Co-hosted by btrax and Asia Society, the “Chinese Innovators” event challenged the stereotype that China produces only cheap or counterfeit goods. The cross-industry panel of Chinese business leaders – who are revolutionizing China’s mainstream reputation through innovative products, strategic partnerships and acquisitions in the U.S. market – discussed topics including how a 1 billion domestic population influenced foreign growth strategy, successes and challenges facing Chinese companies in the U.S. market, and so forth.
December 8th 6-9pm | Asia Society Northern California| 500 Washington St. San Francisco The stereotype of China producing only cheap or counterfeit goods has rapidly become outdated as Chinese companies increasingly expand abroad. Join the Asia Society and btrax with a cross-industry panel of Chinese business leaders who are revolutionizing China’s mainstream reputation through innovative products, strategic partnerships and acquisitions in the U.S. market.
6:00-6:45 Registration, drinks and networking
6:45-7:00 Panelist introductions
7:00-8:30 Moderated discussion and audience Q&A
8:30-9:30 Wrap-up, food and networking
Topics for discussion include
Factors driving Chinese companies expansion abroad
How a 1 billion domestic population influences foreign growth strategy
Challenges facing Chinese companies and successes in the U.S. market
Comparisons to Japan’s transition from cheap manufacturing base to brand leader
Evolution of intellectual property protection inside China as companies go global
About the co-organizers
Asia Society is the leading global and pan-Asian organization working to strengthen relationships and promote understanding among the people, leaders, and institutions of the U.S. and Asia.
btrax is a cross-cultural branding, marketing and web consulting agency focused on the US, Japan and China markets with clients ranging from Silicon Valley startups to Fortune 500 companies.
btrax has grown rapidly from a San Francisco boutique design house into a cross-cultural branding and web consulting agency with amazing clients in six countries.
Sundai
