Archives August, 2010

• 7 Elements of a Japanese e-Commerce Web Page – The Japanese Information Dashboard | 08-27-2010

  

  Some people view Japanese web pages with curiosity and puzzlement with its busyness.  We will try to relieve the mysticism and frustration by pointing out certain elements in an example Japanese web page and why it works for the Japanese. Japanese Web Page De-mystified As a general guide, Japanese web pages act as a one-stop trip for most Japanese-a sea of ...

  by Greg | Posted in General (English), Japanese Market Trends
  Tags: Japanese e-commerce, Japanese Marketing, Japanese Web Design
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• Cultural Contrasts between Japanese and US Landing Pages | 08-20-2010

  

  When western people look at Japanese web pages, a lot of us are taken aback from the sheer amount of work on the page.  Some have said the Japanese landing pages are puzzling, even crowded.  It almost seems like the page jumps out at you. We will take a look at the top three ranked google search engine results for ...

  by Greg | Posted in General (English), Online Marketing
  Tags: Japanese Landing Page Design, Japanese Web Design, Japanese web marketing, Landing Page Design
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• Ad Tour of U.S brands in China | 08-14-2010

  

  Even though the economic slowdown spreads all over the world, many top U.S. brands such as GM and Coca- Cola has been increasing sales revenue during the last couple years in China. Let’s take a tour of some popular US brands in China.

  by Admin | Posted in Chinese Market Trends, General (English)
  Tags: China, Chinese market trends, U.S Brands
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• Product Tour de Japan – US Seasonal Buying Trends for Common Japanese Products | 08-12-2010

  

  Picture by musumemiyuki As marketers, aren’t we always trying to find products that will be accepted in a given market?   Entering the US Back-to-School season, I thought about some common Japanese products that might have potential popularity during the key US buying seasons of 2010.

  by Greg | Posted in General (English), Japanese Market Trends
  Tags: Japan, Japan Market, Japanese Foreign Investment, Japanese Products, US Market
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• Mark Your Tech Calendar! SF Japan Night Event, October 13, 2010 | 08-05-2010

  

  We, at btrax, are excited to announce that we are collaborating with SF New Tech on a new event called SF Japan Night.  The event will feature a group of Japanese high-tech startups looking to introduce and make themselves known to the US market.  If you are not familiar with the SF New Tech Meetup, it is a series of ...

  by Greg | Posted in Events & Seminars, General (English)
  Tags: btrax, Japanese Startups, Japanese Tech Events, San Francisco, SF New Tech, Tech Event
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