Business Idea Canvas<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-32620\" src=\"https:\/\/blog.btrax.com\/jp\/wp-content\/uploads\/sites\/3\/2015\/12\/freshtrax-lean-canvas-.gif\" alt=\"freshtrax--lean-canvas-\" width=\"715\" height=\"436\" \/><\/p>\n<p>\u2460 \u306eValue Proposition Canvas\u3067\u6574\u7406\u3067\u304d\u305f\u30a2\u30a4\u30c7\u30a3\u30a2\u3092\u3088\u308a\u6398\u308a\u4e0b\u3052\u3001\u30d3\u30b8\u30cd\u30b9\u30d7\u30e9\u30f3\u306b\u8fd1\u3044\u3082\u306e\u3092\u4f5c\u308b\u3068\u304d\u306fBusiness Idea Canvas \u3092\u6d3b\u7528\u3057\u3088\u3046\u3002\u30dd\u30b9\u30c8\u30a4\u30c3\u30c8\u3067\u3069\u3093\u3069\u3093\u3068\u756a\u53f7\u9806\u306b\u67a0\u3092\u57cb\u3081\u3066\u3001\u30d3\u30b8\u30cd\u30b9\u30d7\u30e9\u30f3\u306e\u30c9\u30ad\u30e5\u30e1\u30f3\u30c8\u3065\u304f\u308a\u306b\u3082\u5341\u5206\u306a\u72b6\u614b\u306b\u3082\u3063\u3066\u3044\u3053\u3046\u3002<\/p>\n<h3>\u2212<b>Factors<\/b>\u2212<\/h3>\n<ol>\n<li><b>Customer Segments <\/b>: \u30bf\u30fc\u30b2\u30c3\u30c8\u3068\u306a\u308b\u9867\u5ba2\u5c64<\/li>\n<li><b>Problem<\/b> : \u89e3\u6c7a\u3057\u305f\u3044\u554f\u984c<\/li>\n<li><b>Unique Value Proposition <\/b>: \u306a\u306b\u304c\u30e6\u30cb\u30fc\u30af\u3067\u30d0\u30ea\u30e5\u30fc\u304c\u3042\u308b\u306e\u304b<\/li>\n<li><b>The \u201cWow!\u201d<\/b> : \u30e6\u30fc\u30b6\u30fc\u304c\u307f\u305f\u3068\u304d\u306b\u9a5a\u304d\u3084\u611f\u52d5\u3092\u3069\u3046\u3084\u3063\u3066\u4e0e\u3048\u308b\u304b<\/li>\n<li><b>Solution <\/b>: \u89e3\u6c7a\u7b56<\/li>\n<li><b>Channel <\/b>: \u3069\u3046\u3044\u3046\u30eb\u30fc\u30c8\u3067\u305d\u308c\u3092\u5c4a\u3051\u308b\u304b<\/li>\n<li><b>Revenue Streams<\/b> : \u58f2\u308a\u4e0a\u3052\u304c\u3069\u3046\u3044\u3046\u65b9\u5411\u3067\u5c4a\u304f\u306e\u304b<\/li>\n<li><b>Cost Structure<\/b> : \u3069\u306e\u304f\u3089\u3044\u306e\u30b3\u30b9\u30c8\u304c\u304b\u304b\u308b\u306e\u304b<\/li>\n<li><b>Key Metrics<\/b> : \u4e0a\u624b\u304f\u6a5f\u80fd\u3057\u3066\u3044\u308b\u306e\u304b\u8a55\u4fa1\u3059\u308b\u6307\u91dd<\/li>\n<li><b>Unfair Advantage<\/b> : \u3042\u306a\u305f\u304c\uff08\u3042\u306a\u305f\u306e\u7d44\u7e54\u3001\u4f1a\u793e\u304c\uff09\u3084\u308b\u30a2\u30c9\u30d0\u30f3\u30c6\u30fc\u30b8<br \/>\nex.) \u30cd\u30c3\u30c8\u30ef\u30fc\u30af\u3001\u8cc7\u7523\u3001\u6587\u5316\u80cc\u666fetc..<\/li>\n<\/ol>\n<h2>\u307e\u3068\u3081<\/h2>\n<p>\u4ee5\u4e0a\u304c\u30c7\u30b6\u30a4\u30f3\u601d\u8003\u306e\uff13\u3064\u76ee\u306e\u30d7\u30ed\u30bb\u30b9\u3067\u3042\u308bIdeate\u306e\u5165\u9580\u7684\u306a\u90e8\u5206\u3068\u306a\u308b\u304c\u3001\u306a\u3093\u3068\u306a\u304f\u7406\u89e3\u3067\u304d\u305f\u3060\u308d\u3046\u304b\uff1f\u3053\u308c\u3089\u306f\u5b9f\u8df5\u3057\u3066\u307f\u308b\u3053\u3068\u3067\u6700\u3082\u8eab\u306b\u4ed8\u304f\u306e\u3067\u3001\u3059\u3050\u306b\u3067\u3082\u884c\u52d5\u306b\u79fb\u3057\u3066\u982d\u3060\u3051\u3067\u306f\u306a\u304f\u8eab\u4f53\u3067\u899a\u3048\u3066\u3057\u307e\u3044\u307e\u3057\u3087\u3046\u3002\u6b21\u56de\u306fIdeate\u3067\u78e8\u3044\u305f\u3042\u306a\u305f\u306e\u30a2\u30a4\u30c7\u30a3\u30a2\u3092\u30d7\u30ed\u30c8\u30bf\u30a4\u30d7\u3068\u3057\u3066\u3064\u304f\u308b\u3068\u304d\u306e\u30dd\u30a4\u30f3\u30c8\u3092\u8ff0\u3079\u308b\u306e\u3067\u304a\u697d\u3057\u307f\u306b\u3002<\/p>\n<p>\u95a2\u9023\u8a18\u4e8b<\/p>\n<ul>\n<li><a href=\"https:\/\/blog.btrax.com\/jp\/design-thinking1\/\" target=\"_blank\" rel=\"noopener\">\u30c7\u30b6\u30a4\u30f3\u601d\u8003\u306e4\u3064\u306e\u57fa\u672c\u7684\u306a\u8003\u3048\u65b9 \u2013 \u30c7\u30b6\u30a4\u30f3\u601d\u8003\u3092\u5b66\u3076 Part 1<\/a><\/li>\n<li><a href=\"https:\/\/blog.btrax.com\/jp\/design-thinking2\/\" target=\"_blank\" rel=\"noopener\">\u30c7\u30b6\u30a4\u30f3\u601d\u8003\u306b\u304a\u3051\u308b\u5171\u611f\u3068\u306f\uff1f \u2013 \u30c7\u30b6\u30a4\u30f3\u601d\u8003\u3092\u5b66\u3076 Part 2<\/a><\/li>\n<li><a href=\"https:\/\/blog.btrax.com\/jp\/design-thinking3\/\" target=\"_blank\" rel=\"noopener\">\u30c7\u30b6\u30a4\u30f3\u601d\u8003\u306b\u304a\u3051\u308b\u8ab2\u984c\u5b9a\u7fa9\u306e\u30b3\u30c4\u3068\u306f\uff1f \u2013 \u30c7\u30b6\u30a4\u30f3\u601d\u8003\u3092\u5b66\u3076 Part3<\/a><\/li>\n<li><a href=\"https:\/\/blog.btrax.com\/jp\/design-thinking4\/\" target=\"_blank\" rel=\"noopener\">\u30c7\u30b6\u30a4\u30f3\u601d\u8003\u306b\u304a\u3051\u308b\u30a2\u30a4\u30c7\u30a3\u30a2\u767a\u60f3\u65b9\u6cd5\u3068\u306f\uff1f \u2013 \u30c7\u30b6\u30a4\u30f3\u601d\u8003\u3092\u5b66\u3076 Part 4<\/a><\/li>\n<li><a href=\"https:\/\/blog.btrax.com\/jp\/design-thinking5\/\" target=\"_blank\" rel=\"noopener\">\u30d7\u30ed\u30c8\u30bf\u30a4\u30d7\u306e\u57fa\u672c\u3068\u4f5c\u308a\u65b9 \u2013 \u30c7\u30b6\u30a4\u30f3\u601d\u8003\u3092\u5b66\u3076 Part 5<\/a><\/li>\n<li><a href=\"https:\/\/blog.btrax.com\/jp\/design-thinking-6\/\" target=\"_blank\" rel=\"noopener\">\u30e6\u30fc\u30b6\u30fc\u30c6\u30b9\u30c8\u306e\u79d8\u8a23\u3068\u306f\uff1f \u2013 \u30c7\u30b6\u30a4\u30f3\u601d\u8003\u3092\u5b66\u3076 Part 6<\/a><\/li>\n<\/ul>\n<h2>\u3053\u306e\u5185\u5bb9\u306b\u95a2\u9023\u3059\u308b\u30dd\u30c3\u30c9\u30ad\u30e3\u30b9\u30c8<\/h2>\n<p><div class=\"wrap_iframe ytbe\"><iframe title=\"Spotify Embed: #7 \u30c7\u30b6\u30a4\u30f3\u601d\u8003\u3068\u306f\uff1f\u305d\u306e\u30e1\u30ea\u30c3\u30c8\u3068\u9650\u754c\" style=\"border-radius: 12px\" width=\"100%\" height=\"152\"  allowfullscreen allow=\"autoplay; clipboard-write; encrypted-media; fullscreen; picture-in-picture\" loading=\"lazy\" src=\"https:\/\/open.spotify.com\/embed\/episode\/4n7E5wLMUAPX3ffoPnTsu3?utm_source=oembed\"><\/iframe><\/p><\/div>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>\u73fe\u5728\u3001\u201c<a href=\"https:\/\/blog.btrax.com\/jp\/2013\/06\/02\/d-thinking\/\" target=\"_blank\">\u30c7\u30b6\u30a4\u30f3\u601d\u8003<\/a>\u201d\u306e\u6ce8\u76ee\u5ea6\u306f\u9ad8\u307e\u308a\u7d9a\u3051\u3066\u3044\u308b\u3002\u3057\u304b\u3057\u3001\u305d\u306e\u6ce8\u76ee\u5ea6\u306f\u9ad8\u307e\u308b\u4e00\u65b9\u3001\u5177\u4f53\u7684\u306a\u30d7\u30ed\u30bb\u30b9\u3084\u30d3\u30b8\u30cd\u30b9\u3078\u306e\u6d3b\u7528\u65b9\u6cd5\u3092\u6b63\u3057\u304f\u7406\u89e3\u3057\u3066\u3044\u308b\u4eba\u304c\u5897\u3048\u3066\u3044\u308b\u308f\u3051\u3067\u306f\u306a\u3055\u305d\u3046\u3060\u3002\u5b9f\u969b\u3001\u30c7\u30b6\u30a4\u30f3\u601d\u8003\u306f\u3001\u30de\u30fc\u30b1\u30bf\u30fc\u3060\u3051\u3067\u306a\u304f\u3001\u55b6\u696d\u30fb\u4f01\u753b\u30fb\u6226\u7565\u30fb\u6280\u8853\u90e8\u9580\u306e\u65b9\u307e\u3067\u5e45\u5e83\u304f\u4f7f\u7528\u3067\u304d\u308b\u3002<\/p>\n","protected":false},"author":87,"featured_media":58979,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[226],"tags":[243,215,225],"class_list":["post-32627","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-design","tag-243","tag-215","tag-225"],"acf":[],"aioseo_notices":[],"_links":{"self":[{"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/posts\/32627","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/users\/87"}],"replies":[{"embeddable":true,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/comments?post=32627"}],"version-history":[{"count":57,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/posts\/32627\/revisions"}],"predecessor-version":[{"id":71087,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/posts\/32627\/revisions\/71087"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/media\/58979"}],"wp:attachment":[{"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/media?parent=32627"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/categories?post=32627"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blog.btrax.com\/jp\/wp-json\/wp\/v2\/tags?post=32627"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}