Archives February, 2011
SF New Tech Event Summary – How to leverage the “Social Data Revolution” Part 2 | 02-28-2011
by Greg | Posted in Events & Seminars, General (English)This is the continuation of SF New Tech’s “Social Data Revolution” event summary. In part 1, we covered the ideas surrounding the ‘why’ and ‘what’ of the “Social Data Revolution”. Now, in Part 2, we move the panel discussion to how to use the “Social Data.” The real power of “social data” is using it to make better decisions for ...
Tags: Andreas Wiegend, Christian Wiklund, Eric Ly, Joe Stump, Lars Leckie, Michael Sha, SF New Tech, Social Data, Stanford
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SF New Tech Event Summary – Talkin’ about a “Social Data Revolution” Part 1 | 02-25-2011
by Greg | Posted in Events & Seminars, General (English), Social MediaLast night, SF New Tech had a different kind of event which brought Myles & crew out of their “start-up” comfort zone to the delight of 300 people in the audience. Andreas Wiegend moderated a panel discussion about an interesting inflection point in our web world – the Social Data Revolution. This continues the Ogilvy discussion during Social Media Week ...
Tags: Andreas Wiegend, Christian Wiklund, Eric Ly, Hummer-Winblad, Joe Stump, Lars Leckie, Michael Sha, Presdo, SF New Tech, SimpleGeo, skout, Social Data, Wikinvest
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SMWSF Event Summary – How to Use Social Currency to Identify Influencers – Epilogue | 02-16-2011
by Greg | Posted in Events & Seminars, General (English)This article is a follow-up on Ogilvy’s Social Media Week-San Francisco Event – “Beyond the Like Button.” Because of the interest and questions, the audience didn’t get a chance to hear from Dan Ziman of Lithium Technologies. Well, to continue the conversation about “Beyond the Like Button”, Lithium and Ogilvy appropriately set up a webinar this week. Dan Ziman’s presentation ...
Tags: btrax, Lithium Technologies, Ogilvy, Social Capital, Social Currency
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February Entrepreneur Spotlight – An Interview with Rochelle Kopp – Japan Intercultural Consulting | 02-14-2011
by Greg | Posted in Entrepreneur, General (English), Japanese Market Trends, Japanese StartupsThis month we focus on an entrepreneur in the intercultural realm – Rochelle Kopp, leader of Japan Intercultural Consulting. Her consulting firm bridges business culture between Japan and the US. Rochelle’s energy for making Japanese companies globally successful is inspiring.
Tags: btrax, Japan, Japan Intercultural Consulting, Japanese Startups
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SMWSF Event Summary – How Should Social Experience Designers think about Social APIs? Part 2 | 02-11-2011
by Greg | Posted in Events & Seminars, General (English), Social MediaAs a continuation of Part 1 of the summary of Ogilvy’s “Beyond the Like Button” event, we will summarize the panel discussion on the future use of the Social APIs in customer and audience engagement and a presentation by John Manoogian of 140 Proof on the application of APIs for social targeting of a brand’s audience.
Tags: 140 Proof, API, btrax, Lithium, Ogilvy
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SMWSF Event Summary – What to do with the Social APIs? Part 1 | 02-10-2011
by Greg | Posted in Events & Seminars, General (English), Social MediaI was able to attend the Ogilvy “Beyond the Like Button” event as part of this week’s Social Media Week-SF festivities. This event provided a unique view of how the powerhouse PR/advertising agencies are using Social Media tools, specifically APIs, to connect brands with their audience in ways beyond the ‘like” button. In this event, the theme was leveraging the ...
Tags: 140 Proof, btrax, Lithium, Ogilvy, Social Media Week
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